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Buddy's Choice

Buddy's Choice is a Danish pet wellness brand creating high-quality dietary supplements for dogs. We develop thoughtfully formulated products using carefully selected, well-documented ingredients to support dogs’ health and wellbeing throughout all life stages. Quality and transparency are at the core of everything we do. Our products are produced in EU-approved and GMP+ certified facilities and made without unnecessary additives. Our goal is simple: to make it easier for dog owners to support their dog’s everyday health with reliable, effective solutions.

TaxHelper

TaxHelper’s mission is simple. Help people get the tax deductions they are entitled to, without needing to decode a system that was never built for them. We combine software with a no cure no pay model to make tax help accessible and tied to real outcomes. We are building the easiest way to uncover and claim relevant, commonly overlooked deductions, using plain language and clear guidance from start to finish. In Denmark, 83% of our customers had missed deductions on their tax assessments before using TaxHelper. Nationally, around 1 million Danes are estimated to miss deductions each year, equal to roughly 11 billion DKK. TaxHelper exists to close the gap and put money back where it belongs, in people’s accounts. We keep building and improving, expanding the product and service based on real customer needs.

Normark Defence Aps

At Normark Defence, we are at the forefront of advancing defence capabilities through innovative technologies. At Normark Defence, we empower the next generation of defence capabilities. With extensive experience in the Danish defence sector and a strong background in business development and specialized knowledge, we create innovative technologies.

Mellow Chocolate

Mellow Chocolate produce high-end single-origin chocolate following the bean-to-bar principles. All processing of cacao beans into chocolate is done by hand by us. We source raw cacao beans from small local farmers from across the world and craft them into chocolate bars at our workshop in Copenhagen, Denmark. We make chocolate from carefully selected cacao beans from some of the world's unique cocoa origins. We buy exclusively from farmers who grow their cacao under 100% ethical and sustainable conditions.

InitHere

InitHere is a global software development company helping businesses transform ideas into scalable, future-ready digital solutions. We specialize in building custom software, AI-powered applications, modern SaaS platforms, and creative graphic design that enable organizations to innovate and grow. Our mission Deliver high-quality, cost-effective solutions with transparency, creativity, and a client-centric approach. Why Choose Us? Our team blends deep technical expertise with an innovation-first mindset, offering: 🤖 AI & ML Solutions: Build and train your personal model, custom AI agents, and automation tools. 🌟 LLM Integrations: Leverage large language models for personalized business automation and insights. 📊 Data Analytics: Unlock insights for smarter decisions. ✨ Custom Software & SaaS: Build robust platforms tailored to your vision. 🌐 Web & Mobile Apps: Create seamless, user-friendly experiences. 🎨 UI/UX & Graphic Design: Craft intuitive designs and bold branding. ☁️ Cloud & DevOps: Optimize with scalable, secure infrastructure. 🧭 Free IT Consultancy: Get expert guidance to kickstart your digital journey. 🚀 SEO & QA: Ensure performance and visibility. Our Promise From MVP development for startups to enterprise-grade digital transformation, we combine our global-local model with agility and empathy to deliver results that drive growth. Ready to innovate? 📩 Connect with us for a free consultation, or visit our website to explore how we can bring your vision to life! Contact: contact@inithere.com

Hevma.se

Hevma is an AI-powered real estate intelligence platform that helps homebuyers, investors, and housing professionals make smarter decisions. By combining behavioral search data, market trends, and predictive valuation models, DinLya generates high-quality insights and qualified leads for real estate agents, banks, developers, and service providers. The platform personalizes the home-search experience for consumers while giving businesses access to premium data, advanced analytics, and conversion-ready clients.

Omika AI ApS

About Omika AI ApS Omika AI is a Danish digital solutions company that helps businesses build websites, applications, and online tools while integrating AI where it can add real value. We combine modern web development with smart, practical AI applications to make digital products more efficient, interactive, and user-friendly. Our mission is to help businesses leverage technology in a way that works for them, saving time, improving workflows, and delivering better experiences for their customers. So, what problems are we solving? A lot of businesses struggle to keep up with the digital demands of today. Building websites, applications, and digital workflows can be complex, time-consuming, and expensive. Additionally, while AI can improve efficiency and functionality, most companies don’t have the expertise to implement it effectively. We at Omika AI solve these problems by providing end-to-end digital solutions. We design, build, and implement websites and applications with AI enhancements where they make sense. This allows businesses to focus on their core activities without worrying about the technical complexities of web development or AI integration. Why do we use AI to solve these problems? We started Omika AI because we believe technology should make work and digital interactions easier, not more complicated. Businesses should be able to take advantage of modern tools, including AI, without needing a team of experts in-house. Our vision is to empower companies to achieve more through technology. By combining web development expertise with smart AI integrations, we help organizations streamline operations, engage users more effectively, and focus on what matters most.

Scale Consulting

At Scale Consulting, we’re a brand growth partner laser-focused on scaling eCommerce businesses through performance marketing, creative strategy, and paid ads. We collaborate with brands that want more than traffic – they want profitability, consistency, and international expansion. By combining data-driven execution with tailored creative strategy, we empower brands to not only reach their target audience but to convert them into loyal customers. We partner with companies that think big, value sustainable growth, and are ready to elevate their presence in highly competitive markets. We currently partner with 70+ brands. You will join our small team of three people.

