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PinMeTo AB

PinMeTo was founded on the idea that there should be a smarter way for brands to manage online listings & profiles for all of their locations. Brands with lots of physical locations have to coordinate business info, local communication, and reputation management for all of their locations. It takes a frustrating amount of work, and inaccuracies are almost unavoidable – plus hard to catch. PinMeTo was born in 2013, when three friends – one salesman, two developers – set up shop in a startup incubator in Malmö, Sweden. After years of iterations and improvements, PinMeTo now has about 100 employees in 6 offices, and we’re trusted by enterprise companies like H&M, 7-Eleven, and Hertz. Think of PinMeTo as a really efficient messenger: you add or update location data in PinMeTo, and that data is shared with all of your locations and the networks they’re listed on.

EquaFish AS

EquaFish is a company developing the only complete decision-making tool for fish farm operation. The AquaCulture industry is facing mass mortality and decreased yields as a result of knowledge and data being fragmented througout the farm. One facility usually have 10-15 different systems, Excell sheets and notes where only 10-15% of the functionality is actually used. EquaFish streamlines, process and visualize the data so that every employee, no matter role, understand the plan, status and future of the production. This $140B problem is faced by salmon farmers, telapia, halibut, shellfish and char farmers all alike. The tech is the same, even though the species is not. EquaFish has a SaaS solution bringing all growth, water quality, mortality and feed data into one, exploiting mathematical and statistical data processing to find causes and effects, which the fish farmer can act upon. The result is higher yield with reduced risks in the production, increased effiency, knowledge sharing and learning with the employees. Finally fish produced in more stable environments with less risk of death and non-friendly conditions. EquaFish was startet on the belief that one of the biggest industries deserve the newest and best tools. The time of post-it notes, Excell and systems from the 90s died 15years ago and the AquaCulture industry didnt get the memo. So if you want to create real change for a sustainable, profitable and animal friendly industry, EquaFish is the place that gets that done.

SHITIKA STUDIOS

SHITIKA STUDIOS is a fresh and unique jewellery brand that also dwells into sculptural objects for the body. The jewellery pieces are forms of artworks that can either be worn or adorned as objects. It focuses on bringing masculine and feminine characteristics together, making all the jewellery pieces unisex and for all. The sculptural objects and jewellery are inspired by nature’s rough qualities, industrial modernity, and futuristic aesthetics. Giving the brand a dark and mysterious vision. All the jewellery pieces are handcrafted by the designer and artist herself in her little studio in Oslo. With over 8 years of experience within the jewellery and production industry, she takes part in developing the brands sustainability awareness by continuously collecting recycled silver which is used for producing new pieces. SHITIKA STUDIOS also uses other precious materials such as gold for custom orders, and precious gemstones that are sustainably sourced. There are also other projects that the studio dwells into and that is the research and development of biomaterials, and how recyclable and sustainable materials can be innovated. This is carried out with a collaborative project called the Bio Deep Map, founded by the BioRegion Institute in Norway.

Shapemaker

We are on the mission to reinvent civil engineering for a sustainable future. We are building a one-stop shop for the design and engineering of structural assets. We are leveraging AI, cloud technologies, parametric modelling, geotechnologies, structural engineering, remote sensing (wind and terrain data) and big data to reduce the cost and time of structural design and analysis. We strive to optimize engineering structures to reduce carbon footprint and have identified strong reduction potentials. Our ambition is to build a B2B SaaS product house for structural engineering within several industries such as telecom, wind, solar and power. Our founding team possesses world-leading expertise within the telecommunication industry, therefore we are starting off by targeting this field. We believe that we have identified a niche with a truly global potential. We have launched the first version of our software that we have sold and delivered to customers represented by Europe’s largest telecommunication provider (Vantage Towers) as well as completed an integration with one of the largest asset management platforms (Atrebo). We have attracted international VC investors, established a strong advisory board, and are now looking for team members! Check out: shapemaker.io

Thyr

Thyr is a modern travel platform helping curious and style-driven explorers plan, experience, and share unique journeys with ease. We offer inspiring travel stories, digital guides, and curated products – like Lightroom presets, ready-made itineraries, and online travel courses – designed to make travel feel more accessible and personal. Whether it's a weekend in the Norwegian fjords or a solo trip through Southeast Asia, Thyr.no helps users make the most of their time, budget, and adventure.

