As a idea factory, incubator and investor, Askeladden & Co identifies opportunities, develop concepts and scale up companies. Our sweet-spot is in traditional industries that - until now - have seen limited consolidation, limited innovation, too high prices and a customer journey that has been standing still since the 90s.   Our investments and startup journeys so far:  Cutters | Adams Matkasse | Freska | Lotel | Lorry Restaurant | Wellbee

At Yobr, we see collaboration between students and companies as a way to bring fresh perspectives and the latest skills to real-world challenges. Companies gain flexible, efficient ways to complete meaningful projects that create real value while discovering new talent. For students, it’s an opportunity to apply their skills, learn, and grow in a professional setting. The problem is that most companies struggle to tap into this potential—they don’t have the time, resources, or know-how to make it work. Yobr is changing that. We’re building a platform that leverages AI to simplify project planning, efficiently match yobs with the right students from our talent base, and support execution with intuitive collaboration tools and tailored AI agents. Since starting in January we have done pilots with known brands like SalMar, SpareBank 1 and Norbit, gaining key insight on how students projects should be run. We've developed our technical solution since August, and are looking to launch a beta of our platform in January 2025. We just closed a Angel round and received Innovation Norway's phase 2 grant, targeting break-even and a seed round in Q2 2025. We are a solid team of builders and creators, 3 being full-time and 3 part-time, based in Oslo and Trondheim. Now we are looking to take this to the next level!

Operta is a newly born startup with a dynamic team. Operta's vision is to empower landlords and property managers with a cutting-edge SAAS solution that optimizes property and tenant management, enabling streamlined operations, efficient communication, elevated tenant satisfaction, and business scalability. Through our SAAS product, we want to connect landlords/property managers, tenants, and service providers (e.g., plumbers, electricians, painters) in one single platform allowing both maintenance and management of rental properties.

We believe that live esports should be available to everyone, in a way that makes it easy to follow and easy to understand. Our goal is to make it available anytime, anywhere, and to unify it all in one place. That’s why we’re building a platform that will revolutionize the way you consume live esports.

Approximately 50% of Norwegians sell their car to a car dealer. With Nettbils managed marketplace car sellers get offers from 850+ dealers and sell their cars without after-sale risk in less than a workday. - 23% MoM growth since the last investment round in April 2018. - Great customer ratings and case studies from car sellers and car dealerships - First mover advantage in the Norwegian market and currently 1% market share - Easily scalable with NAF and Viking as partners - Own unique custom made tech-platform - With partnership, Nettbil can establish the product in Finland and Denmark

Comlight is a Norwegian company specializing in energy saving streetlight solutions and is a commercial technology provider on the international market. For Comlight, the question is how to solve the problem of pointless energy waste in fully illuminated roads at times when there is no traffic. The answer is the Motion Sensing Street Light Control System, an energy saving technology that illuminates only when and where it is actually needed, without compromising the safety. The system features a radar detector on each light pole that senses all activity that requires optimal lighting on the road or in the area. When movement is detected by the closest street light, the light turns on to a full 100 per cent, allowing full sight and turns down to 20 per cent for energy saving when no one is around. The system has been tested by the Norwegian Public Road Authority and is represented in thousands of light points across Europe. Comlight is constantly expanding through its distribution partners. The system suits roads/streets, parks, large industrial areas and residential areas. Comlight sells to commercial distributors and is continuously working to find distribution partners that match its environmental values and future plans.

Unimedia is a Scandinavian marketing agency and technology company focusing on developing and delivering our digital services to international companies while establishing the modern Silk Road between Scandinavia and China. Unimedia's unique skills, with synergy and balance of simple and advanced approaches, we have won the trust of leading international technology companies.   For more information visit: https://www.unimedia.no Unimedia is a Scandinavian marketing agency and technology company focusing on developing and delivering our digital services to international companies while establishing the modern Silk Road between Scandinavia and China. We are a market leader in display and app-based precision marketing and payment solutions delivering to consumers worldwide. Unimedia's unique skills, with synergy and balance of simple and advanced approaches, we have won the trust of leading international technology companies. With well-established multimedia solutions from the West, the East and our own market channels, we are positioned in leading positions across several markets in Scandinavia. Unimedia's mission is to create a sustainable and good trade flow between Scandinavia and the rest of the world through fantastic technology that are useful to all people.  We have a dynamic and energetic culture descended from the far east. Our core values focus on building the future with unprecedented technological solutions implemented with elements inspired by nature, delivering fantastic technology to the world.

Our creative team have made a  cloud based system and an app called easy@work. It is a Workforce Management System that provides leaders with all necessary information to run their business at the best. Employees will get more self going and will have full insight and their workday is 100% transparent. In our own eco system you can produce and controll your Schedules, salaries, internal communication, checklists, personalfiles and more. Our platform is flexible and suited for all types of companies

Arundo is a software company based in Oslo, Norway; Houston, TX; and Palo Alto, CA, with presence in 6 locations in Europe and the Americas. Our software enables advanced analytics, machine learning, and IoT applications for more efficient, safer, and more effective physical systems in heavy industries such as energy, chemicals, and shipping. Founded in 2015, Arundo currently consists of around 50 software engineers, data scientists, designers, and industrial domain experts. Our team members are passionate about being part of a company that can solve tough problems and create innovative solutions. We believe in a fun environment, where our people can be fearless and feel empowered to always do the right thing. Arundites come from many different backgrounds including academia, industry, and even a submarine! We look for smart, creative thinkers with a player-coach mindset who can wear multiple hats and contribute to the company`s exciting future! And finally; we are 18 different nationalities and speak 19 different languages.

