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Sugarcoat

Sugarcoat® is a fast-growing startup based in Copenhagen. We firmly believe that the corporate merchandise industry is pretty broken. Almost every organization on earth brands on stuff, making it a massive industry. However, the majority of these products are cheap, pretty unusable and produced to be thrown away. We're on a mission to redefine merchandise for the better, committed to crafting high-quality, sustainable goods that people actually want to use. We're founded and backed by Rainmaking Venture Studio, why we're a part of an environment of experienced entrepreneurs from various tech companies.

Upnova

Upnova offers an all-in-one upsell platform built for online stores. Our centralized solution helps eCommerce businesses maximize their revenue through meticulously crafted upselling strategies. By simplifying the process of creating and managing upsells, Upnova enables merchants to effectively increase their Average Order Value (AOV) and enhance the customer buying experience. The platform integrates seamlessly with existing online store setups, making it a versatile tool for brands looking to leverage upselling as a core growth strategy. Learn more: https://upnova.io/ At Upnova, we believe in unlocking the power of upselling for every eCommerce business. While upselling may seem like an old and unglamorous tactic, it holds tremendous potential — especially for small to mid-sized brands that lack the resources of larger corporations. By leveraging smart, data-driven upsell strategies, we help these businesses grow sustainably, increase their AOV, and reinvest profits to scale further. This mission shows in our growth and the impact we deliver. We’re growing fast, with customers across the globe (🇺🇸🇨🇦🇬🇧🇦🇺…) and merchants generating millions in extra revenue every month through Upnova. **Key Results** - $1M ARR with team of 5 people - Fully bootstrapped - 600+ paying customers, primarily in the US and Australia - $45M+ additional revenue generated through upsells Our mission is to break the barriers that prevent eCommerce brands from fully utilizing upselling opportunities — transforming what’s long been seen as “unsexy” into one of the most powerful growth engines in modern commerce.

Luminy AI

Customers should be valued at all times, even when they're late on their bills. We are transforming the way companies handle their overdue payments for their customers. Our team of 5 is developing a SAAS solution to help businesses manage their account receivables in a more customer-centric way. We use our proprietary AI engine to recover account receivables more efficiently while protecting customer relationships and brand image.

Naer

Scalero

Scalero offers end-to-end lifecycle marketing support—from implementations and data engineering to campaign execution and automation. They handle the technical heavy lifting and the creative details: data, design, copy, strategy, and deliverability. Whether you need a hands-on execution team or strategic advisors, Scalero integrates into your team to meet your goals. Learn more at scalero.io

COACH Solutions

COACH Solutions optimizes vessels’ performance through monitoring and analysis. We keep operators updated throughout the voyage with unified reporting and energy deviation alerts. - We were developed by an experienced ship owner and operator. - We are a combination of naval architects and seafarers, based in Copenhagen and Mumbai. - We strive to be dynamic and flexible to adapt to our clients' needs.

Memora

At Memora, we're digitizing one of the oldest and most overlooked categories on earth: the cemetery. Most still run on paper maps, spreadsheets, and institutional memory. We are replacing this with an ecosystem for everyone who touches a cemetery: the leadership running it, the field teams maintaining it, the families visiting it, and the local partners serving them. Check us out here: memora.dk

Emigreat

At Emigreat, we are building a digital infrastructure that streamlines relocation processes for international employees. HR and global mobility managers can use our web app to connect with employees, assess their immigration status, automate applications, and manage deadlines and documents. What used to take months, now takes less than a week and a few clicks of a button. Emigreat enables better legal compliance and decision-making for companies, peace of mind for employees, and time saved for relocation agencies.

