We are building Newcycle, because we want to end the throw-away society. Every year our global society throw away 100 billion tonnes of materials. This obviously can't continue. At the the core of this issue lies a general perception that new things are more valuable than things we already own. Or that things new from the store is better than buying it used from someone else.
We believe that if it was easier for people to treat the things they own better, keeping them maintained and in mint condition, this perception would change.
We started Newcycle on an ambition to kickstart a circular revolution in retail and consumerism. The way we exploit our planet’s resources needs to change. The way we buy things needs to change. And the way we own things needs to change.
With the Newcycle app, consumers can create an inventory of everything they own, to get an overview of their products. It's free to use the app, and we offer additional paid services, like reselling their used items. By giving consumers access to digital twins of everything they own, we make it easier for our users to maintain, repair, refine, buy and sell their products, regardless of whether they are the 1st, 2nd or 8th owner of a product. In the app
The Newcycle app connects the owner of a product with the retailer who sold it and the producer who made it, for the entire life span of the product, benefiting both the consumers and the producers of the products. The positive result is longer use of the products and in the end recycling.
We won’t change the world all by ourselves, but looking back ten, twenty or forty years from now, we’ll see that our role was a central one. And you can join our team, and help lay the foundation for a circular future.
Where are we on our journey?
- We have launched the first version of Newcycle, which has been well received among our users and partners 🚀
- We have partnered with IKEA, Anton Sport, Fjällräven and Eplehuset 🤝 ... and we are in close conversations with major retailers and brands 🌍
- We are a team of 8 full time employees (+ 2 interns) 👨👩👧👦
- We have secured 14MNOK in funding through two pre-seed rounds💰 (and it's a great investor team 👏), and we're closing our seed round the summer of 2023 📆