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earli AI

At our core, we deliver Autonomous Insights through two flagship products: earli AI and Syncast. Our mission is simple - remove the friction, guesswork, and manual effort that have historically held organizations back from preventing risks and performance loss in real time. earli AI is the world’s first autonomous people-risk intelligence platform for Group Life, Disability, and Health carriers. We enable carriers to access, detect, and act on emerging risks long before they materialize - without surveys, manual inputs, or integrations. By combining AI-driven profiling with continuous real-time signals, earli AI provides the industry’s first truly proactive, accurate measure of preventable risk. The result is earlier intervention, better outcomes, and a fundamentally more resilient book of business. Syncast is the first fully automated, AI-native sales insight engine. It listens, learns, and dynamically captures every pipeline shift, deal movement, and team interaction - all without a single CRM entry. Sales reps save countless hours, leaders gain unprecedented visibility, and teams operate on clean, complete, real-time data that was never possible before. With Syncast, the focus moves from administrative work to winning work. Together, earli AI and Syncast redefine how organizations understand people, performance, and risk - autonomously, intelligently, and effortlessly.

SameSystem

Retail AI-planning that maximises sales and reduces costs while automating HR and administrative tasks – all built in Copenhagen to maximise profits in retail, used by international retailers such as Bestseller, Normal, Pandora and Søstrene Grene. In short, we ensure the future of physical retail by creating better customer experiences at lower cost.

Gemoniq

We're the small teams’ marketing agency. Without the price tag. We're based in Stockholm, but built for ambitious brands everywhere. We're developing an AI-powered marketing platform, specifically designed to help small and medium-sized businesses (SMBs) succeed with their marketing efforts. Our platform automates the entire marketing cycle; from strategic planning and content creation to publishing, data-driven analysis, and continuous optimization. We create a self-learning, closed-loop ecosystem where the results from every activity are automatically fed back into the strategy, ensuring our customers' marketing constantly improves. Our team combines deep expertise in marketing and AI development.

BioPilot

Only 7.9% of new medicin is approved for phase 1 clinical programs - life saving cures are being scrapped because of poor reproducibility. Today, researchers designing complex in vitro and in vivo experiments jump between many tools that do not talk to each other. Protocols are written in free text, naming is inconsistent, raw data is scattered across drives, and inventory and cell banks are tracked separately. This makes it hard to reproduce experiments, compare results across projects, trace which cell material went into which batch, and satisfy regulatory expectations. Small and mid-sized labs often cannot afford enterprise platforms like Benchling or Dotmatics, so they manually glue everything together and rarely get to use advanced analytics or AI. BioPilot solves this by standardising the full early-to-in-vivo CTR pipeline in one product. Users can register and template in vitro experiments (differentiation, expansion, cryopreservation, device testing, etc.) and in vivo studies (animals, groups, dosing, housing, ethics documents) using fixed ontologies. This gives every experiment a structured schema and a precise schedule of readouts, barcodes and data types to collect. Raw data (FACS, scRNA-seq, imaging, counters, bioreactor logs, etc.) is then automatically linked back to the right experiment, condition and sample. On top of this, BioPilot offers: • Inventory and cell bank tracking that makes it trivial to trace which vial, edit or expansion batch was used where. • Live bioreactor monitoring with alarms (email / phone) to prevent losing expensive batches. • A growing library of free analytical tools, including automated FACS gating, scRNA-seq pipelines and image analysis that can feed results straight back into the experiment records. • A global ontology service for vendors, instruments, cell lines, species and process terms, with a roadmap for a public API. Because everything is structured and queryable, BioPilot makes it much easier to compare experiments, run Bayesian optimisation on process parameters, and let AI suggest next-step experiments. The pricing is kept aggressively low (free tier plus a simple paid tier based on storage), so smaller biotech and academic groups can access capabilities that are normally reserved for organisations with large software budgets. In short, BioPilot aims to become the operating system for cell therapy R&D: a single, affordable platform where experiments are planned, executed, monitored and analysed in a way that is standardised enough for automation and flexible enough for real-world biology.