Reggy

1. Short description Reggy is a compliance platform that helps mid-sized companies without compliance teams meet GDPR, NIS2, the EU AI Act, ISO 27001 and more, with guided checklists that turn every regulation into plain-language steps. 2. The What Mid-sized companies face the same regulations as large enterprises, without the specialist teams. Compliance ends up in spreadsheets, handled on the side by a CFO or lawyer. 3. The How Reggy links each requirement to the feature that gets it done, such as policy sign-off, disclosures and registers. Work done for one framework counts toward the next. Customers include Telenor, Cognite and Aker BioMarine. 4. The Why Abbey spent 20 years in compliance leadership, including as Chief Compliance Officer of a publicly listed company across 45 countries. Regulatory compliance was hard even with a team. We built Reggy for companies with the same obligations and none of the resources.

Mindcare

50% of the population will encounter mental illness, but 65% leave treatment without results. We're here to change that. Mindcare develops Konfidens – the worlds first holistic mental healthcare platform designed to improve the effectiveness of psychological treatment. Our SaaS platform for psychologists combines the basic tools needed to administer a private practice, with novel research-based treatment instruments. Right now we are working on a module for psychometric symptom analysis based on clinical research, an algorithm matching patient and therapist based on empirical treatment data and a suite of tools to aid the therapists professional development. We are an ambitious team of psychology specialists, business developers and an advisory board with industry specialists. You can take a look at our team here: https://www.konfidens.no/team. Mindcare is backed by Innovation Norway, Aleap and several private investors. We are now hiring our first team members. We're looking for two talented developers to join our company as co-founders and help build the organization and product. Is this you or someone you know? Get in touch!

Auk

Auk is a company making an automated system making it easy for everyone to grow their own vegetables, herbs and chili indoors; in the kitchen or in a living room. Our goal is to help reduce food waste,  reduce the carbon footprint of food production, and give people access to healthier, fresher and better tasting greens.

Pitch40 AS

Pitch40 er en hybrid møteplass mellom investorer og vekstselskaper. Vi kombinerer teknologi, nettverk og gjennomføringskraft for å koble kapital med ambisiøse selskaper. Vi utvikler en investeringsplattform og bygger et profesjonelt investor-community med mål om å gjøre kapitalinnhenting mer effektiv, transparent og strukturert.

Reduzer

Carbon Footprint Tool for the Construction Industry Making accurate emission understanding accessible to all, empowering even non-experts to confidently own carbon reduction decisions from early-stage to project completion. On a mission to accelerate sustainable construction the story Founded in 2021, Reduzer was started with a mission to accelerate sustainable construction and help the industry make better decisions - earlier in the project. We truly believe that good, sustainable choices can be made across all phases of a project, but the earlier the better. Based on research from Norwegian University of Science and Technology (NTNU) and Technical University of Denmark (DTU), Reduzer is now an emerging software for carbon calculations across the construction industry and is trusted by more than 70 customers across the Nordics. The software is used widely in many construction projects, spanning from developer and architects to consultants and contractors. In 2025, Reduzer secured a financing round led by Momentum Partners, Futurum Ventures and Construct Venture - with the aim to continue developing the platform and enable more sustainable construction. We are a team of 15 dedicated people with a passion for sustainability and for making it accessible to everyone through smart software solutions. Our headquarters are located in Oslo.

Youth on Demand

Youth on Demand is an on-demand task platform that connects busy families and elderly who want help with everyday tasks, with youth (13-25) in need of work experience. We are working with two of the biggest megatrends globally: 1. Unemployment amongst youth 2. The elderly wave & growing demand for help with everyday tasks Our mission is to become the largest employer of youth in Norway, and to make a big social impact on the issues raised as a result of the aging wave. We started by building an app for the B2C plattform, and will also soon launch B2B products for businesses in need of: - Short-term tasks (similar to our B2C on-demand plattform) - Recruiting talented youth longer-term - Gift cards for employees on the B2C plattform All of these services are automated with our AI-powered technology.

Oivi

Oivi is preventing blindness among diabetes patients by deploying an AI camera for the automated diagnosis of retinal diseases. We are an ambitious and young medtech company developing a technology to overcome a huge challenge that impacts the lives of millions of people with diabetes. Our vision is to bring to market a low-cost artificial intelligence-enabled retinal camera and automated diagnostics platform for the early screening of Diabetic Retinopathy. We are an experienced team based in Norway and India, trying to achieve what nobody has done so far and we are trying to get there with high speed. Want to join us?

