At Ada we are developing a next generation smart marketing platform where we use machine learning and the power of AI to make the marketing and advertising as easy as possible. We believe everyone is entitled to do professional marketing without needing to have years of experience. Our vision is to give the user the opportunity to create the perfect smart ad while keeping the technical side at bare minimum, making the experience fun, and providing an aesthetically beautiful platform.

Mads Olesen Holdings is owned by entrepreneur Mads Andreas Olesen. After selling his first companies for more than 100 mio. kroner, he now invests in startups, real estate and more through Mads Olesen Holdings (CVR: 36917997) and subsidiaries. In 2020, Mads Olesen Holdings invested in more than 50 ecommerce businesses through its investment in MXNEY.io, that specializes in alternative ecommerce funding. In 2021, the holding company is looking to add 10 properties to its current portfolio of 19 rental properties.

Material Exchange is a unique B2B platform that works with leading footwear and apparel brands to digitalize the material sourcing processes. Global restrictions on travel and a shift to digitalization has accelerated the need for digital material data. Material Exchange has a comprehensive library of materials that are required by brands to develop and produce footwear, apparel and accessories. The Material Exchange database is a highly secure vault containing approximately 40,000 digital materials from some of the largest material suppliers in the world including, Clarino, Tiong Liong Corp, Kuraray and over 350 more. Material Exchange brand customers include Ariat, Keen, Caleres, Steve Madden, Deckers Brands, Global Brands Group and many more. By leveraging the platform brands can reduce sourcing costs, improve product development timelines and reduce supply chain risks. The platform supports suppliers in better connecting to their brand customers and enables them to find opportunities for new business.

At CoreSeer, we aim to future-proof our users’ skill sets, preparing them for the job market through an AI-driven professional development platform and intelligent education and career coaching service. We are working hard to help people learn the skills that they need to make themselves future-proof and more marketable and change their lives for the better. We know that there are skills that will remain in-demand and marketable, and we want to afford people easier access to those skills, empowering them to learn what they need to learn in a way that is encouraging, fun, efficient, and effective. The ideal future of CoreSeer is one in which the users are growing both personally and professionally. At the heart of the CoreSeer platform is the recommendation engine, which guides people toward the occupations, skills, jobs, online-courses, lessons, and other opportunities that suit them best. We are drawing upon information about people’s needs, where they see their education or career path headed, and what will serve their futures best – accounting for all of these variables as we match people to the content that is available through CoreSeer. This means that, unlike other platforms that force users to make decisions about their education or career choices, we are offering a form of automated mentoring for our users, encouraging them to follow one path or another based on the results that they want to see.

We use robots to automate and democratize access to healthcare! The groundbreaking robot, Careebo, has been designed and developed by a team of robotics researchers at the Maersk Mc-Kinney Moller Institute at the University of Southern Denmark (SDU) in Odense, a city home to one of the world’s leading robotics clusters. The robot was developed as a response to the COVID-19 pandemic and the issues we suddenly faced as a global society. Clearly, we were not ready - we want to change that! The pandemic led to cross-infection between citizens and healthcare workers, low qualtiy samples due to inter-personal variability, and unequal access to basic healthcare such a swab sample. At Lifeline Robotics, we aim to enhance our pandemic preparedness and global health securty by utilizing automation and robotics to create a system which enables ongoing and implemented monitoring of what moves around in our societies. We envision, that this system can be implemented at strategic locations, so citizens can easily engage before travelling, attending big events or visiting vulnerable family.

Statistics show that approximately 90 percent of paper receipts end up in the trash can. Most people part ways with their receipts shortly after collection, and many others can’t remember where they kept it if they did at all. Paper receipts contain BPA or Bisphenol A, a plastic component which is harmful for the health and cannot be recycle, in addition to this the environmental impact of its production, where in Europe, over 13 million trees and 17 billion gallons of water are consumed each year in the creation of paper receipts, generating 2.500 billion tons of waste and 4 billion tons of CO2. ClowID is an innovative solution, a full stack Customer engagement platform that connects merchants and end customers through Smart Receipts. For final consumer a free app to save receipts and warranties in one place, without disclosing personal information, no email, no phone, no name, while providing more personalised experience. For merchants one click installation software with no initial development costs, to reduce environmental impact and costs while increasing their customer insight, improving digital transactions, in-person customer experiences, increasing customer engagement and loyalty. We have a golden opportunity to make a positive impact on our planet, the future is now!