CELTO

Celto blev startet med ønsket om at give mennesker nem adgang til indsigt i deres helbred – ikke gennem tilfældige råd, men gennem præcise data fra blodprøver. Vi tror på forebyggelse, optimering og langsigtet sundhed, hvor livskvalitet er lige så vigtigt som levetid. Navnet Celto udspringer af ordet celle, kroppens mindste enhed og fundamentet for alt liv. Det afspejler vores tilgang: små, målrettede målinger og justeringer kan skabe store resultater, når man arbejder systematisk og ser helheden. Celto hjælper dig med at forstå og optimere dit helbred gennem præcise sundhedstjek, data og personlig indsigt samlet ét sted.

DFRNT

DFRNT provides the world’s most reliable business information exchange through the platform for justified trust; including model-based business reporting infrastructure with the Twinfox product; and semantic data hub solutions through the DFRNT Studio product. The Twinfox and DFRNT Studio product suites enables business professionals to replace current manual error-prone information processing with spreadsheet software for financial planning and analysis, with effective and efficient processes where quality control is built into the information toolchain, enabling business professionals to achieve high quality results significantly faster, better and cheaper than today.

Harmoni Technologies AB

Bloom is a wellness app tailored for dancers and athletes that helps users build lasting healthy habits through mood and sleep tracking, plus daily wellness and exercise challenges. Bloom makes mental and physical recovery simple, engaging, and personalised to each user’s lifestyle and performance goals.

Oppa Oppa - Korean Skin Care

Oppa Oppa is a Danish skincare store bringing the best of Korean beauty to Scandinavia. We curate and import top-rated Korean skincare products — from well-known favorites like Anua and Beauty of Joseon to insider picks still undiscovered in the West. Our mission is to make premium Korean skincare accessible, trustworthy, and enjoyable for everyone in Denmark. By combining authentic Korean expertise with Scandinavian simplicity, we help people achieve healthy, glowing skin through products that truly work. Oppa Oppa is currently in its early growth stage, expanding our online presence and building a passionate community through creative content, social media, and e-commerce.

ITU Student Council

This is the official ITU Student Council profile on The Hub. This account was created to support student organisations at ITU in promoting job opportunities and organisational roles on The Hub. All posts shared through this profile are published on behalf of ITU’s student organisations and are not affiliated with the ITU Student Council itself.

Astra

🚀 Startup Overview Astra is an AI-powered online brand protection platform that automatically detects and removes digital threats such as phishing sites, scam shops, and brand impersonation in real time. It combines continuous internet-scale monitoring, machine learning–driven analysis, and automated enforcement to protect brands at the speed of the internet. ❗ The Problem Brands today face a rapidly growing wave of online impersonation and fraud: - Fake websites and phishing pages steal customer data and trust - Scam stores divert revenue and damage brand reputation - Threats appear at massive scale (thousands of new domains daily) - Traditional solutions are too slow, manual, and expensive Existing approaches—legal disputes, analyst teams, and takedown processes—can take days to months, while attackers operate in minutes. 💡 The Solution Astra solves this by delivering end-to-end automated brand protection: - Continuous monitoring: Tracks domains, subdomains, DNS signals, and web content in real time - AI-powered detection: Identifies likely threats and prioritizes them automatically - Human-in-the-loop control: Users approve actions with one click - Instant enforcement: Enforcements are executed immediately after approval This reduces response time from days or weeks to seconds, preventing damage before it spreads. 🎯 Why Astra Exists Astra was built on a simple insight: “Brand threats move at internet speed—protection must move faster.” The company exists to replace outdated, reactive workflows with a scalable, automated system that: - Protects customer trust before harm occurs - Prevents revenue loss from fraudulent actors - Eliminates manual workload and high operational costs - Gives brands full visibility and control over enforcement

Supernova Publishing

Supernova Publishing is a new publishing house with a bold mission: spread knowledge through fresh, original, and engaging projects across a variety of fields. We believe in the power of storytelling as a universal language that sparks curiosity and makes learning fun. Through adventure and imagination, we strive to inspire young minds all over the world. We’re committed to creating meaningful stories with a positive impact on our planet and to collaborating with the most creative, passionate, and visionary people out there. At Supernova Productions, we develop IPs, books, and ideas – and we’re always open to new partnerships.

