Role Purpose

Support Valmista’s digital growth by improving our online discoverability through SEO optimization, trend and keyword research, and organic content strategies.

Key Responsibilities

• SEO Strategy: Research and implement keywords to improve search engine visibility for service categories, blog content, and regional pages.

• Content Optimization: Optimize on-page elements such as meta tags, headers, URLs, and internal linking for SEO performance.

• Keyword Analysis: Use tools (e.g., Google Keyword Planner, Ubersuggest) to identify high-potential keywords for different user segments.

• Trend Monitoring: Track digital trends, competitor activity, and relevant seasonal search spikes.

• Blog & Content Ideas: Propose and help structure blog topics or landing page updates that align with SEO goals.

• Analytics Support: Track rankings, impressions, and organic performance using Google Search Console and Analytics.

Good to Have

• Familiarity with tools like Google Search Console, Ubersuggest, or SEMrush

• Strong interest in search behavior, marketplaces, or service platforms

• Understanding of SEO fundamentals and content structure

• English fluency (Finnish a bonus)

• Organized, self-driven, and data curious

NOTE: Job role is not for Totemi-investment, but a product of the same company - Valmista