TAKE FULL CONTROL OF YOUR PROMOTION CAMPAIGNS With Formulate’s retail campaign analysis and simulation tool you can see how your promotion campaigns are performing, simulate the impact of planned campaigns and grow your profit with hundreds of thousands of dollars.  Expert areas: machine learning, signal processing technology, marketing science, retail     OUR STORY AI THAT EMPOWERS RETAIL PROFESSIONALS → Consumer insight lies at the heart of the entire retail industry, if we don’t figure out what folks want, and will want, we will not be successful. And despite this true north of our industry, we get lost. Lost in sub-optimisation between retailer and suppliers, lost in internal debates on budgets, brand market shares, or account sales. None of which are of any interest to the customer. In retail, customers vote with their wallet, they come more often, buy more items, at a higher price if they like the experience. Hence, we need to structure our analysis towards understanding the true effect of our initiatives, such as promotions. Opinions in the Age of Data It’s never been easier, nor harder, to give customers what they want. There are proverbial breadcrumbs, and actual cookies everywhere to follow. There is data, lots and lots of data. Not long ago you’d hear statements like “if you don’t have data, you’re just person with opinions”, well today we’ve arrived at “if you don’t have an opinion, you’re just a person with a lot of data”. Data is everywhere, the winners will structure that data, squeeze all the juice out of it, and then take actions. Winners will have opinions and will do something differently tomorrow, compared to yesterday, aligned with those opinions. AI that drives decision It’s inhuman - literally - for retailers to have a solid opinion without some powerful technology by their side. At Formulate we develop an AI solution that is based on years of research and state of the art machine learning. Our enables retailers to predict demand, set prices and make a range of complex merchandising decisions, but also to share insights across their organisation and cooperate more effectively with their suppliers. It enables retail professionals to have a solid opinion about what is best for their business and that makes them better at their everyday job.    ABOUT FORMULATE → Founded in 2013 Based in Stockholm Advisory board with world’s leading researchers in retail marketing  One of Sweden’s top 10 AI companies according to Dagens Industri 2017 Backed by Industrifonden since 2018  A team of dedicated engineers and data scientists

Plick is your Portable Second Hand Market. You can buy, sell and discover second hand & vintage clothes, shoes and accessories. Wherever you are. Whenever you like. Plick displays its content based on the styles you like and your current geographical location. With only a few clicks, you provide an opportunity for others to shop straight from your wardrobe. Plick has been optimized for use with a smartphone but will eventually be available on tablets and web.

Football Addicts is the Swedish app developer behind popular apps Forza Football and Forza 90’ (previously known as Live Score Addicts and Player of the Match). Forza Football have 5 million downloads and 2.5 million monthly active users. The app covers over 420 leagues from around the world. Over 40% of Forza Football users check the app every day. Forza Football enables users to track particular teams, leagues or matches with push notifications for goals, lineups videos and more. We believe that football would be nothing without the fans. The opinions and feelings of football fans are continuously being overlooked, with individual, often unsubstantiated opinions being preferred over the voice of a community. Our mission is to let fans speak as one voice.

Kaffe Bueno is a Danish bioscience company based in Copenhagen, we upcycle coffee by-products into active and functional ingredients for cosmetics, nutraceuticals and functional foods. Our vision is to change the world sees coffee - from a caffeinated beverage to a sustainable resource for health and wellbeing. Our mission is to unlock coffee's health and commercial potential by taking advantage of the whole spectrum of its bioactive compounds. Some of the things we do: - Produce KAFFOIL: an active cosmetic ingredient upcycled from coffee grounds. It's used for healthy ageing, hair care, moisturising, and improving the skin barrier. You can find it in over 15 brands worldwide, including NIVEA. KAFFOIL is also used as an ingredient in food & beverage. - Produce KAFFIBRE: upcycled defatted coffee fibre used as an ingredient in cosmetics and food & beverage. - Circular partnerships: we upcycle spent coffee grounds from local businesses in Denmark into toiletries (hand soaps, shampoos, lotions and creams) and have a private label brand for these. - New products coming soon, all derived from molecules from within coffee.

