Crystallize was founded in 2017 based on two principles: Using Internet craftsmanship to design and engineer the best headless eCommerce service for building a business online. Utilizing the same principles of internet craftsmanship in every aspect when we build our own company and defining our own business model. Giving us an extreme focus on removing friction to free up resources and focus on what really matters; team, customers, product and growth. Creating even more value for our customers and partners. Exemplified by our simplified legal framework and the way we price our service with a free tier with generous quotas and no limit on features to how we build our globally distributed team and digital customer journey. We want to use these principles to build a movement based on Internet craftsmanship. With our approach, we want to support the craftswomen and craftsmen of the Internet to build: a tailored made customer experience with beautiful service design. Merging customer interaction, digital service and business. Service designers bliss. #CX (customer experience)Beautiful and efficient user interfaces #UX (user experience)Custom fit information architecture and content modelling to fit your business. Not one size fits all. A dream for information architects and content strategists. #IA (information architecture)Super fast and easy-to-use APIs and open-source starters for developer happiness. #DX (developer experience) Enable business owners to make better decisions based on insight and data. Design ♥️ engineering - in every aspect. Crystallize is a New Normal Group company that has been at the frontier of digital technology and business models for the last twenty years, we have learnt the lessons for what to do and more importantly; what not to do. What to leave out. Both in terms of product scope as well as for your own business model. The founding brothers Bård and Aleksander Farstad have taken earlier ventures to the global scale, serving some of the most demanding clients globally, like The Economist, Financial Times, KitchenAid and NASA, building global ecosystems of partners and developers across all continents. New Normal Group is a venture accelerator and investor, founded by Bård, Aleksander and their partners, with a mission to build exponential software companies that chase the new normal of their industry. Being extremely hands-on, strategically and systematically supporting founding teams while at the same time supporting them with funding and resources so they can focus on what matters the most; building a world-class team, creating products customers love and driving growth. As we ourselves also are entrepreneurs, Crystallize is a venture fully incubated by the New Normal Group in 2017. Now a fully independent company, where Bård spends all his time as CEO, Crystallize still enjoys being a New Normal Group company. With their support we can still focus on what matters most; building the ultimate headless commerce service that redefines how to build, grow and succeed with business online, while pushing the boundaries of internet craftsmanship.

Biim is a global medical company developing low-cost portable and pocketable ultrasound devices that connect to IOS and Android interfaces. Biim is entering the commercial stage with both FDA and CE approvals in place. The company has signed a 3-year distr. agreement with AngioDynamics worth a minimum of 20 million USD. Year-to-date revenue has exceeded more than 2.4 million USD. The company has secured a credit facility of 4 million USD with DNB. Biim is raising up to 9 million USD for the development of two new probes and to expand the global footprint to more than 30 countries.

BusinessClass.com is a sophisticated travel tech startup. Our vision is to become the global leader in premium travel by offering the best travel search, the best travel offers, as well as world-class reviews and other inspirational content. BusinessClass.com is targeting the more quality-minded travellers who want the best travel products at the best possible prices. BusinessClass.com is suitable for both corporate & leisure travel, offering top-quality airline tickets and accommodation. The team and advisers at BusinessClass.com have extensive travel tech industry knowledge. Founder Jason Eckhoff was EY Entrepreneur Of The Year in 2013 when his first online travel company had beaten 28.000 growth companies over a 4-year period. BusinessClass.com is (other than the founder/CEO) backed by a former C-level manager of a major airline and a co-founder of a unicorn (a company valued at more than 1 USD billion). We are currently considering raising additional risk capital for further developing BusinessClass.com and creating the world's best search engine for premium travel!

Aviant performs medical deliveries between hospitals by leveraging drone technology. Today, district hospitals can only analyze simple blood tests themself. The rest have to be transported to test centers, often located at the larger hospitals. Current ground-based transportation logistics between hospitals is unorganized, inefficient, and costly. This new way of transportation will increase the frequency and flexibility of test delivery, as drones can be deployed on an as-needed basis, which will drastically improve the diagnosis process in districts. An analysis posten IEEE showed how drone transportation of biological samples could save the Danish authorities 300 MNOK/year. This commercial potential has been confirmed by our contact with health regions. We currently have three paying contracts: one with St. Olavs Hospital in Trondheim and two in Sweden. Besides our three commercial contracts, we have gotten requests from seven potential customers. To keep up with the demand from the market and take care of our current customers, we need to expand the team.

