AWAN (As We Are Now) is a Nordic comfort-first fashion brand for women by women, based on circular principles and a DTC business model. We play at the intersection of fashion, wellness and technology, creating a new dressing experience of liberating comfort that feels good, looks great and cares for the planet. AWAN received a pre-seed investment from Antler Stockholm in spring 2020 and are now on a journey to grow the brand internationally. AWAN was founded in Norway late 2018, by serial entrepreneur Anette Miwa Dimmen (CEO/Creative Director). The core team is currently divided between Oslo and Stockholm. We are looking for more people to join our mission! We’d love to hear from you.