Book My Ride

Introducing Book My Ride Book My Ride began with a simple mission — to help local taxi companies compete in a world increasingly driven by technology. We noticed that many taxi companies still rely heavily on manual processes. Bookings are handled through phone calls, dispatchers manually assign drivers, and operators spend significant time and money managing day-to-day operations. This creates unnecessary costs, inefficiencies, and a poor customer experience. We believed there had to be a better way. That is why we built Book My Ride — an AI-powered taxi dispatch platform designed to modernize how taxi companies operate. Our platform replaces traditional dispatch workflows with intelligent automation. Taxi companies can receive bookings through phone calls, chat, email, websites, and mobile apps, all managed through a single system. AI handles booking intake, dispatching, and communication, reducing operational costs while improving service quality. Every fleet receives: A branded passenger app under its own company name A driver app A modern dispatch and management system AI-powered booking automation Reporting and operational analytics By automating tasks that traditionally require dispatch staff, fleets can significantly reduce operating costs while serving more customers with greater accuracy and reliability. Book My Ride was founded by Karthik Sengottaian, who saw firsthand how much time and money taxi companies were spending on manual dispatch operations. His vision was to give every taxi company—regardless of size—access to the same level of technology used by the industry's largest players, while allowing them to maintain their own brand, customers, and independence. Today, Book My Ride powers multiple taxi fleets across Sweden and continues to expand its platform capabilities through AI, automation, and mobility intelligence. Our goal is simple: to become the operating system for taxi and mobility companies, helping them run smarter, more efficient businesses. Book My Ride — AI-powered dispatch. Built for modern taxi companies.

RiskWave

RiskWave is a new maritime IT start-up ! RiskWave goal is to make a new IT software platform, to help and assist many levels of industries in making work related risk assessments and reduce work accidents and costs there by. RiskWave is to start making risk assessments to the maritime industry. Today making Risk Assessments are time consuming and the hard job is often left over to people a side and not work leader and worker. Making a Risk Assessments before work is started are not fully integrated onboard all ships, due to - Time consuming of making Risk Assessment - Lack of knowledge on how to identify work hazards - Multi-culture Crew can have deffilculty safety culture - Minimum safe manning/Crew onboard Other problems related to work accidents onboard are - Wrongly or incorrect use of Personal Protective Equipment - Handling and storage of chemicals used onboard, correct handling of Safety Data Sheets updating chemical database. - Superficial review of risk assessments. RiskWave’s goal is provide work leaders and workers with easy step-by-step risk assessments make it possible for work leader to quickly identify work hazards and create high usable Risk Assessment.

PinMeTo AB

PinMeTo was founded on the idea that there should be a smarter way for brands to manage online listings & profiles for all of their locations. Brands with lots of physical locations have to coordinate business info, local communication, and reputation management for all of their locations. It takes a frustrating amount of work, and inaccuracies are almost unavoidable – plus hard to catch. PinMeTo was born in 2013, when three friends – one salesman, two developers – set up shop in a startup incubator in Malmö, Sweden. After years of iterations and improvements, PinMeTo now has about 100 employees in 6 offices, and we’re trusted by enterprise companies like H&M, 7-Eleven, and Hertz. Think of PinMeTo as a really efficient messenger: you add or update location data in PinMeTo, and that data is shared with all of your locations and the networks they’re listed on.

Evity HR

HR kan vara komplext. Vi gör det enkelt. Tillsammans gör vi HR-arbetet enklare för hela organisationen genom att samla all information och medarbetarutveckling i ett lättanvänt HR-system. Evity hjälper företag med att samla information, minska administration och följa lagkrav från rekrytering till sista arbetsdagen.

EaTable AB

EaTable is a food tech opportunity. We are a virtual restaurant provider and building ghost kitchens. We expand the options of restaurants for home delivery by developing virtual restaurants. The majority of cuisine in small towns is pizzerias. We want to open more variation among the restaurants. We let existing restaurants(mostly pizzerias)franchise the virtual restaurants. No real estate investment, no extra staff needed. Just more revenue. EaTable's team has a background in Delivery Hero and has been working with virtual restaurants before. We understand the concept of virtual restaurants best in Sweden!

BizBot

Simplified Business Administration BizBot helps entrepreneurs and investors get an overview of shares and convertible notes, enabling effective management on an easy to use and connected platform. Our goal is to simplify business administration by making all companies 100% digital. Then you can administrate your company from anywhere.

Shewy

We offer functional sugar free gum enriched with vitamins, minerals and ingredients to boost your immune system, energy, performance, skin glow and much more. We ship them directly to your door step and they are available on subscription! Shewy is a Swedish start-up with a determination to give YOU an alternative to a dated proposition in the store, while combatting the world’s vitamin deficiency issue. Gum does not only taste great and keep our mouths busy, it also has health benefits. Chewing gum has been proven to improve concentration, mood, stress and anxiety. Research suggests that chewing gum is an excellent vitamin delivery system.