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Book My Ride

Introducing Book My Ride Book My Ride began with a simple mission — to help local taxi companies compete in a world dominated by global ride apps. We noticed that most taxi companies in Sweden still run everything manually. Calls come in, staff write down addresses, and drivers wait for instructions — a process that costs fleets hundreds of thousands of kronor every month and often frustrates passengers with delays or missed rides. We believed there had to be a smarter way. That’s where Book My Ride comes in. We’ve built two connected products that work hand in hand to modernize the taxi industry. Our first product is an AI-powered Dispatch System that replaces call centers entirely. It can take bookings through phone, chat, email, app, or website — just like a human operator, but faster and cheaper. Taxi companies get their own white-label passenger app, branded in their name, and a powerful backend that automates the entire flow from booking to dispatch. Many fleets, like MiniTaxi in Gothenburg, now save over 260,000 SEK each month by switching to Book My Ride. Our second product is the Book My Ride Marketplace — Sweden’s first nationwide taxi marketplace. It brings together fleets from across the country, allowing passengers to compare, choose, and book rides in one place. The marketplace gives smaller companies visibility and new customers they would never reach alone, while giving passengers more choice and transparency. Together, these two products create a complete ecosystem — where taxi companies can operate efficiently with AI, and passengers can find rides anywhere in Sweden through a single app. Book My Ride was founded by Karthik Sengottaian, who saw firsthand how much time and money local fleets were losing just to keep up with everyday bookings. His goal was simple: to give every taxi company, no matter its size, access to the same technology that powers the biggest players — but with full ownership, control, and a local touch. Today, we’re live with multiple fleets across Gothenburg and Stockholm and are preparing to scale across Scandinavia. Book My Ride is redefining what it means to run a taxi company — AI-powered, fully digital, and proudly Swedish.

Growth Island

We are richer than ever and living better than kings and queens did back in the days. Yet more people are depressed, have chronic diseases, and missing purpose in life. Growth Island aims to help various ambitious individuals - entrepreneurs, top performers, and personal development enthusiasts - by providing them with knowledge, coaching, experts network as well as other digital personal development activities. It is a digital platform that offers a global podcast, educational activities, and access to a like-minded community. Born in Denmark, Growth Island's podcast covers over 70 episodes with experts from all around the world - doctors, scientists, psychologists, and entrepreneurs. Past guests include Sean Percival, former CMO of MySpace, Dan Brule, breathing master, and Tony Robbins’ breathing coach, and Dr. Olli Sovijarvi who co-founded The Biohacker Summit.

Cerecaptio

Our mission of making companies scale to their full potential started at the beginning of 2021. Being a talent acquisition business partner for high growth companies, we aim to help them scale by offering our complete recruitment solutions around talent acquisition related matters. With the quick, flexible connect and scale methodology, we enable our customers to grow at a fast pace by connecting our dedicated talent partners as a part of their teams for the time needed. Our bread and butter: 🚀 RPO/ EMBEDDED → Our Talent Partners fully integrated as a part of your team for the time needed. 🚀 Hybrid RPO → Connect us on a flexible hybrid model to support specific parts of your recruitment functions. 🚀 Direct Search → For single, complex, and urgent recruitment needs. Domestic or International, we make sure you have the right employee to succeed in the position. 🚀 Employer Branding → Stand out in competition! We help you to attract top talents. Ps. Our headquarter is located up in the clouds. Yes, fully remote from the beginning 😎

Nordic Ergo

Nordic Ergo har fokus på ergonomiske kontorløsninger, til både små og store kontorer. Vi er eksperter i ergonomiske kontorløsninger, samt tilbehør til kontorer. Vi startede Nordic Ergo, da der manglede en webshop med fokus på egonomiske løsninger, til kontorer. Kontakt os gerne, hvis du søger tilbud på indretning af kontor.

Material Exchange

Material Exchange is a unique B2B platform that works with leading footwear and apparel brands to digitalize the material sourcing processes. Global restrictions on travel and a shift to digitalization has accelerated the need for digital material data. Material Exchange has a comprehensive library of materials that are required by brands to develop and produce footwear, apparel and accessories. The Material Exchange database is a highly secure vault containing approximately 40,000 digital materials from some of the largest material suppliers in the world including, Clarino, Tiong Liong Corp, Kuraray and over 350 more. Material Exchange brand customers include Ariat, Keen, Caleres, Steve Madden, Deckers Brands, Global Brands Group and many more. By leveraging the platform brands can reduce sourcing costs, improve product development timelines and reduce supply chain risks. The platform supports suppliers in better connecting to their brand customers and enables them to find opportunities for new business.

