"I Tracket ApS" develop technological solutions for tennis players to record video, play video and receive analysis (record, replay and re-learn) of their tennis game with focus on technique. This is done via mobile phone in the form of an iOS app. We utilize artificial intelligence with a focus on the player's technique in the form of playing specific strokes such as all forehands in a row, including smart zoom features (ai zoom) and slow motion for clear display of the stroke execution on the mobile phone's small screen.

Unafor is a division of Milford that was formed to focus on ensuring safety in urban spaces. The vision of UNAFOR is to create safe urban spaces through personalised design and to offer creative solutions for enhancing the liveability of cities, while adhering to international safety certification standards. We help create safe urban spaces without compromising aesthetics and creativity in design. Having developed an approved crash tested 'core' Unafor can offer both standard and bespoke urban element designs to suit any area or place whilst maintaining the charm of the city.

At REXCON system we are aware of the construction industry's huge impact on our planet's ecosystem and environment. We strive to make the industry a less CO2 and waste generating industry by implementing sustainable and circular solutions that can replace emission heavy market products. Sustainability - Circularity - Modularity Are all key values in our company's DNA and part of everything we do and think. By developing products that minimize the capacity required for transport, we reduce CO2 emissions. & By developing products designed for disassembly, we can keep them in a loop of reuse. - Thus reducing waste streams. & By developing products that are wood-based, we minimize our resource impact on our planet, as it is a renewable resource.

ZenzeTech's mission is to improve the quality of life for people with Parkinson's disease. ZenzeTech is a small startup that monitors Parkinson’s patients’ walking symptoms with intelligent insoles equipped with different sensors. The data is translated into the patients’ courses of disease, which can be used to enhance clinicians’ ability to personalize and optimize the patients’ treatment.

RECILIO enables organizational resilience and employee wellbeing by giving organizations access to tailored programs generated by unique AI-technology. At any given time, one out of every five people on the planet suffers from a mental illness, and WHO forecasts that depression will be the leading cause of disability worldwide by 2030. Mental health diagnoses now account for half of all sick days in Sweden, demonstrating that workers and employers are confronted with mental health challenges daily. RECILIO is developing a SaaS-solution providing managers and HR-professionals with all tools needed to promote mental health in organizations. Using adaptive assessments, analysis, and tailored action plans generated by unique AI-technology, Recilio enables organizational resilience and employee wellbeing. We are here to create healthy workplaces for everyone, everywhere. Join us!

The CargoGator is a bike trailer developed for moving cargo and parcels in the city. It is made from light-weight materials, can be mounted to almost any bike or e-bike, and with separate break-system, it is easy to handle for even non-experienced riders. With an ever growing number of last-mile and on-demand services in the cities, more and more pressure on the road networks, and a need to reduce our carbon-emission, we need to think of t.ex. bike deliveries as a part of the solution to solve transportion demands in the cities. Instead of everyone developing their own cargobikes, which can be expensive and only serves one purpose, as cargobikes, we will offer the CargoGator to bike-sharing programmes across Europe. For free. We have developed the CargoGator so it can be adapted to almost any e-bike, and the cover of the trailer, is made of strong PVC material that can be printed with any ads or commercials, which we will be selling to third parties, who wish to have their messages exposed in a new eco-friendly way on a whole new outdoor platform. Exposure of the ads will both be visible when riders are moving through the city, but as most pick-up stations of bike-sharing programmes are where people need them, the ads will also be exposed even when not rented out. Users of a shared bike/trailer solution will be both private persons living and moving in the city, and who occasionally will have a need of getting personal effects, large buys or other transported, but also professional riders, who are working for the growing number of on-demand services, couriers, supermarked delivery services a number of times a week. Instead of the riders themselves or their employers need to invest and allocate expensive cargobikes or other equipment, it will simply be possible to pick up a bike and trailer in the nearest bike-station, which is already financed through commercials. This is our core business model. There is ofcourse a market also for sellling the CargoGator to companies with their own fleet of bike-trailers or cargobikes, public institutions or other potential clients, who have a need or wish for a flexible and eco-friendly transport solution.

