At Traction we help ambitious eCommerce businesses grow by optimizing the way they go to market. We do this as investment partners by providing capital and resources in creating world class marketing programmes that make our portfolio companies get the right customers, grow faster and ultimately win markets.

Cyrix Technologies is a IT service provider with speciality in Microsoft BI technologies such as Microsoft Azure, Microsoft Fabric and Azure Synapse Analytics. We are a small but experienced team of consultants with strong industry knowledge within retail, manufacturing and financial services. Our goal is to become a unique and niche IT consultancy in the Nordics market where we help customers to bring more power and insights from their data. Our focus is on creating value through co-development and strategic partnership.

Confetti is the all-in-one tool for all your conferences, festivals, workshops and social events. In the fall of 2013, Martina, Jonny and Johannes, friends and event organizers, fell in love with the idea of putting on events together. So they started Confetti. Today we're eight people and plans to continue growing in the coming year.

COBAGS started in Copenhagen the bicycle capital of the world. With 18% of all trips in Denmark being made on a bicycle, COBAGS released the first tote shopping bag made to fit onto the luggage carrier of the bicycle. With the Bikezac launching successfully as the first product by COBAGS, the company went on to create and collect more products. With the key focus being on convenience and availability.

Slow Fashion AS is the company behind the Slow Fashion brand A/BARENESS  and the Give Back Project #CoolKidsNeedCleanWater. Read more here: https://www.abareness.com/index.php/give-back. Check out our IG account @abarenessfashion to get to understand more of our universe and how we work. A/BARENESS is an active partner of  www.FashionRevolution.org . Searching for an intern that would like to contribute with marketing, content & graphic design to our website //  SoMe channels and sales events.

Axess Lab makes the digital world accessible to people with disabilities. We are designers, UX people, programmers and educators who are choosing to spend our time helping make the digital world accessible by everyone. As you start working here, you are given training in digital accessibility, you get to join user-testing sessions with people who are blind, deaf, or have motor impairments to see how life in the digital world works for them. We build software, review websites, educate - and more! Axess Lab is a self-managing organisation of responsible, social, easy-going tech-enthusiasts. Self-management means that you will likely not be used to how things are done here. The way we work and organize ourselves creates true professionals, and result in true personal growth, but it is not for everyone. Here are some examples of self-management, explained in a lot more detail in our "Handbook for colleagues".You set your own salaryYou have your own company credit card and can use the company's resources as you likeAny idea you have, you are allowed to pursue. Any problem you find, you are responsible to fixNothing is "Someone else's job"We do not have specific job descriptions, your job is simply to "find the most meaningful task, and pursue it!"No bosses or middle-managersGenerally we aim to fulfill the purpose of the company together, while also fulfilling our personal purposes. We recognize that money is like the air we breath: we need it to stay alive, but we don't live to breath! We strive to create something larger than ourselves, and to have true impact.

NordCheck Automated Compliance platform offers effective, flexible and user-friendly solution for managing company's key business processes. The more versatile and global the company's focus is, the greater benefits the platform brings. Compliance is going through a massive change, and its significance and markets are growing strongly currently. This change and growing markets require better and more effective solutions that are the core of NordCheck's business.    I'm Nordcheck Oy CEO. I'm driven by visions, passionate with combining compliance and common sense. I'm experienced IT law, IP, contracting and compliance professional with passion for innovation, technology and making a difference. Fascinated of the huge potential of what digitalization and regulation are now at this very moment bringing for business transformation - and excited of being able to play a role in that transformation, cultural and operational change.

We are passionate about Scandinavian eCommerce and always strive to deliver the best customer experience. That's why we created NORTHERN eCommerce, a company of experts in conversion optimization, customer engagement & marketing. List of our current eCommerce stores: www.iPhoneopladere.dk www.Macbookopladere.dk www.Festivalteltet.dk

KSTING is digital booking platform for fashion professionals, where fashion clients can find and hire models, photographers, hair & makeup artists and stylists to staff their productions. KSTING offers advanced hiring tools, handles all the invoicing and gives 24/7 support via its team of experienced bookers. All members of the KSTING community are carefully selected professionals.   KSTING is a the brainchild of Mathias Bergh, a Swedish top model with over 10 years of experience working among some of the biggest fashion brands. Mathias started to question the way the modelling world operates, where the agencies set the rules, and where high fees do not necessarily benefit the models or the clients. By launching KSTING, we are increasing the fashion professionals’ income, lowering the clients’ costs, and improve fairness, transparency and efficiency in the industry.