RoboConnect

1. Short description RoboConnect is developing an independent, AI-supported platform that helps industrial companies turn tacit and fragmented process knowledge into a clear, decision-relevant automation case — before supplier dialogue begins. 2. The problem Many industrial companies know they need to automate, but struggle to define what should be automated, what is causing the problem and whether the process is ready for investment. The people closest to production often understand the process well, but this knowledge may be spread across operators, engineers and management, poorly documented or mixed with assumptions and missing data. The customer may therefore approach the market with an unclear problem description and incomplete information. System integrators then have to reconstruct the customer’s process understanding and collect missing data before a meaningful solution dialogue can begin. This creates uncertainty, longer clarification phases, weak or difficult-to-compare proposals and projects that stall early. The core problem is not a lack of technology or suppliers. It is that the knowledge needed to make a good early automation decision is often tacit, fragmented and difficult to transfer. 3. The solution RoboConnect starts by understanding the customer’s process, challenges and actual needs. The RoboConnect AI Advisor conducts a guided professional conversation that helps the company describe how production works today, what it wants to improve, which constraints matter and what information is still missing. The AI Advisor brings together information from different parts of the organisation, separates facts from assumptions and uncertainty, identifies knowledge gaps and risks, and turns unclear issues into practical next actions. The result is a shared and structured automation basis that can be developed into a supplier-ready project brief. Relevant projects can then be connected with suitable system integrators, technology suppliers and R&D environments. This gives the customer greater decision confidence and solution providers a better starting point. RoboConnect is not building a generic chatbot. The platform combines a domain-specific workflow, structured project data and knowledge from industrial cases, expert interviews and feedback from customers and automation partners. Over time, this strengthens clarification, project maturation and matching. The first focused area is welding automation and high-mix, low-volume manufacturing. The longer-term ambition is to expand across other automation categories and build a Nordic platform for early-stage automation clarification and matching. 4. Business model and commercial opportunity RoboConnect creates value on both sides of the market. Industrial companies receive a clearer and safer starting point, while automation partners gain access to better-qualified customer opportunities. The current model is based mainly on supplier-side revenue through fees for qualified matches and successful projects. Future revenue streams may include paid AI-assisted readiness reports, supplier subscriptions, premium access and category-specific products. The model is now being validated through pilots and early customer projects. Norway is the validation market, with Sweden as the first intended scale-up market. 5. Why I started RoboConnect The motivation came from repeated conversations with industrial companies, automation experts and system integrators. I saw that many projects became uncertain long before technology was selected. Companies needed a more independent and structured way to understand their own situation before entering a supplier-led process. With a background in research, data analysis and complex problem structuring, combined with further training in programming, databases and AI, I founded RoboConnect to bridge the gap between industrial process knowledge and automation delivery.

Sophie AS

Sophie helps small property owners stay in control of building maintenance without any strain. Our solution requires no need of industry knowledge and detailed expertise related to the laws and regulations of commercial property management. Incidents related to building portfolios are seldom caused by bad intentions of the landlord, but occurs due to lack of proper systems in place to ensure compliance and care. The market for smaller landlords cross border is vast due to a big market gap and due to existing vendor's failure to serve this group properly. The laws and regulations related to real estate is extensive. Current systems on the market are expensive, difficult to use and timely to implement. Sophie is a self-served autonomous solution which simplifies tasks and removes the need for backoffice functions through AI and low-code, making it cost efficient and easily accessible for smaller property managers. The team behind Sophie has long industry experience from commercial property management, SaaS, proptech and scaling companies.

Luminik

Luminik is the event pipeline platform for B2B marketing and RevOps teams using Salesforce or HubSpot. When an attendee list, booth notes and follow-up live in separate tools, the event marketer has to piece together what happened and which opportunities came from the event. Luminik connects that work from event preparation through CRM attribution. Teams use Luminik to source attendee lists, enrich contact and company details through the vendors they already use, score attendees against their ideal customer profile, and prepare event-specific outreach. On the event floor, reps capture contacts and conversation notes. After the event, teams review follow-up and sourced and influenced pipeline using their CRM data. We are building Luminik for teams with pipeline targets for conferences and trade shows. Our focus is helping marketing and sales work from the same event context, with Salesforce or HubSpot remaining the system of record.