REGULATING MODERN TECHNOLOGY We develop 'lifestyle systems’ and the market's first AI-integrated hybrid watch that is designed to counter information overload. Our technology interprets and disperses information to only notify of what is subjectively relevant and important to the user. Our mission is to eradicate the abuse of digital communication to create a socially sustainable cyber life. The market need is indicated by the fact that people receive an average of 64 notifications a day and only a fraction are relevant to the user. The ordinary functionality is static and delivers information regardless of the user's wishes and needs at any given moment, which impairs focus and causes stress. The notifications do not differ from one another regardless of severity and they are all based on sources instead of topics and people. We circumvent this inconvenience and offer a solution that ensures that the user never has to be distracted in vain. Our solution is aimed at high-performing, social, and fashion-conscious men and women mainly in the ages 30-50, who highly benefit from saving time, remaining focused, and reducing screen-time and stress in everyday life. THE FUTURE OF SMART PRODUCTS We solve the problem with a watch that works as a digital ‘gatekeeper’ against irrelevant information rather than an extension to the mobile phone like regular smartwatches. The dynamic functions are based on the user's hierarchical values and micro-activities, which together with AI filtering and machine learning enable customized technology and a completely new type of smart functionality. ★ STARTUP OF THE YEAR-FINALIST┃288 PRE-ORDERS IN 72 HOURS ★ The project has been developed for three years through a global network with competence from companies such as Fossil, Citizen, Hugo Boss, and Intel, and we have senior board members with experience managing 200MSEK-2BSEK companies. The development is now being supported by Kronaby's co-founders and senior engineers Pål Borge and Sarandis Kalogeropulos. We develop our own app and watch movements with two years of smart battery life, and the development of the next generation has also begun which will be a body-heat-driven hybrid that enables life-long battery life. That development project will be carried out together with a Silicon Valley-based company focusing on thermoelectric energy. ★ FUNDING THROUGH VINNOVA┃5 INVESTORS IN 1ST SEED ROUND ★ WHY A WATCH? ○ It creates a physical barrier that deprioritizes the phone to limit screen time. ○ It is the ultimate product to optimize because of its accessibility. ○ All competitors are counter-intuitive and contribute to the problem. ○ Integrating the app with a watch creates more opportunities for patents. ○ The margins in the watch industry are almost unbelievably high. ○ We love watches. FOUNDER STATEMENT What motivated me to quit my day job to focus on my own endeavors was the realization that I really thrive in creative processes, and a company is a very meaningful, fulfilling, and long-term creation. Entrepreneurship lets me look at life as a journey to fulfill my greatest wishes and desires, some that are related to the satisfaction in personal development but mostly my dream to give my family the fruits of life and to ultimately help and inspire the greater society.

We are on a mission to revolutionize the Aperitivo game by creating a premium aperitif drink, based on all natural herbs and ingredients. Produced in Italy, the product is currently available in Sweden (also at Systembolaget) and in Italy. VETZ in Italian means buddy/friend, and friends have been the main inspiration to create this product, a drink made by friends for friends.

VETiSearch is a Danish veterinary medical search engine designed to streamline the process of accessing information on veterinary pharmaceuticals. It offers veterinarians, veterinary nurses, and students the ability to search for registered veterinary medicinal products approved in Denmark and the EU. Our mission is to provide veterinarians with the best digital tools to deliver optimal care and expertise in treating their patients, with the goal of promoting and protecting animal health throughout the EU.

Event and Brand activation We activate brands with the right people in front. Our motto is Real People Real Smiles. We do Company events and parties. Decorations and project management. Focusing on a sustainable way of running our business in all aspects, from decorations, balloons, staffing, relations and our local community

We make tools for people who design wireless networks. Just so wireless would never, ever suck again. Oh, I need to write 300 characters minimum on this form it seems. Well, here's more characters for you: Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Celora Studio is a start-up from Uppsala, Sweden, who designs, manufactures and sells sound-transparent speaker covers. So that you can show your personality, and design your home the way you like it. Soon we'll be launching Canvas – a speaker cover in a sound-transparent and eco-labelled fabric that allows you to change the color of Sonos One. Our next step is to create speaker covers for more Sonos products, and for other speaker ranges. Our vision is to make electronics something that adds beauty and personality to your home, rather than something you want to hide. And that you should never have to replace electronics just because you don’t like the look of it anymore. So how did we get here? First of all, we have a passion for entrepreneurship and wanted to build a company. A company with a sustainable business model, and where people can be happy and thrive. We also saw that small multi-room and smart speakers are becoming increasingly popular, but they mostly come in black, white and gray. Through qualitative studies we identified the need to change the look of these speakers, and realised it could be done through speaker covers. Since then we have also seen the need to personalise home electronics in general. We hope that being able to change the look of home electronics and applicances will increase their lifespan and reduce waste. This leads us to sustainability, which is an important aspect of what we do. We want to find ways that our business can contribute to the Agenda 2030 goals. Canvas for Sonos One is manufactured under fair working conditions in the EU, using fabric that’s certified according to EU-ecolabel and Indoor advantage gold. We also believe in diversity and fair working conditions at Celora Studio. We’re only two people in the team so far, but we’re diverse when it comes to age and ethnicity. We’re aware of our own biases, and strive to use unbiased and scientifically proven methods in everything from setting salaries to recruitment and promotions.

Stick is the leading e-commerce in Northern Europe for products against pests in homes and gardens. We provide good advice and the right tools to get rid of pests. Building on our digital assets we guide customers to smart and sustainable choices for pest control, providing in-depth DIY guidance that makes virtually any task simple. We focus on a high-quality one-stop-shop assortment that is price-leading in the niche. Getting rid of pests is urgent so logistics and super-quick deliveries is another key priority for us to meet the needs of our customers. Currently we operate in 5 markets/countries with localized shops (Sweden, Norway, Finland, Denmark and the Netherlands).

We are a tech company that wants to make a difference like all other tech companies! The difference is that we want to do more and challenge more. We want to create a debate about what we do. We want to make it easier for the poor to get richer and richer poorer. We want to give everyone a chance to create their own happiness by making it possible to work with the right tools. It's all about which side you are on when we launch our product.

8 out of 10 companies are struggling to find the right personnel, and it is currently the biggest growth inhibitor for Swedish companies. HR Play is a digital platform that provides hiring managers with the knowledge, structure and support needed to attract, identify and assess candidates. Our aim is to bridge the gap between leadership and recruitment to reduce bias, and widen the concept of talent.