At Cloudeon, we offer cutting-edge solutions for our enterprise customers on their journey to the cloud. We build the right stuff and build the stuff right. Our office is a playground for innovation and passionate people that make our vision into reality – and we are always looking for more talented people to join our fast-moving journey! Join us on our journey to push the technological frontier to new brinks.  Technology change business, and we wish to help businesses enter a new era of technology. We are a cloud-native company driven by agility and innovation.Our team consists of dedicated individuals, who all strives to push the limits of technology. To us, the sky is not the limit, as we help our enterprise customers on their way to embrace the Cloud. Cloudeon is a playground for innovation, and by joining Cloudeon; you will be part of not simply a skilled team but also a passionate one. We endorse a company culture with space to combine both learning and fun.

ItsMyCargo provides white-label SaaS for the logistics industry. Our software makes it possible to automate the freight booking process, calculate all-in rates, and search through thousands of routings and schedules to identify the most relevant possibilities available. It can do that for all modes of transport – whether by land, air, sea or a combination – while taking into account real time conversation rates and the velocity of the wind. Ok, perhaps not the latter – but it is pretty amazing. We managed to build a truly amazing team with proper talent and synergies. 7 different nationalities within the same office, yet we all speak the same language. To each their own with a specific set of skills that we excell in, and together we make the engine run. The system that we have built reflects the amazing team. An extremely complex backend to cope with the excessive data and dynamic processes of the global logistics industry, built with a multi-tenant software architecture to ensure mass scalability. We recently took on a head-to-head with a $55M funded competitor and won the client solely based on our system, and though we remain humble in size, we have closed renowned industry players such as SACO Shipping, H.J. Schryver, and Greencarrier AB. That is what we are most proud of having built: A team that is actually up for the overwhelming task of taking on the global industry that connects the entire world. Filmed at our Hamburg office: https://www.youtube.com/watch?v=grnn68e8p4U

Fast & free eSigning We hate it when deals get delayed because of missing docs and signatures. Scanning NDAs is the dumbest job ever. Big corporations have the luxury to waste money on fancy things like printers People love the familiar, resist change and hate anything new… at first. Ask our fans if you should dare to try now. Choose lazy.  (And yes, we are E-Sign Act & eIDAS compliant plus we use GlobalSign certificates to seal PDF's).

Home security is broken. Together we can fix it. We at Alvira are reinventing what home security is, how it works and who can afford it. Our sensors prevents both fires and break-ins, powered by a hyper-local neighbourhood watch. Together we can fix a flawed industry and allow everyone the safety that they deserve. --- Today, home security is not something everyone can afford. A contract with the biggest home security company in Sweden, Verisure, starts at a whopping 369 kronor/month, which is more than your Spotify, Netflix and HBO subscriptions, combined. That contract only covers a small apartment, and I haven't even mentioned the upfront cost of over 4 000 kronor just to get started. Unfortunately this is pretty much the same deal as you’ll get from the other large providers too. We believe this is wrong; home security should not only be for the privileged, everyone should have the possibility to protect what they hold most dear; their home and family. This is why we started Alvira; to provide better protection against fires and break-ins to a fraction of the cost. To do this, we use cheap, but very reliable, sensors placed all around your home that detect both smoke and motion. If either is detected, residents instantly get notified through our app and can from there contact their closest neighbours. The neighbours who are home can then quickly, from a safe distance, investigate and alert the authorities. Every year around 100 lives are lost in residential fires in Sweden alone, affecting thousands of families. As if those numbers aren't alarming enough, more than one in every 100 households will be victims of a break-in every year. That's 1 % of all Swedish homes, every year. With our custom designed sensor, intuitive app and connected neighbourhood watch we will introduce a new, better solution that everyone can afford. We hope that within five years Alvira is a natural part of every Swedish home, just like a home insurance is today. Follow our journey here: http://www.getalvira.com or @AlviraHQ

HATT et SÖNER is the only Swedish-owned champagne house and is the only house that focuses on creating bespoke cuvees for private individuals. It is in many respects a scaleup within the luxury brand sector and is currently experiencing a high growth phase. With headquarters in Stockholm, Sweden it is also a unique company within Champagne, aiming to disrupt the industry with innovation on top of mind.

Norteam är ett utav Stockholms snabbaste växande start-ups inom IT-sektorn. Vi är specialiserade inom IT, telecom och video. Vi levererar premium-lösningar till SMB-sektorn i hela Norden. Vi jobbar i team mot våra kunder där varje kund får en dedikerad teknisk resurs som tillsammans med vår OnlineSupport skapar unika "fast-prisabonnemang" med funktion, service & support, allt inkluderat i ett.