About us

Health Tech Hub Copenhagen (HTHC) is a leading non-profit organisation driving health tech innovation with one bold mission: to contribute to better healthcare for one billion people worldwide.

Over the past 8 years, we have built one of Europe’s most active health tech ecosystems, with 80+ member companies and growing. We are a team of 20 passionate people, backed by strong foundation funding (Novo Nordisk Foundation and the Industry Foundation) for the next 3 years, giving us a runway to build long-term commercial sustainability.

Our three core products

Hub Membership:

Supporting health tech startups with market access, investor connections, and business development. Currently 80+ members, growing by 5 new members/month.

Health Tech Pathways:

A new AI-powered digital subscription platform helping health tech startups across Europe navigate EU MDR regulatory approval and reach CE mark faster.

New membership subscriptions:

For investors, healthcare providers, corporates etc.

The Opportunity

▶  Revenue target: DKK 2M → DKK 15M within 3 years

▶  Membership growth: 5 → 10 new members/month to a total of 350+ members

▶  Global launch of Health Tech Pathways to early-stage EU health tech startups

▶  Lead a team of 5 and join a 3-person leadership team

This is a rare chance to join a mission-driven organisation at a commercial inflection point. You will build a scalable, efficient commercial engine across memberships and digital products, and lead the global launch of Health Tech Pathways.

Your Role

As CCO, you will report directly to the CEO and sit on the leadership team. You are responsible for growing revenue across all products, leading a team of 5, and building lean, scalable go-to-market systems. You will be both a strategic architect and a hands-on executor.

Marketing

• Lead and coach the marketing team to generate qualified leads across all products and customer segments.

• Define and own our positioning, messaging, and content strategy — for both Danish and international audiences.

• Optimise acquisition channels (email, LinkedIn, SEO for LLMs, events, partnerships) to drive low-cost, high-quality leads.

• Own retention and lifecycle marketing to reduce churn and increase member lifetime value.

• Drive awareness and early adoption of Health Tech Pathways in key European markets.

Sales

• Own the full sales cycle — pipeline generation through to close — for memberships, Health Tech Pathways, subscriptions, and investment services.

• Build, coach, and motivate a small but high-performing sales team.

• Define and implement a scalable sales process with clear metrics, stage definitions, and conversion targets.

• Personally engage key prospects and strategic accounts as needed.

Business Development & Partnerships

• Identify and close partnerships that create distribution leverage across Europe.

• Build channel partnerships to sell Health Tech Pathways at scale with low direct acquisition cost.

• Lead early validation and commercial testing for new product ideas and revenue streams.

Productisation & Commercial Proposition

• Package existing services and cocreate new services to products, packages, pricing, customer journeys and retention models.

Leadership & Strategy

• Contribute to HTHC’s overall organisational strategy as a member of the leadership team.

• Build a culture of data-driven decision-making, and continuous improvement across the commercial team.

• Own commercial KPIs, forecasting, and reporting to the CEO and Board.

• Collaborate closely with Product and Operations to ensure commercial strategy and product roadmap are aligned.

What We’re Looking For

We need a commercially proven leader who has done this before — someone who has scaled subscription or SaaS revenue from early-stage to meaningful scale, ideally in a resource-constrained environment.

This role is not about building a traditional sales machine alone. HTHC needs a commercial leader who can translate our strong ecosystem position, deep domain expertise, and member services and software products into scalable products/solutions, clear value propositions, and sustainable revenue streams. You must be able to balance mission and commercial discipline: respecting the trust-based, non-profit nature of HTHC while bringing structure, focus, pricing logic, pipeline discipline, and product-led thinking into the organisation

  Must-haves

• Membership/Subscription/SaaS revenue growth: 10+ years of commercial experience, with a demonstrable track record of scaling subscription or membership revenue. You have owned revenue targets and hit them.

• Sales leadership: 5+ years leading sales teams, with hands-on experience building pipeline, running a CRM, and closing deals. You are comfortable selling and coaching others to sell.

• Lean commercial building: Experience building efficient, low-cost go-to-market engines. Our price points are non-profit-aligned and unit economics must work. You have a mindset around validation.

• International go-to-market: Experience launching products in multiple European markets.

• Entrepreneurial execution: You operate well with autonomy and ambiguity. You set the strategy and you also do the work. You have a hands-on builder mindset, and uses AI tools to build and execute better.

• CRM & data discipline: Fluency in CRM tools ( we use HubSpot). You run commercial operations on data, not gut feel.

• Language: Fluent English (our working language). Danish is a strong advantage for local ecosystem relationships.

Nice-to-haves

• Health tech or digital health experience: Familiarity with the startup or scale-up ecosystem, medical device regulation (MDR/CE mark), or health system stakeholders.

• Partner/channel sales: Experience building and enabling distribution through partners rather than direct sales alone.

• Education: Master’s degree in Business, Marketing, or equivalent — or strong practical experience.

What We Offer

• Mission & impact: Work at the heart of European health tech innovation, with a direct line to the startups and technologies that will change healthcare.

• Commercial mandate: Full ownership of the commercial function, with a seat at the leadership table and in close daily collaboration with the CEO and COO.

• Proven foundation + new frontier: Our membership product has 8 years of product-market fit. Health Tech Pathways is new, global, and ready to scale. You get both stability and a greenfield opportunity.

• Passionate team: A team of 5 who care deeply about the mission — and who need a great leader to take them further.

• Culture: Values of trust, openness, and diversity. Flexible working environment. Work-life balance respected.

• Compensation: Competitive for a non-profit environment.

How to Apply

We are reviewing applications on a rolling basis and no later than 6th July. Please send in the same single document under the option "Resume" both your CV and a cover letter explaining why this role and why now..

Learn more about us at healthtechhub.org and healthtechpathways.org