We are an award-winning TravelTech/ CultureTech start-up offering self-guided treasure hunt inspired experiences for attractions and cities to make exploring with 3-10-years-old fun, easy and educative. Our first product is an app with self-guided treasure hunt inspired city tours, wrapped into a story of a friendly alien girl called Skyla and a rescue mission. The missions are spiced with gamification elements and sustainability at kids-level making them fun, engaging and educative at the same time. Skip the whining and "how much longer" nagging and turn frustration and 'wasted' time into family fun. Families can let the kids take the lead and enjoy a great half-day outside exploring and discovering not only the great sights but also hidden gems and lesser known areas. It is a great acitvity for both traveling and local families. Families get full flexibility and convenience. No waiting in line, time schedules or groups. With our treasure hunts families can explore at their own terms and take a break at any point in time. We have proof of business and are generating revenue, with our first paying customers, 5-star user ratings, and great user feedback. We have also won the Scandinavian Business Award 2022 for “Most Family-Friendly City Tour Experience – Denmark” and the European Travel Award for “Best Family-Friendly Copenhagen Tour Operator 2022”. We have established the first B2B partnership with a museum. We are looking to scale our concept to the B2B market through strategic direct sales and the B2C by developing a creator mode - a platform to allow users to add and curate more treasure hunts without the necessity of coding.

NucliRay Defence’s invention enables humans to protect themselves against any radiation type. The RayShield Series ® has revolutionized the field of radiation protection. As the first and only product in the world capable of protecting all the vital organs against high energy radiation, the RayShield vest will be able to ensure supporting life-saving protection against all kinds of radiation. The RayShield Series ® is designed to help and protect Health Care, Emergency- and Military personnel from damaging radiation exposure.

Startup Guide is a publishing and media company that produces guidebooks and online content to help entrepreneurs navigate and connect with different startup scenes across the world. As the world of work changes, its mission is to guide, empower and inspire people to start their own business anywhere. Founded by Sissel Hansen in 2014, Startup Guide today has books in over 30 cities in Asia, Europe, the Middle East and the US, including Copenhagen, London, Tel Aviv and New York. In autumn 2018, the company launched a media website, startupguide.com, which was born out of the desire to explore different types of content and reach a wider audience by taking advantage of the digital medium. At the core of Startup Guide’s three physical stores in Berlin, Copenhagen and Lisbon are the belief that there’s nothing like real-life experiences and seeing and feeling actual products. The stores, which double as offices for the company’s 20-person team, promote products by startups as well as showcase Startup Guide books.

Passbuy is about freedom. Time is limited and we believe one should be able to spend time on things that matter. By making everyday life a little more convenient & delightful we hope to do just that. It should be easy to make the right choice and we believe Passbuy can help people make better purchasing decisions and thus help make the world more sustainable. That is why we designed a checkout where consumers can use their phone to check out in seconds. We’re moving the point-of-sale into everyone's pocket allowing for completely new shopping experiences.

We commit to early-stage founders with roots in the Nordics and Baltics. Those we back are in. We believe in them fully, fight for them fiercely, and build lasting trust that goes both ways. We back the few—because they’re the ones who can build futures others can’t imagine and improve life for the many. Read more at inventure.vc

Desifer is a trusted co-creator of new business. We help business pioneers in large corporations to build new products and ventures and those who are founders of startups to accelerate their market launch. For us, business pioneers are the people who feel a need to challenge the status quo and change things to the better. They do this to create growth in their companies or simply to create a better tomorrow. They are CEO’s, business developers, corporate innovators or startup founders.

Hublet is the easiest way to offer and maintain a fleet of tablets for your customers, students and employees. The tablets are always customized to fit your needs and work only in pre-defined WiFi networks. The Hublet Dock keeps your tablets locked, always updated and charged. To make life easy, Hublet comes with an all-in-one service deal including the Hublet Dock, Hublet Tablets and the Hublet Manager - a simple web-based management tool.

SHIFT Business Festival is a platform that has brought together C-level decision-makers, business developers, and tech-heads from growth companies across the board since 2016. The highlight of the year is a two-day business festival in Turku, Finland. We encourage and support our festival attendees and partners to find their competitive advantage in new technology applications and sustainable business. Our company is based in Turku and is the most important business event in the region and a solid actor in the local business ecosystem. Behind SHIFT is a non-profit organization driven by volunteers and supported by network with firm supporters like Turku Science Park, Boost Turku, JCI, Creve, Turku Chamber of Commerce and Federation of Finnish Enterprises.

We hook runners up with local guides and running experiences. Go! Running Tours provides running tours in 60+ cities enabling travelers to run and discover new cities.  Our products lie at the intersection of passion for running, traveling and local authentic experiences - the sweet spot for any runner.In 2018 we opened 20 new destinations, and in 2019 we will continue to expand to new geographical locations along with expanding upon our current product offerings. Join us - its fun and its fast!