Volant was founded in Norway by Tobias Nervik and Daniel Hoftun. They shared a flat in Oslo and wanted to buy an aroma diffuser to start using essential oils after Tobias heard about it on the Tim Ferriss show. Daniel had just refurbished the apartment and wanted a nice-looking diffuser that fit well with the interior decor. They were unable to find one. That is why they created volant: to offer a minimalistic essential oil diffuser that goes with any interior. The volant diffuser was an instant hit in Norway and launched in 15 countries within the first year. The volant diffuser is Scandinavian in design and craftsmanship and is the flagship product of volant. It infuses our customers' spaces with fresh aromas and helps them feel relaxed, energetic or focused depending on their needs.

We founded Metaito in February 2019, after spending more than four years at NTNU. The initial idea was sparked in 2014 when we discovered the challenge of organizing our resources as students. Since then, we have gone through several iterations of prototypes. We created a platform for organizing and sharing tools, links and documents on the Internet - Factsplat. As of Q3 2024, we have several paying customers, investors, raised amount of 5 467 041 NOK, almost 6,000 users of the platform, contracts with various non-governmental organizations, 19 sports teams on board as our partners, a solid team, and a working product. Factsplat has evolved into a platform designed to help users manage their digital lives efficiently. Our mission is to give individuals and organizations control over their online resources, ensuring they are organized, accessible, and shareable, thereby reducing distractions and improving focus. We want to create a distraction free environment where you can organize the internet in a way that makes sense to you, while utilizing the strengths of the community. We want to give you focus and collaboration, without compromise.

We believe in a world where humans and robots collaborate. We simplify inspections by offering data as a service with fully automatic industrial drones, through our global reaching robotic ecosystem. We help different industries to automate inspections and collect the necessary data in a smarter and safer way, with our software platform for operating fleets of automatic drones, from anywhere in the world. join our the journey of our award winning software platform today!

Bsure is a fast-growing Norwegian SaaS company that helps organisations gain control of their users, access and license costs in the Microsoft ecosystem. Today, many companies lack visibility of the totality of all their users. Who are they, who has access to what, which accounts are still active, and what they are actually paying for, this is creating unnecessary costs and security risks. Bsure solves this by providing a modern platform that brings all this data together, visualises risks and cost drivers, and gives actionable recommendations that make it easy to clean up, optimise and stay secure. The result is better security, lower costs and full visibility. We’re backed by international investors, we’re growing quickly, and we’re building a product with global potential. Joining Bsure means having real influence, real responsibility and the chance to help shape a company on its way to international success.

The Product Eyecheck System is a modular SaaS platform that effectively enables sharing of clinical imaging, referrals, and other clinical correspondence instantly and securely between healthcare professionals, such as optometrists, eye doctors, and hospitals. By digitizing the patient journey we enable quicker treatments and fewer patient queues as we can process more patients with uncomplicated diagnoses more effectively. The Problem The prevalence of the most common retinal diseases, age-related macular degeneration (AMD) and diabetic retinopathy (DR), is rising in industrialized countries. In addition to demographic changes, this trend is also partly driven by growing numbers of patients with diabetes. This is increasing the workload in hospital ophthalmic units, and public ophthalmologists leading to waiting times of up to 12 months in Norway. This in turn increases the risk for serious eye damage in the general population at risk. The Solution Eyecheck System is a modular SaaS platform that shares clinical imaging, referrals, and other clinical correspondence securely and instantly between healthcare professionals. This in turn enables decentralized controls and diagnosis of patients even in rural areas with sub-optimal eye specialist coverage. Decentralized controls and screenings are made possible due to the vast amount of geographically spread retina imaging devices in over 600 optometrist locations throughout Norway alone. In addition to that, there is a wide-ranging discrepancy of competence levels across the profession of optometrists, where such a service would benefit both the patients and the optometrists. The reason why We are passionate about Eyecare and want to avoid blindness and other serious eye complications in Europe by digitizing the patient journey and creating a modern, more sustainable way to help patients get better. Our founder is an ophthalmologist (eye doctor) in Akershus and embarked on this journey due to his own experience when meeting patients that waited unnecessarily long on their appointment and ultimately an uncomplicated diagnosis.

