Head of Marketing

Nordic Valley Copenhagen Part-time Freelance

Salary Unpaid

About Nordic Valley

Nordic Valley is a Scandinavian AI innovation hub. Our flagship product is an AI-powered Talent Matchmaking Platform, designed to connect startups and SMEs with the right tech and design talent across Europe. We're also building complementary AI tools for funding discovery, mentorship matching, and startup collaboration, all aimed at making Europe’s startup ecosystem smarter, faster, and more equitable.

Role Overview

We’re looking for a strategic and creative Head of Marketing to lead all brand, content, and growth initiatives at Nordic Valley for the talent platform. You’ll build and own our marketing playbook — from positioning and storytelling to demand generation and digital campaigns.

This is a high-ownership role ideal for someone excited to shape a purpose-driven brand, define go-to-market strategy, and grow a cross-border community of startups, freelancers, and tech talent.

Key Responsibilities

Develop and lead Nordic Valley’s marketing strategy, including GTM planning for Nordly
Craft and refine our brand identity, tone of voice, and value proposition
Create and manage multichannel content (SoMe, blog, newsletter, LinkedIn, landing pages)
Work closely with our graphic designer and funding specialist to craft compelling visual assets and outreach material
Support growth experiments to acquire talent and onboard startup clients
Plan and coordinate events, partnerships, and community-building efforts
Analyze campaign performance and iterate on what works

What We're Looking For

Experience in early-stage marketing (ideally SaaS, AI, B2B, or platform products)
Strong copywriting and storytelling skills
Solid grasp of startup branding, audience building, and organic/paid growth
Familiarity with tools like Webflow, Canva, Figma, HubSpot, Notion, Mailchimp, etc.
Understanding of European tech and startup ecosystem (Nordics a big plus)
Collaborative, curious, and ready to roll up your sleeves in a lean team

Why Join Us?

Equity Ownership: Early team members typically receive 0.5%–2% equity with a standard vesting schedule (4 years, 1-year cliff)
Creative Freedom: Shape the voice, style, and tone of a brand that spans across Europe
Growth & Impact: Own all marketing from day one; help bring a platform to life that solves real hiring pain points
Remote & Flexible: Work from anywhere in Europe with a results-driven culture
Work with Builders: Collaborate with designers, developers, founders, and sales in one cohesive startup team

A Few Notes

This is an equity-only role for now, until we secure funding
Ideal for a marketer who wants to build a brand from the ground up and make an impact
Previous experience working with early-stage startups is a big plus

For more information or questions please contact us at uichtech@gmail.com

Perks and benefits

This job comes with several perks and benefits

Remote work allowed

Skill development

Flexible working hours

Work life balance

Working at
Nordic Valley

See company profile

Nordic Valley is a Scandinavian innovation hub dedicated to building AI-powered solutions that help startups and scaleups thrive. We see ourselves as a next-generation "Silicon Valley" for Scandinavia and Europe - connecting founders, talent, investors, and partners through advanced technology and shared mission. We’re developing multiple AI-driven products and services under one roof: - AI Talent Matchmaking Platform - Funding Discovery & Automated Applications - AI Mentorship Matching - Startup Social Network - Advisory & Consultancy Services We aim to be the go-to ecosystem for ambitious founders across Europe, offering practical tools, resources, and support to accelerate their journey. Our First Focus: The AI Talent Matchmaking Platform Our AI-driven talent platform is designed to make hiring smarter, faster, and more equitable. Using advanced AI algorithms, the platform generates ranked, explainable, highly relevant matches. No more keyword spam or sifting through endless irrelevant profiles. By automating the tedious parts of recruitment and providing meaningful, explainable recommendations, we reduce friction, cut costs, and help startups grow faster. And that’s just the beginning. The AI talent platform is our first step toward building a full suite of tools - funding discovery, AI mentorship, a connected founder network - to make starting and scaling a business in Europe simpler, smarter, and more accessible to everyone. Ultimately, our mission is to strengthen the European startup and scaleup ecosystem by starting to solve one of its biggest pain points: hiring.