As a idea factory, incubator and investor, Askeladden & Co identifies opportunities, develop concepts and scale up companies. Our sweet-spot is in traditional industries that - until now - have seen limited consolidation, limited innovation, too high prices and a customer journey that has been standing still since the 90s.   Our investments and startup journeys so far:  Cutters | Adams Matkasse | Freska | Lotel | Lorry Restaurant | Wellbee

Robot Aviation develops and produces UASs (Unmanned Aircraft Systems) for industrial applications. One of our ambitions is to become a global preferred provider of connected solutions for various industries. The company is in a growth stage and has international customers representing different sectors. Much experience and knowledge is required to develop systems for professional use in a rapidly changing world, markets and technology.   We are people who have a passion for technology and flying. We do love progress, designing and putting together a good product that is successful. We are down to earth people with sky high ambitions.

Simply Solar offers businesses, organizations and public entities complete solar power solutions at zero up-front cost. The customer only pays a monthly leasing fee and Simply Solar takes care of the rest. At the end of the leasing period, typically seven years, the customer can extend the lease and get an upgrade of the hardware to the latest technology, or the customer may purchase the equipment at a markdown, and enjoy the benefits of free, reliable, clean electricity for decades to come.

Gryttr is a high quality guide for bouldering outdoors. In places where we have content, it will be superior to the alternatives. Find bouldering that suits you, based on your preferences regardless of experience, if you are alone or in a group.Why we succeedThe quality is obtained through local Gryttr supervisors. The supervisors all become guide book authors using Gryttr as the repository that forms the basis of guide books for sale. We run with shared economy where the income follows effort. The team consist of experienced climbers with careers in technology, user-centric and lean development, management and marketing.In the Alpha and Beta phases the operational development team consists of Tina Jørgensen and fullstack programmers Kalle Pohjapelto and Øyvind Nordhagen with support from the owners and the reference group.

We are building the future of finance, with automated agents that can handle repetitive and crucial operations. And we are scaling fast. We currently handle 100s of thousands of consumer interactions across our customers, that have direct impact on their operations and the lives of their consumers. Turning difficult and gnarly problems, into a streamlined process.

About Bill Kill AS Bill Kill is a Norwegian fintech company regulated by the financial authorities in both Norway and Sweden. Since launching in 2020, we have grown rapidly with a simple but powerful idea: letting people pay fixed expenses using a credit card and earn rewards as they go. With Bill Kill, everyday payments can unlock more value. Depending on the credit card, users can earn access to business class flights, upgraded hotel rooms, airport lounges, two-for-one travel offers, complimentary dinners, and other benefits. After strong growth in Norway, we have now launched in Sweden and are looking for a structured and hands-on Office Manager to support our local operations.

SomebodyMakeIt is building the go-to marketplace for turning ideas into real-world products; validated by demand, created by makers, and produced locally. Think of it as a next-gen product innovation layer, where ideas don’t just sit in sketchbooks, they ship. We’re solving one of the biggest inefficiencies in the physical product world: most products fail because they’re built before validating demand. We flip that around. Anyone can post an idea, see if others want it, and match with creators and local producers to bring it to life. IP is protected from day one, revenue is fairly shared, and even the original idea-owner earns a cut when their concept succeeds. We’re starting where the need is urgent: entertainment and museum sectors craving flexible, small-batch, and custom products. Our first pilot customer is a sci-fi TV series, and we’re onboarding makers, fans and producers across EU, US and the Nordics. SomebodyMakeIt reduces risk, waste and friction, and opens up a new, sustainable way to test, fund and produce physical goods at scale. We’re a small but ambitious team building what we wish existed. We’re moving fast — and looking for the right people to help shape what’s next.

THE URGENT ISSUE IN TODAY'S JOB MARKET IN THE NORDIC COUNTRIES: ✪ Traditional recruitment prioritizes CV algorithms and keywords over human potential, by an astonishing 75%. When ATS/AI control who gets seen, we lose the most important factor: the human behind the CV. This creates not just unemployment, but social exclusion - when people can't find work, they lose connection to society and experience profound isolation. ✪ Todays recruitment methods are narrowly fixated purely on qualifications and historical experience, relying heavily on algorithms to sift through CVs. This approach overlooks the unique talents and motivations of individuals, drivingforces, personality and thus missing out on valuable opportunities for growth and success. ✪ THE RESULT: People are often using ChatGPT or Copilot to write their applications + HR are using AI to read them = nobody is getting hired. ✪ Sweden struggles with high youth unemployment and urban-rural divides. Refugee integration remains uneven, and platform work is eroding traditional protections. Union influence is waning, especially in tech and service sectors. ✪ Denmark’s famed flexicurity model is under pressure. Women are overrepresented in part-time roles, and older workers exit early. Gig work is expanding faster than regulation, challenging collective bargaining norms. ✪ Finland faces persistent long-term unemployment and mental health-related exclusion. Industrial restructuring is shifting jobs to tech hubs, leaving peripheral regions behind. Labor mobility remains low despite retraining efforts. In conclusion; the Nordic countries face mounting labor market exclusion despite strong welfare models. Norway leads with 700,000 adults outside the labor force, driven by regional stagnation, immigrant underemployment, and early retirement. The green and digital transitions are creating jobs—but not where displaced workers live. THE PERFECT STORM FOR US! TURNING THE RECRUITMENT MARKET UPSIDE-DOWN «From employer initiated to 100% talent focused.» Our Solution: Talentity.ai = AI meets empathy! Nordic's first community for job seekers, where talent takes center stage. Meeting the talents, rather than relying on historical data on a piece of paper. Creating an empathic AI, that combines human expertise with technology, supporting decision making and not taking over the entire process.