We are the personal technology company with procurement as core. We offer a cloud service that helps customers digitize the entire consultant lifecycle from procurement to payment.  We believe technology and external workforce is part of every company’s key assets and need to be treated as such. Our aim is to be at the forefront when it comes to procurement, by utilizing our experience and technology. We challenge the traditional with easier and more efficient ways of working. We have three core values: usability, performance, and scalability. We aim to work after these values to make sure we deliver a top-notch service. At Inkopio, we are very customer-focused, and a few of us work directly with our customers on site, managing the consultants time reporting, invoices, etc. Since we work with large enterprises, we need to be formal in how we address customers. Every week we meet to discuss open topics, and everyone on the team contributes with finding new customers. We also do team building activities and try to keep everyone involved in decision making. Our team consists of skilled individuals with years of experience from the industry. Many of us have worked with large enterprises such as IBM, Microsoft, Accenture and we want to use our knowledge to make Inkopio successful.

The Actimo platform enables larger companies with many non-desk employees to easily create branded employee apps to seamlessly connect with their employees with everything they need to stay informed, productive, and engaged. We are a growing team of 55+ employees spread across 5 locations in Copenhagen, London, Barcelona, Guatemala City, and Mexico City and serve over 200 large enterprise customers such as 3, ISS, Compass Group, Novo Nordisk, Sonos, BMW, and Nespresso. In September 2020, Actimo was acquired by Kahoot!, the world’s leading game-based learning platform. As part of the Kahoot! Group, we will work together to create innovative solutions for employee engagement that redefine corporate learning across the globe. Kahoot! is on a mission to make learning awesome. They empower individuals, organizations, schools and corporations to unlock their full learning potential through engaging, interactive content.

Harba is a Danish startup digitalising and connecting the world's marinas and boaters. For marinas we have developed a cloud-based marina management software – HarbaMaster – which digitalises marina management processes, while for boaters we have created – HarbaApp – a mobile app which lets reserve berths or mooring in advance as well as pay for marina fees and services once a boater docks. We have also created various IoT hardware solutions for both boaters and marinas. We have a mission to make boating and running marinas a breeze! :)

Munin Sports is on a mission to create a new generation of football training equipment that develops footballers’ skills in a fun and efficient way. We obsess about quality and use tech to gamify football training in football clubs and private backyards. Our customers love our products, which are used by the best football clubs in the world, such as Real Madrid, Arsenal, Juventus, Chelsea and FC Bayern Munich, as well as more than 10,000 youth players around the world.

Vi er et norsk agri-tech-selskap etablert som en joint venture-startup, eid av TINE SA, Felleskjøpet Agri og Gjensidige. Vi utvikler digitale løsninger og dataprodukter som bidrar til mer effektiv og bærekraftig matproduksjon, i samarbeid med bønder og aktører i landbruksnæringen. Med utgangspunkt i data gir vi bønder viktig innsikt til planlegging og forbedringer i sin gårdsproduksjon.

Fyresign (formerly SocialScreen) builds cloud-based digital signage software that helps businesses manage content across screens - in stores, offices, receptions or public spaces - in real time, without needing technical expertise. We've operated under the Fyresign name since 2025, continuing the product and team behind SocialScreen, now serving customers in Norway and internationally. We believe digital signage is about more than screens - it's about reaching the right person with the right message at the right time. That's why we build a product that's fast to set up for a single store, yet flexible enough to scale across chains running hundreds of screens. We're a small, fast-moving team with a short distance from idea to shipped feature, working closely with both product and customers. Now we're growing further - in Norway and into new markets - and looking for people who want to be part of that journey.