Shewy

We offer functional sugar free gum enriched with vitamins, minerals and ingredients to boost your immune system, energy, performance, skin glow and much more. We ship them directly to your door step and they are available on subscription! Shewy is a Swedish start-up with a determination to give YOU an alternative to a dated proposition in the store, while combatting the world’s vitamin deficiency issue. Gum does not only taste great and keep our mouths busy, it also has health benefits. Chewing gum has been proven to improve concentration, mood, stress and anxiety. Research suggests that chewing gum is an excellent vitamin delivery system.

mildt

mildt er en online genbrugsbutik, der sælger brugt herretøj i høj kvalitet til mænd. Det er samtidig også en blog om bæredygtigt herretøj og bæredygtighed indenfor tøj generelt. Det kan nemlig godt være en jungle at skulle finde bæredygtige tøj, men hele den proces gør mildt meget nemmere og mere overskuelig for dig. Mission med mildt er at få mænd i hele Danmark til at tænke mere bæredygtigt, når de skal købe herretøj. Tøj er en stor miljøsynder og der brug for det der komme fokus på dette.

MIIEGO

MIIEGO® - ACTIVE LIFESTYLE AUDIO MIIEGO® is MUSIC ON-THE-GO. We are an innovative Danish brand, specializing in high quality and performance wireless audio products for an active lifestyle. Founded in 2010, on proud Danish acoustic and audio traditions, MIIEGO® has won numerous international product tests and awards for top quality sound, comfort, functionality and product design. All MIIEGO® products are designed to withstand and survive the challenging Scandinavian climate and are built to be used for on-the-go action - indoor and outdoor, anywhere and anytime. READY. SET. MIIEGO.

Athlee

Athlee is an award-winning global sports-tech company in the Swimming industry. The customized hardware and software camera system helps coaches coach better, and swimmers learn faster. Powering new swimmers and Olympians, Athlee is democratizing how we learn to swim. Athlee is based in Hørsholm, Denmark, but has a very international and talented team (the full team is not listed at thehub). We serve a global market and work with some of the best coaches and swimmers in Europe and the US.

Morph

We back bold entrepreneurs in their earliest stages and help shape the foundation of their aspirations. We classify investments into three categories; BUILD, SCALE, and FOMO. Building cases are companies that are so early that the company might not even be registered with the authorities yet. It’s merely an idea that we need to shape together, right from the beginning. Here we put in lots of hours and enough capital to build a minimum viable product and test the product on the market. If successful, we move to a scale-up phase investing more money and/or raise capital from external investors. SCALE cases are more developed. The first team is there, and they are close to a product-market fit. We help build the foundation with capital, advisory and agreed-upon milestones within, e.g., legal work, growth hacking, or strategy. Finally, yes, we do also invest in FOMO cases with only capital…

evolvT

evolvT facilitates responsibility for local micro and small e-commerce operators by providing environmentally friendly last-mile delivery solutions. The service includes all delivery aspects from route planning and customer service to a fleet of low tailpipe emissions vehicles. The impact of the industry on the environment is one of the most important drivers of change. In this field, 1 standard diesel van can release around 1.2 metric tons of CO2 every month. The end customers are more sensitive to this impact and more inclined to choose e-commerce operators that are working on decreasing the CO2 emissions of their operations. Meanwhile, efficiency and profitability are still prioritized by the e-commerce operators and overlooking these factors is not an option.

Innoscentia

We are a Swedish food-tech startup that aims to disrupt the way we measure the shelf life of food, and thereby eliminate avoidable food waste. Founded in the university town of Lund 2015, we have been devoting the last six years to develop what we are convinced will be the next paradigm shift in the food system – Dynamic Shelf Life Labels. Our labels are equipped with simple and low-cost gas sensor, that reacts with the gases emitted by the spoilage bacteria in degrading food products. We are developing two types of labels in parallel, one analogue (launched first, color shift indication) and one digital (NFC technology, enables connected food products). We are right now on the verge of finalizing our first generation of labels, developed for fresh meat application, and aim to launch during 2022. To accomplish this, we need to expand our team with key roles in line with our upcoming challenges.

The Why

The Why is a no-profit organisation that initiates, produces and distributes documentaries on pressing social and environmental issues. It promotes human rights, democracy, gender equality and justice by providing the world with thought-provoking and investigative documentary films. It fights for freedom of media and free access to realible information for all and collaborates with public broadcasters, NGOs and educational institutions across all continents. The Why contributes to the UN SDGs by educating for sustainability and supporting free media.

Berthu & Co

Berthu & Co er et digitalt mediebureau med speciale i de digitale discipliner. Med dybdegående analyser og indsigter skaber og eksekverer vi reklamekampagner på tværs af platforme såsom Google Ads, Youtube, Facebook, Instagram Linkedin, SEO, nyhedsbreve, influencer-marketing og indkøb hos danske mediehuse. Vores arbejdet er funderet i analyserer af kundens målgruppe og dennes online adfærd. På denne baggrund identificerer vi hvem der overvejer at købe dit produkt og hvordan en medieplan skal sammensættes for mest effektivt at kommunikere med dem. Vi arbejder på tværs af de digitale platforme, og derfor er vi din digitale partner fra strategi til eksekvering.

Syncc

We are a tight team who share the passion for music and the desire to drive the industry forward. Currently operating from London and Stockholm. With a growing dissatisfaction towards algorithmic suggestions, Syncc is re-defining how we discover music. Syncc is the future way of experiencing music. As a social music app, Syncc allows you to listen to music together in real time and discover music from real people instead of algorithms. The platform works as an effortless marketing tool for artists and tastemakers to engage and interact with their audience.