Astra

🚀 Startup Overview Astra is an AI-powered online brand protection platform that automatically detects and removes digital threats such as phishing sites, scam shops, and brand impersonation in real time. It combines continuous internet-scale monitoring, machine learning–driven analysis, and automated enforcement to protect brands at the speed of the internet. ❗ The Problem Brands today face a rapidly growing wave of online impersonation and fraud: - Fake websites and phishing pages steal customer data and trust - Scam stores divert revenue and damage brand reputation - Threats appear at massive scale (thousands of new domains daily) - Traditional solutions are too slow, manual, and expensive Existing approaches—legal disputes, analyst teams, and takedown processes—can take days to months, while attackers operate in minutes. 💡 The Solution Astra solves this by delivering end-to-end automated brand protection: - Continuous monitoring: Tracks domains, subdomains, DNS signals, and web content in real time - AI-powered detection: Identifies likely threats and prioritizes them automatically - Human-in-the-loop control: Users approve actions with one click - Instant enforcement: Enforcements are executed immediately after approval This reduces response time from days or weeks to seconds, preventing damage before it spreads. 🎯 Why Astra Exists Astra was built on a simple insight: “Brand threats move at internet speed—protection must move faster.” The company exists to replace outdated, reactive workflows with a scalable, automated system that: - Protects customer trust before harm occurs - Prevents revenue loss from fraudulent actors - Eliminates manual workload and high operational costs - Gives brands full visibility and control over enforcement

Social Mirror

Social Mirror is an interactive smart mirror solution for retail that makes the shopping experience more social, digital, and engaging. Today, many shoppers struggle to make confident purchase decisions alone in the fitting room. They want instant feedback from friends or to share their experience online, but most in-store solutions are static and lack digital features. For retailers, this means missed opportunities to connect with customers, gather insights, and differentiate in a highly competitive market. Social Mirror bridges this gap by connecting offline shopping with online interaction. With the mirror, customers can: Invite friends to join their fitting session live via video. Capture outfit photos and receive them directly by email. Experience interactive features that turn the fitting room into a platform for inspiration, sharing, and social feedback. For retailers, Social Mirror creates a new way to engage customers, enhance satisfaction, and strengthen the connection between brand and shopper.

Two Thumbs

Product development, in principle, is rather simple: take the good and build on it; take the bad and eliminate it. Repeat ad infinitum and success is more or less guaranteed. But finding out the good and figuring out the bad is easier said than done. We built Two Thumbs to simplify this process. Two Thumbs is an API-first user feedback system that replaces overly complex feedback surveys (NPS, CSAT, CES, etc.) with nothing but a binary choice and an optional comment, while delivering the same insights and more, directly to Slack.

PayTjek

PayTjek is developing an AI-powered payroll verification platform that helps employees detect and resolve salary discrepancies through automated collective agreement analysis and intelligent error detection. Payroll errors are a widespread and costly problem, with billions lost each year because employees never uncover them. Payslips are often complex and difficult to understand without specialist knowledge of collective agreements and labor laws — expertise usually reserved for lawyers, union representatives, and HR professionals. This leaves everyday workers, from healthcare staff to teachers, at risk of losing money they are rightfully owed. PayTjek democratizes payroll expertise. Employees simply upload their payslip, and our AI analyzes salary data, cross-references it with relevant collective agreements, checks against work schedules and contracts, and flags discrepancies or missing payments. The results are delivered in clear, plain language, giving workers both understanding and actionable next steps. Our technology is built to interpret even the most complex Danish labor agreements, with a roadmap to expand across European markets. We are driven by a strong sense of fairness. Payroll verification has long been out of reach for the people who need it most. Without the right tools, employees have been left powerless in the face of errors. PayTjek exists to change that — to return knowledge, transparency, and financial control to workers, starting with healthcare employees in Denmark and expanding to empower workers across Europe.

Nuviou

I’m building Nuviou — an AI-powered career assistant that helps people figure out what they truly want to do and gives them a clear, personalized plan to get hired. It's like having a personal strategist at a fraction of the cost for a career coach , from self-discovery to job offer. I’ve built this solo so far — MVP’s in alpha, backed by Innovasjon Norge, won a pitch competition, and there’s solid early traction. But it’s time to stop building alone. Most people care deeply about their careers. The real problem? Career reflection is slow, exhausting, and restarts every time. I’m building Nuviou so that you only have to do it once — and then you own it, forever.

MATCH Home Exchange

If you have ever tried to exchange homes with another person or family - whether for vacations or a workcation - you know how challenging it can be to find people whose exchange offer matches your wishes, and vice versa. MATCH Home Exchange is here to simplify that process and to help you find a match, every time you want to travel. Using our unique reverse search feature you can quickly find people around the world who are looking for your type of home and location, and are able to travel at the same time as you. And with a simple 'like' you can confirm interest in each others' homes, before you start communicating. Matching up has never been easier! So whether you are offering a house or an apartment - or even just a room in a shared home - MATCH Home Exchange can really help you travel more sustainably, feel less like a tourist, and enjoy the more enriching way of travelling that is Home Exchange.

Sneaker Stock

SneakerStock is a Danish sneaker and streetwear webshop focused on exclusive drops, rare sneakers, and curated fashion. We solve the problem sneaker lovers face when trying to find authentic, limited-edition models in their correct size. From Jordans and Yeezys to Birkenstocks and Nike Dunks, we offer only carefully selected pieces with verified fit info and trend insights. Our platform also features blog content, sneaker care guides, and style advice tailored to Danish fashion culture. We aim to be the trusted destination for streetwear in Denmark — combining exclusive products with local relevance and global style.