Product Marketing Manager - London

Salary Competitive

Join the planet’s most important fight
Normative is now looking for a Product Marketing Manager in London

At Normative, we're on a mission to accelerate the transition to a net-zero world. We provide science-based carbon accounting products and tailored advice from net-zero experts, empowering companies to report on their ESG data and reduce their carbon footprints.

We are looking for a Product Marketing Manager to join our product team. In this role, you will play a key part in crafting and executing go-to-market strategies that drive product adoption, revenue growth, and market success. Combining strategic vision with operational expertise, you will develop marketing plans that align with customer needs and business goals, ensuring our products stand out in the market.

We expect you to impact the success of the product team, directly contributing to goals related to customer satisfaction, revenue generation, and product-market fit. You will collaborate closely with our Product, Commercial, and Marketing team, requiring a blend of creative, strategic, and tactical skills. This role reports directly into our VP of Product into a team of product managers and product designers.

What you will do

  • Develop and execute go-to-market strategies for our product and new features, ensuring alignment with company and product vision and objectives.

  • Craft clear and compelling messaging that articulates the value proposition of our products to various stakeholders, including customers, partners, and internal teams.

  • Conduct thorough market research and competitive analysis to identify trends, customer needs, and opportunities for differentiation.

  • Collaborate with product managers to ensure product features, benefits, and positioning are accurately reflected in all marketing materials.

  • Creation of sales enablement to train and equip the sales team with the necessary content and knowledge to effectively sell our products.

  • Host product focused webinars

What You Bring

  • Proven expertise in product marketing, preferably in SaaS or technology-driven environments.

  • Strong strategic and analytical thinking with a passion for optimizing buyer journeys.

  • Exceptional written and verbal communication skills, with the ability to simplify complexity and and translating our product capabilities into language that our prospects know and find compelling..

  • A collaborative mindset, fostering trust and enabling teams to succeed.

  • Confidence in managing multiple stakeholders and aligning diverse priorities. Cross functional project management skills.

Join us in shaping impactful event experiences that drive growth and engagement for Normative.

Benefits

  • Market-based salaries and annual merit-based salary reviews

  • 30 days/year of paid vacation + up to 2 additional days off

  • Pension and parental leave

  • 1 wellness hour per week

  • Social and team-building activities (off-site, after work, winter/summer parties)

  • An opportunity to make a real positive impact on the world

  • A friendly, supportive and humble working culture


We review our benefits packages on a regular basis and might modify our benefits from time to time.

How to Apply

We adopt a continuous selection process, so please make sure to apply with your CV in English.

Our interview process consists of 4 stages:

1. Screening interview with a member of our Talent Acquisition team
2. First interview with the hiring manager
Online Personality & Logic assessment
3. Practical Case Interview
4. Interview with members of the Product and commercial team

We’re committed to hiring diversely. Having employees from diverse backgrounds brings a wealth of perspectives and experience to our team. We assess candidates based on their experience, skills and unique talents and evaluate everyone against the same criteria.

Normative handles sensitive financial data and we will therefore conduct a background check before hiring any candidate.

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Free coffee / tea
Free coffee / tea

Near public transit
Near public transit

Social gatherings
Social gatherings

Free office snacks
Free office snacks

Paid holiday
Paid holiday

See all 16 benefits

Working at
Normative

Our Mission: Normative is here to make known and reduce the sustainability impact of all economic activities on the planet. We provide science-based carbon accounting software and tailored advice from net zero experts, enabling companies to reduce their carbon footprints. Our Story: Normative is rooted in climate research. In 2013, co-founder Kristian Rönn was working at Oxford University, simulating the consequences of climate change. The results showed that global warming would cause extreme human suffering, motivating Kristian to leave academia and take action. He joined forces with Adam Wamai Egesa and Robin Undall-Behrend, and in 2014 the world’s first carbon accounting engine was born to help humanity achieve net zero emissions and reverse the trajectory of climate change. We now have offices in Stockholm, Copenhagen, and London, and are actively hiring talent to join the mission. Today, companies from around the world trust our carbon accounting engine to help them reduce their carbon footprint. We partner with leading climate change organisations including the UN, to deliver actionable sustainability intelligence and have received a grant from Google. We are backed by some of the world’s most significant climate investors, and are the official software provider for the UN-backed SME Climate Hub initiative through which thousands of small businesses have committed to net zero. Our Team: We are a global team working to solve a global problem. We’re headquartered in Stockholm, with offices in Copenhagen and London as well as remote team members located all over the world. We have spoken at the World Economic Forum, consulted the European Commission, and worked with the United Nations to develop a new standard for emissions accounting. We come from many walks of life, but we’re united in one mission: to help humanity achieve net zero emissions. Every employee at Normative plays a valuable role in reducing business carbon emissions.

Read more about Normative

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