Up Norway is the antithesis of stock tourist travel. With unmatched local expertise we are able to curate bespoke, authentic experiences, adventures, vistas, and relationships for travellers from all over the world. Our enthusiastic team creates journeys off the beaten path, directly to all the delights our country has to offer. In building itineraries, we use the latest data and in-house technology to enhance personalised service. Our staff is always looking out for the welfare, care, and fulfilment of our travellers – ready to connect by chat or phone. Saved from frustrating internet searches and travel logistics, our guests are kept well-informed about connections, schedules, and the newest and most remarkable offerings in adventures, hospitality, and dining available. We love introducing people to our vibrant culture; from music, art, and architecture, to winter sports. Additionally, the local food should not be missed – from farm-to-table offerings and indigenous traditional delicacies to some of the most talked-about cuisine in the world. Be it Viking ancestry, Sami heritage or modern governance – we feel proud to share the stories of our small country, consistently placed at the top of the UN Sustainable Development Report as one of the happiest nations in the world.

Med idékraft, teknologi og entreprenørskap, tar vi drømmer ned på jorda og gir dem bein å gå på. Utvikling av nye produkter og tjeneser: Vi hjelper virksomheter med å utvikle produkter og tjenester, basert på hva kundene er opptatt av og villige til å betale for. Vi tar idéen hele veien fra tegnebrettet til markedet, og sikrer en effektiv prosess fra A-Å. Vekststrategi Vi utvikler strategier som er enkle å forstå og motiverende å gjennomføre. Skal du realisere ny strategi eller nye initiativ trenger du gjerne fart og kraft. Våre rådgivere, med strategisk og operativ erfaring, tar dine prosjekter fra plan til virkelighet – raskere.

This is Businesstalk with Henriette, the show where we talk with the most up-and-coming female entrepreneurs to find out how they've build the life of their dreams. My mission is to show that this journey is possible for anyone. Businesstalk with Henriette and Businesshenriette was started in January 2022 with a mission to empower more women out there to take ownership in the world. I wanted to share our role models stories though this podcast. Today, the podcast has over 20.000 downloads and has reached the 2nd most listened entrepreneuship podcast in Norway. Our mission is to continue inspiring women to start their own companies, gain knowledge, and the power to achieve their goals. Businesshenriette does this though the podcast, coaching, and public speaking. Are you ready to join forces with me?

Augmented Reality apps and services. PictoryTale AR is changing the way consumers experience content with use cases in entertainment, tourism, retail, smart cities, education and gaming. AR is also transforming the way businesses perform tasks and run processes. With innovative software solutions, PictoryTale’s goal is to become a leading player in the AR field. PictoryTale has launched multiple products since 2020 targeting both B2C and B2B markets.

Storebrand er en ledende aktør i det nordiske markedet for langsiktig sparing og forsikring. Vi ønsker oss de beste med på laget når vi skaper fremtidens Storebrand, og gir vårt bidrag til en bærekraftig utvikling – vil du bli med?Vårt formål og visjonVårt formål er å jobbe for en fremtid å glede seg til, gjennom å levere bedre pensjon, enkelt og bærekraftig. Vi har vært tilstede i folks liv i over 250 år. I dag er vi Norges største private kapitalforvalter, med over 750 milliarder kroner investert i selskaper verden rundt. Når over 1,8 millioner nordmenn og svensker plasserer sine sparepenger hos oss, forplikter det. Vi skal forvalte pengene på en lønnsom måte, slik at drømmen om en god pensjonstilværelse blir oppfylt. Men pengene skal også forvaltes på en bærekraftig måte, slik at fremtidens generasjoner har noe å glede seg til. Innenfor bærekraftige investeringer skal vi være en modig veiviser og et forbilde for andre investorer. Vår visjon er enkel, og gir et tydelig signal om at kundenes tilfredshet er aller viktigst: Våre kunder anbefaler oss. Vi tilbyr produkter innen pensjon, sparing, forsikring og bank til privatpersoner, bedrifter og offentlige virksomheter. Vår drivkraft og ambisjonStorebrands ambisjon for de neste årene er å bygge et sparekonsern i verdensklasse, støttet av forsikring. Vår drivkraft om å skape en fremtid å glede seg til handler også om å jobbe for å nå FNs bærekraftsmål. I kjernen av vår sparestrategi ligger bærekraftige og samfunnsansvarlige investeringer. Bærekraft handler ikke bare om samfunnsansvar, det er også god butikk. Penger plassert hos oss, enten i spare- og pensjonsprodukter, forsikring eller bank, skal jobbe for kunden våre, og de skal jobbe for klode og samfunn. Det skal være «Gode penger».

Chew is an interactive online platform with food-related content for children aged 6-14 years to develop their cooking skills, increase knowledge about proper nutrition and inspire a healthier and more varied diet. Getting children to eat healthier and to have a more varied diet is a common problem worldwide. A constant struggle for parents to encourage their kids to eat more varied creates lots of frustration, guilt, stress, and less pleasant situations around the dinner table. As a bigger consequence, we are in danger that so many people being in poorer health that it will have consequences for both the labour market and the health services in the future. Research shows that children are more open to healthy eating if they are allowed to participate in cooking, and if they are allowed to decide for themselves. Reach out if you want to hear more about our vision, service and goals!

The founder, Mats Hetling, experienced losing a patient due to a lack of control of a patient's vital signs in a mass casualty accident. This felt unnecessary, so we started Nordiq Products to solve the problem. Our solution to the problem is a lightweight and user-friendly device with several different sensors to make it robust and reliable in any operational environment.