Proptly was founded in 2021 by Kristoffer Gjerde, Gunnar Windsand Sem, and Thomas Kristiansen, with a bold vision to transform the often-overlooked, yet critical, part of the climate tech ecosystem: installations. What started as a casual conversation over Christmas drinks about the headaches of managing contractors, quickly turned into a mission to streamline the installation process for climate tech solutions across Europe. We recognized that while there’s no shortage of companies innovating in the climate tech space—producing world-class EV chargers, heat pumps, and solar panels—the bottleneck often lies in getting these technologies deployed quickly and efficiently. That’s where Proptly comes in. We’ve built a B2B marketplace that connects climate tech companies with a network of skilled, vetted installers, making sure that cutting-edge green technologies reach consumers without the typical delays and frustrations. Think of it like Uber for installations: companies get real-time data on installer performance, response times, and customer satisfaction, allowing them to scale their operations with ease. Revolutionizing the Installation Process Our platform tackles a glaring inefficiency in the market—the installation bottleneck—by ensuring that the best installers, backed by proven performance metrics, are always available to deploy climate tech solutions. For climate tech companies, we’re solving a massive headache: ensuring their innovations get installed, not just built. For contractors, we’re providing consistent job opportunities, helping them grow their businesses in a fast-expanding green economy. With $4 million in seed funding, high-profile partnerships including Easee, Sungrow, and Coop, and a stellar team of industry veterans from companies like Kahoot, Oda, McKinsey, EY, Tesla, and Easee, we’re setting the standard for how climate tech installations should be done. Our Vision Proptly aims to become the leading B2B marketplace for order-to-installation processes across Europe and beyond. With climate tech adoption on the rise, we aim to play a crucial role in accelerating the deployment of these technologies, helping the world transition to a greener future more efficiently. We’re not just about getting the job done; we’re about getting it done right—with transparency, speed, and customer satisfaction at the heart of everything we do.

At Memora, we're digitizing one of the oldest and most overlooked categories on earth: the cemetery. Most still run on paper maps, spreadsheets, and institutional memory. We are replacing this with an ecosystem for everyone who touches a cemetery: the leadership running it, the field teams maintaining it, the families visiting it, and the local partners serving them. Check us out here: memora.dk

CustomiseMe is a social business aiming at providing personal hygienic products putting the customer at the core. Our vision is very simple: we intend to tailor personal hygienic goods through a unique concept - we want to put the customer at the center, giving them the opportunity to co-create with us the products from scratch. CustomiseMe produces items that are made 100% from organic plant based ingredients. With organic ingredients, the consumer uses a product which is not harmful to any of the physical and psychological body prepositions. It is actually the opposite - they enhance your health and well-being considering the well-chosen blend of ingredients matching the individual needs.

Oak Digital er et digitalt kreativt bureau med rødder i indre København, som specialiserer sig i digital kommunikation og forretningsudvikling. Siden vores grundlæggelse i 2019 har vi hjulpet både store og små virksomheder med at realisere deres digitale målsætninger. Vi arbejder med alle afskygninger af digital markedsføring og tilbyder holistiske løsninger, som imødekommer vores kunders ønske om, at samle deres markedsføringsaktiviteter ét sted. Oak Digital er en moderne arbejdsplads med fokus på nytænkning og personlig udvikling. Vores lokaler i hjertet af København er præget af et kreativt arbejdsmiljø, som skaber basis for idégenerering, personlig udvikling og socialt samvær. Vi er en ung dynamisk arbejdsplads, som vægter nytænkning højt. Derfor leder vi hele tiden efter nye måder at gribe vores arbejdsopgaver an, og har en meget open minded tilgang til forandringer i arbejdsstrukturen. Det medvirker til, at vi som organisation er omstillingsparate og praktiserer en arbejdstilgang, som harmonerer med den digitale branche, der hele tiden er i forandring. Personlig udvikling er i højsædet, og derfor har vi implementeret en åben arbejdskultur, hvor medarbejderne frit kan sparre og lade sig inspirere af hinanden. På den måde kan vi også imødekomme hinandens udfordringer og sikre kvaliteten af vores arbejde.

IL ÆRE FOR DEN ELEGANTE, SELVSIKRE OG BEVIDSTE KVINDE Divans er den legende og selvsikre kvinde, med modet til at skille sig ud og være hendes autentiske jeg. Vi tror på, at vi kan gøre verden til et bedre sted, gennem vores tøj, med din udstråling bagved. Vores kollektion er særligt udplukket til netop dette formål. Hvert design er produceret i få antal - så du kan føle dig sikker på at bære noget unikt/enestående. Vores mission er at fremhæve og fejre den powerfulde kvinde som lever i os alle, gennem vores tøj!