Shifter is an independent news site about Norwegian tech startups in the new economy. We cover big and small events in the startup industry while reporting on innovation in bigger companies. We focus on ideas, challenges, money, power, people and good stories from everywhere.

We're an web/app agency creating brilliant digital solutions with our customers, not for them. We believe in human-centric co-creation. The end-user is the ultimate authority on his own needs.   We're based in Tunis, Berlin and Oslo with flexible collaboration models, including full-time employees, talent headhunters, freelance developers & designers and Eric the nomadic CEO.   We have clients in all sectors, from Norway's largest humanitarian organization NRC, to bad-ass skincare brand BAD NORWEGIAN.

Documentation of the things that make your organization function – processes, systems, capabilities, strategies – can quickly get spread out across many tools.  Ardoq keeps that information in a single place and makes sure it stays up-to-date through automation and collaboration. We offer a complete SaaS solution using some of the most exciting technology.  Working at numerous companies, big and small, we always had trouble finding historical documentation. It took days to navigate the local system architecture. And even when we found documentation, the lack of standardization made things even harder. To make matters worse, we never really understood the big picture, “how were we affecting other teams, processes, and systems?” we could never know. All this wasted time was costing these companies money and causing employees huge amounts of frustration, especially when new staff arrived. So we decided to stop pulling our hair out and created a lightweight, easy-to-use alternative to the solutions you find in enterprise architecture and documentation software.

Doughnut is a community platform and tool belt for Freelancers, with one main goal in mind, to help freelancers make more money, maintain their income more consistently and meet other freelancers in their field that they can turn to for help. The most valuable tool I have ever come across has that one person you can contact at 10 pm on a Tuesday evening when you’re stuck on a problem - why not have thousands? What’s included? Community platform. How about a squad, a tribe and a community of operators? All looking out for you. Like it or not, in that line of work, you're mostly alone. What if that could be a thing of the past? I'm building a digital co-working and collaboration space for those that choose the freelance life. Sell your skills. Airbnb, but for freelancers. Build your portfolio, show off your skills and let people book you by the hour, day, week or month. Sell short-term, fixed-term, long, long term—consistency and repeat custom in mind. We handle the invoices, contracts and comms. You bring the skills. Trends and analysis Are you worried about missing the next big thing? We’ll get ahead of it for you with frequent market analysis to make sure you are always ahead of the game. We will also determine what other freelancers in your space are charging so you can submit an offer without FOMO. Next steps Head to our website using the link below and sign up using the form on the homepage to reserve your spot in the community. https://www.doughnut.no

Creator Makerspace is an open prototyping space. We offer offices, meeting rooms, as well as all kinds of equipments and workshops: wood, metal, electronic, laser cutter, scanners, 3D printers, and a variety of other tools. Today more than 650 specialists are connected to Creator Makerspace, just after three years in business. We are located at Tvedtsenteret in the heart of Forus, Stavanger. Our main goal is to help individuals and companies get their ideas off the paper!

Continuous blood flow monitoring for early detection and diagnosisCimon Medical is based on groundbreaking, patented technology originating from the internationally renowned ultrasound environment at NTNU and St. Olavs Hospital. Our vision is to develop products for a wide range of clinical applications related to continuous monitoring of blood flow within: newborn intensive care, peripheral arterial decease and sepsis diagnosis.

Mingl is a cloud-based SaaS solution for contact management, helping people make more meaningful connections. Mingl removes the friction in contact information exchange and gives a better overview of your personal and professional networks. Mingl is currently crafting sophisticated, yet simple and easy to use solutions for the business segment, with a basic private version. Our modern and sexy stack is built by a passionate and driven team out of Oslo and Palo Alto. Team Mingl is passionate about human interactions and relationships, and we believe strongly in the value of personal and professional contact networks. Our values include openness, smart work, personal and professional development, and collaboration. Diversity builds better teams, and we are looking for new perspectives to craft better ideas <3

MeaWallet is the "one-stop shop"​ for mobile- and digital payments. Mea has built a Mobile Services Platform to enable HCE/Tokenization, Masterpass and converged wallets. Built to support both global and local payment schemes, the platform can enable any wallet application and wearable device for mobile and digital payments. MeaWallet solutions is active in 16 countries (November 2016), and fully certified for MasterCard Cloud-Based Payment Solutions, and support for Visa. MeaWallet is a part of the Seamless Group with 250 employees, and the company is listed on the Nasdaq Stock Exchange in Stockholm (SEAM).

Har du kanskje ikke behov, råd eller ønske om å ansette en markedsfører på heltid, men trenger tilgang på markedsføringskompetanse? Lei inn en profesjonell markedsavdeling istedet! Markedssjefene AS er et ujålete markedsførings- og kommunikasjonsbyrå basert i Oslo.Vi leverer kreative, gjennomførbare og kostnadseffektive markedsføringstjenester. Vi kan bistå med:• Markedsstrategi • Markedsføring • Kommunikasjon • Innholdsmarkedsføring • Salg • Sosiale medier • Nettsider• Nyhetsbrev • Annonsering• PR • Grafisk design • EventsPå www.markedssjefene.no finner du utfyllende informasjon om oss og våre tjenester. På facebooksiden vår vil vi raskt gi deg svar på dine spørsmål og dele løst og fast fra vår arbeidshverdag. Du kan også kontakte oss for en hyggelig prat!Telefon: 24 02 22 21Epost: kontakt@markedssjefene.noHva venter du på?