FEESH

FEESH...the feed for your fish Aquaculture is the fastest-growing food sector and is vital for meeting the protein needs of a growing global population. Yet, its growth is constrained by reliance on two unsustainable protein sources: fishmeal and soy protein concentrate (SPC). Fishmeal is produced from wild-caught fish, putting pressure on already fragile marine ecosystems, while soy production drives large-scale deforestation and carries a heavy carbon footprint. Both are also subject to volatile global markets, making aquafeed production environmentally damaging, expensive, and vulnerable. Insects, particularly Black Soldier Fly Larvae (BSFL), are an attractive and more sustainable alternative. They can be produced locally, upcycle organic waste streams into valuable protein, and have a low environmental footprint. However, despite this potential, insect meal remains a niche ingredient in aquafeeds. The main barrier is chitin, a fiber-like polymer in the insect exoskeleton that reduces digestibility and locks away valuable proteins. This limits inclusion rates of BSFL meal in aquafeeds to just 2–8%, far below the levels needed to meaningfully replace fishmeal and soy. At FEESH, we are solving this problem by applying a precision microbial fermentation platform, enhanced with ultrasonication pre-treatment, to upgrade BSFL meal into a high-performance protein ingredient. Our process disrupts the chitin-protein matrix, making proteins more bioavailable, reducing indigestible fiber, and enriching the lipid fraction with beneficial fatty acids such as EPA and DHA. Additionally, fermentation produces bioactive peptides and immunostimulatory compounds that improve gut health and disease resilience in fish. The result is a fermented insect meal with digestibility levels reaching 90–95%, enabling high inclusion rates of >20% in aquafeeds without compromising fish growth, palatability, or welfare. By combining biological and physical processing, FEESH unlocks the true nutritional potential of insects, transforming them from a niche supplement into a viable replacement for fishmeal and soy protein concentrate. This matters because the aquafeed industry needs scalable, circular, and climate-friendly solutions. Our innovation reduces dependence on environmentally destructive feed sources, cuts CO₂ emissions, and strengthens food system resilience. For insect producers, it creates new market opportunities with higher-value products. For aquafeed formulators and fish farmers, it delivers a sustainable, locally produced protein that supports both performance and animal health. And for society, it contributes to global food security and a more sustainable bioeconomy. FEESH is pioneering the next generation of aquafeed ingredients, designed not just to sustain aquaculture, but to make it thrive responsibly.

Abrande

Abrande offers AI-powered trademark registration, monitoring, and enforcement services. We protect brands against infringement, manage domain names, and implement anti-counterfeit strategies for businesses operating across borders.

Morescope

Morescope is a sustainability intelligence platform that helps companies turn complex climate data into actionable insights. We solve the problem many organizations face today: they want to reduce their environmental impact, but lack the tools, data, and clarity to make informed decisions. Traditional carbon accounting is often manual, fragmented, and backward-looking — making it hard to integrate sustainability into everyday operations and strategy. Morescope addresses this by offering a platform that automates emissions data collection, ensures compliance with regulations, and provides intuitive dashboards for tracking progress. Our goal is to empower companies to understand their footprint in real-time and take measurable steps toward reducing it — not just for reporting, but for real change. We believe the path to a sustainable future starts with better insight, and we’re here to make that insight accessible, reliable, and actionable for everyone.

Vena

We build software for general practitioners (doctors) in Denmark. Our software manages everything the doctor and other staff does, including calendar, journaling, prescriptions, vaccinations, lab tests, etc. We started in 2024 and launched in May 2025, and are now onboarding customers across Denmark.