The whole world is striving with textile waste! Most circular economy-based action plans are mostly based on recycling and sorting and not repairing, re-making, re-using and sharing. How can we combine sustainability, circular economy and women empowering in one practical local and global plan? In today textile market, clothing and textile sales rises while clothing usage has steadily declined! While the cost of repair service is high, the number of service providers is also very limited and considering all thrift solutions, the majority of secondhand materials are still going to Lindfield while it can be used as material. And as the last leg of this international picture, today's available solutions are mostly based on recruiting service providers instead of giving them the opportunity to be the owner of their business which make the sustainability of those models strictly dependent on the those business owners instead of relying on the owners of the practical knowledge and craft. Repasdo is a marketplace for unique, creative services of textile and relevant secondhand materials. It’s home to people providing special, extraordinary services and products, from repaired pieces to handcrafted and vintage treasures. While today’s main trend is into secondhand shopping online solutions, Repasdo focus is to provide possibility to create ‘added value’ instead of pure thrift store business model. By providing business and market opportunity (online store + learning, low cost material & equipment) to potential service providers, secondhand textile can be repaired or be used as raw material for new product (in as many different ways as service providers can manage to come up with). Repasdo Platform (as the first in its market) is to provide a platform for creating jobs, micro and small businesses (own by service providers) while providing practical learning and access to different type of secondhand textile as material and online stores as places for those businesses to thrive. We are three co-founders with background in strategic business and organizational development, application and software development, and fashion design and learning. In addition two of us have long years of experience in humanitarian aid organizations and woman empowering programs. We have strong believe in sustainability and circularity not in relation with of product and service, but as the sole practical concept and business model

Founded in 2015 by experienced entrepreneurs, we quickly gained traction as a Y Combinator funded Company – one of the most prestigious startup-accelerators in the world. Since then, we have grown from a Startup-challenger to becoming an industry leader within our area. GetAccept is an All-in-One Platform for B2B Sales and our Vision is to become the platform where every B2B business happens, in a natural way. We just raised 120Million to rock on - wanna dance?

Aleap, a non-profit incubator, offers a community for health startups. Our mission is to facilitate innovation and value creation by developing an ecosystem for ambitious health entrepreneurs and companies to create new products better and faster. We believe that entrepreneurship and successful startups will benefit from collaboration in a multidisciplinary environment with proactive sharing.   What we do 1. We help you reach your growth goals. We have our own methods to guide you and your start-up company, whether it be development, financing or commercialization.2. Here you will be part of a stimulating environment with like-minded entrepreneurs. We facilitate sharing, learning and collaboration through professional and social meeting places.3. With us, we adapt a development course especially for your company and acquire the expertise you need along the way. Our national and international network of experienced advisors contributes to an increased chance of success. Our Community  Aleap is situated at the innovation, research and knowledge hub, Oslo Science Park. The Science Park has a long tradition of commercializing R&D activities and is today home to more than 300 companies. Aleap is funded through the support of SIVA, Oslo Municipality and Innovation Norway to foster an ecosystem for health startups and innovation. Industry experts collaborate with us to provide our members with the best possible knowledge, networks and services so the entrepreneurs can focus on their core business. We have representatives in IPR, regulatory services, legal, design, financing, accounting and production services.

The main piece of equipment in the gym is the barbell. It is as simple in its form as it is timeless in its design. But when it comes to using the proper safety equipment that comes with the barbell, that’s when the flaws become visible. Today’s methods of securing weight plates to a barbell is done by using collars or clips, which often lead to a poor user experience, and they are often hard to put on and pull off, can easily break or slip during lifts, they are often hard to find and even disappears. The Olympic barbell has remained virtually the same for the last 93 years, and despite today’s standards, improvements can be made. In a seemingly ever-growing market, people’s expectations of safety, design, quality, and user-friendliness in products are on the rise. Gungnir of Norway is a Norwegian startup company that designs and manufactures high-quality gym equipment. The company’s first product is the Allrounder, a standard Olympic barbell with built-in collars for securing weight plates. The built-in collar system or “SlideLock” makes the lifting experience safer, faster, easier, and more reliable than the standard safety equipment in use today. Also, the SlideLock system can be applied to several other bar types like compact group training bars or loadable dumbbells. This solution has shown enormous potential in the fitness market, which we intend to continue to take advantage of. The SlideLock is the first of many solutions that we seek to create within the fitness equipment industry. We started as a company in 2018 in Oslo, Norway, with an idea for a better solution to a problem well known to many who use weightlifting equipment regularly. Gungnir’s vision is to become the new standard solution for securing weight plates worldwide. A game-changing solution to a century old problem.

We believe in making a positive impact. We believe in technology as the key driver to solve the challenges in the ocean. We believe in the untapped potential of our oceans. We believe in the untapped talent of the world. We are Katapult Ocean and we help build and scale profitable businesses with a positive impact on the ocean.

As a idea factory, incubator and investor, Askeladden & Co identifies opportunities, develop concepts and scale up companies. Our sweet-spot is in traditional industries that - until now - have seen limited consolidation, limited innovation, too high prices and a customer journey that has been standing still since the 90s.   Our investments and startup journeys so far:  Cutters | Adams Matkasse | Freska | Lotel | Lorry Restaurant | Wellbee