AppsCo enables users to securely manage access to their company’s applications while presenting easier visibility on company audits and reports. With a faster, more efficient process, new employees are instantly granted access rights to all areas of the business that their employers feel they require. AppsCo allows for new employees to be securely set up while maximizing efficiency and productivity. AppsCo supports seamless directory integration with Google Suite and Microsoft Office 365. Your employees can access all of their company apps and services through AppsCo with the same credentials they use to access Google Suite or Microsoft Office 365. Integration helps you instantly import and sync all users and groups and grant them access to all company applications.

BRATHWAIT is the world’s only transparent watchmaker promising elegantly designed, premium timepieces for men and women, without the luxury markup. BRATHWAIT eliminates industry shortcuts and cheap solutions with its focus on quality manufacturing and honest pricing.We are looking to grow our organisation in Norway because our funder lives here although our main market are in the US and Asia.

Squarehead Technology provides advanced microphone array systems for audio capture and acoustical zoom. A microphone array  combines a large number of individual microphones to create a highly directional audio output.  The challenge of isolating and capturing desired sound in noisy environments is a well-known problem. Our products allow an operator to zoom in on a particular area and record sound in much the same way a camera zooms in a scene. This is achieved by using sophisticated digital signal processing of audio from several hundred microphones combined into a single system. All audio channels are high quality digital signals that can be recorded without any loss.

Easy Eiendom – Company Description Easy Eiendom is a data intelligence company transforming how the real estate industry understands risk, value, and opportunity. Founded in 2024, we are building Norway’s most comprehensive property and geospatial data platform by merging traditional real estate information with advanced GIS and Big Data analytics. Our mission is to create a unified system that replaces today’s fragmented and manual workflows with automated, precise, and real-time insight. Real estate is the world’s largest asset class, yet its data infrastructure remains outdated and scattered across incompatible sources. Banks, insurers, developers, municipalities, consultants, and investors all face the same challenge: critical information about a property—its structure, land conditions, environmental exposure, infrastructure, regulations, and market dynamics—is siloed in dozens of systems. These blind spots increase risk, slow decision-making, inflate costs, and reduce transparency. Easy Eiendom was founded to solve this problem. We are building a high-fidelity database that integrates property records, building information, environmental risk layers, climate indicators, geotechnical data, mobility patterns, infrastructure networks, demographic trends, and private datasets—into one cohesive system. On top of this data we use advanced GIS workflows, automated analysis pipelines, and AI-driven insight models to deliver precise, standardized, and actionable intelligence. Our platform cuts research time by up to 80% and reduces analytical cost by 50%. Instead of manually searching through fragmented sources, users get instant access to automated risk assessments, geospatial analyses, and property insights that are continuously updated and delivered with high accuracy. Easy Eiendom helps banks improve collateral evaluations, insurers price risk more intelligently, developers assess feasibility faster, and investors make better decisions with complete situational awareness. We are driven by a simple belief: better data leads to lower risk, higher returns, and a more transparent market. Easy Eiendom exists because we experienced firsthand how inefficient and error-prone today’s workflows are. The spark came from the realization that professionals spend more time gathering data than analyzing it—while missing crucial geographical context that fundamentally shapes risk. We are building the platform we wish existed: a unified operating system for real estate intelligence, inspired by the ambition of becoming the “Palantir for property and geospatial data.” Our goal is to empower every professional who depends on property information—with clarity, speed, and confidence. We are not just building a tool; we are building the data foundation the modern real estate market needs.

At the heart of our business is a commitment to offering personalized security services that are tailored to meet the unique needs and concerns of parents in Oslo. We recognize that the safety of teenagers is a paramount concern, and our services are designed to address this by providing a high level of security and support. We establish ourselves as the go-to provider for personal security services. Our strategy involves extensive market research to understand the specific needs of our target demographic, coupled with targeted marketing campaigns to reach and engage parents effectively. Our services are built on the foundation of innovation, leveraging technologies in real-time tracking, emergency response, and communication. We plan to continuously invest in research and development to keep our offerings at the forefront of the personal security industry. We believe in building long-term relationships with our customers. This involves not just meeting but exceeding their expectations through exceptional service, regular feedback mechanisms, and personalized customer care. Recognizing the importance of community in ensuring the safety of teenage & individuals, we plan to actively engage with local schools, youth organizations, and law enforcement. Our team comprises of highly trained professionals who are experts in personal security. Continuous training and development programs will be a staple to ensure that our staff remains knowledgeable and skilled in the latest security practices and technologies. We are committed to sustainable business practices and have a clear roadmap for growth. Presense’s business is anchored in the philosophy of providing innovative, reliable, and personalized security services. We aim to create a safer environment for the youth and peace of mind for their families.

Hera Solutions is an early-stage startup developing technology within the transportation and logistics sector. We are developing a robust and secure system for the electronic transmission of shipping information, through our first product Hera Road. We offer a driver application and administration panel to transport companies for a real-time overview of goods during transport, which simplifies communication, handling and documentation of tasks carried out. As a young company, flexibility is important to us, we always start with the end user, are adaptable, and deliver value immediately. We are an innovative company with big ambitions to scale internationally in a few years. By taking part in Hera Solutions, you will have the opportunity to take part in an incredibly demanding and exciting phase of the company's development.