Mitt Barnebarn er en seniorhjelp-bedrift i Trondheim. Vi hjelper hjemmeboende seniorer med det praktiske i hverdagen: renhold, hagearbeid, småreparasjoner, handling og digital hjelp. Navnet sier det meste: vi stiller opp slik et barnebarn ville gjort. Et menneske på døra, god teknologi i ryggen. Problemet vi jobber med er at mange eldre faller mellom familie som ikke rekker det, og en kommune med vedtak og ventelister. De trenger trygg, fast hjelp uten byråkrati. Det er det vi gir dem, med samme hjelper hver gang. Det som gjør oss spesielle: hjelperne våre er unge mennesker, og for mange er dette den første jobben. Hvert besøk blir et generasjonsmøte der en ungdom og en senior faktisk blir kjent. Vi tror unge kan styrke eldreomsorgen og avlaste en presset kommune, og vi bygger en bedrift som beviser det. Vi er et ungt team som bygger noe fra bunnen, og vi tenker stort: å vokse by for by, og gjøre kontoret til en hub der unge får prøve egne ideer, lære ferdigheter de tar med seg videre, og bygge noe som betyr noe. Å jobbe hos oss skal være meningsfullt, og du skal vokse av det.

Our platform gives you the tools to measure the temperature of your workforce, boost employee engagement, and make measurable gains in performance. Winningtemp’s platform enables leaders to understand their employees’ needs, concerns, and motivation levels. Real results follow. After a year of using Winningtemp, our customers record, on average, a 21% increase in job satisfaction amongst their employees.

Working Group Two enables product development and differentiation for telecom operators. It does this with public APIs and an app ecosystem on its cloud-native core network. It also collaborates with companies such as AWS, Atos and CCA to offer operators a simplified, end-to-end mobile network solution. If you love product development, green field projects, cloud computing, edge and Open RAN technologies, Working Group Two is for you!

Carpooling solves three major societal problems; lack of mobility outside the big cities, congestion during rush hour and CO2 emissions from the transport sector. Nabogo is a solution with the mission that everyone enjoys city-like public mobility - we make it affordable for society, companies, and citizens. There are only 1.08 people in a commuter car on average, which leads to queues, pollution and time wasted in traffic. Furthermore, finding parking spaces in cities, towns and near large workplaces has not become easier. And last but not least, the high proportion of cars with one person has a significant negative impact on the environment. With a dedicated effort for carpooling, it is not unrealistic that together we can reduce the number of cars and CO2 emissions by up to 25%. That is why we have created nabogo, a carpooling service for daily trips and commuting between districts, towns, business areas and stations. Our primary customers are public transport companies, municipalities, regions and the corporate sector. Once the solution is established in an area, it can be used at no cost to users. Naturally, a successful transition to carpooling requires active support from municipalities, educational institutions, businesses and local communities to spread information about the possibility of greener and more affordable commuting. Fortunately, we are well on our way here with several cross-cutting collaborations. A core functionality of the nabogo app is our pre-defined meeting points, which are places where people drive to and from and pass by - and which function as fixed pick-up and drop-off points for carpooling. This makes it easy and fast to coordinate carpooling, while creating a new infrastructure and improved mobility in the area. The app is closely integrated with public transport to show all the possibilities. We establish meeting points in collaboration with our partners, and this function ensures good hubs between carpooling and public transport, for example at stations. Nabogo is thus a complete alternative to driving alone in your own car. In collaboration with the municipalities, communication efforts are directed towards districts and towns, and we engage businesses and educational institutions so that citizens are informed where they live, work or study. Nabogo is found in the Netherlands, Denmark, Sweden and Norway.

We're Netto, pragmatic green finance and technology experts who empower banks to meet their net zero goals as efficiently as possible. Through our software we translate complex language, regulations, and processes into a one-of-a-kind software platform that simplifies the green loans process between banks and their commercial real estate clients. Netto ensures clarity, transparency, and compliance with green loan requirements, guiding the pathway to net zero lending portfolios before 2050.

We are in indie game developer based out of Oslo, Norway. We have to date launched five games for PC, Switch and mobile platforms. At the moment we develop "Life Below", a creative strategy city-builder where you build and manage ocean ecosystems. So a reef builder! In addition to our own IP, we develop games and gamification projects for society. We call ourselves an impact game developer as many of our projects are focused on positive change to society. Right now we develop a game for all kids going into hospital, a history game to spice up history learning in schools, a city cleaning game using the mascot of Oslo, a climate game and an awareness game tackling difficult issues in relation to sex and identify. Many of our impact projects are successes, and are widely used. Our aim is to make society better, one game at the time.