What we do:

Yaay is revolutionizing the travel industry with an innovative video-first and creator-led approach!

With Yaay you can discover hotels, experiences, and restaurants through curated short-form videos made by real travelers. This gives you an authentic and immersive look at each destination before you book it. Yaay also makes trip planning with friends and family seamless, exciting and collaborative through trip planner groups. On Yaay, inspiration leads directly to action.

With our unique Traveler Studio and creator program, any user can become a creator in order to transform their existing and new social media contet into actionable booking experiences.

We’re looking for an ambitious Guerrilla Marketing & Growth Hacker to help us take Yaay’s growth to the next level by implementing bold, creative, and unconventional strategies.

The Team behind Yaay - who we are:

We’re a team of three founders and entrepreneurs united by our passion for travel and a shared vision to change the status quo in the industry. We believe travel should be inspiring, authentic, exciting and responsible—and we’re determined to make that a reality.

We are a fast-paced company that ships quickly, but we also believe in having fun while doing it—because what’s the point of travel (or work) if it’s not enjoyable?

What You’ll Do:

• Design and execute bold, guerrilla marketing campaigns to grow Yaay’s reach and capture attention.

• Find and exploit unique growth opportunities—whether viral stunts, creative partnerships, or unconventional tactics.

• Leverage TikTok, Instagram, and other platforms to amplify campaigns and connect with our audience.

• Experiment with new growth channels and iterate on what works.

• Build and nurture relationships with travel creators, influencers, and communities to fuel growth.

• Analyze campaign performance and make data-driven decisions to optimize strategies.

• Collaborate closely with the founding team to align growth efforts with YaaY’s mission.

What We’re Looking For:

• A bold thinker with a passion for unconventional marketing and growth hacking.

• Familiarity with TikTok, Instagram, and current social media trends.

• Experience creating or managing viral campaigns, partnerships, or community engagement.

• Data-driven with the ability to track and analyze results.

• Proactive, creative, and able to thrive in a fast-paced startup environment.

• Bonus: Experience with influencer marketing, content creation, or travel-related industries.

What You’ll Gain:

• The opportunity to work with a pioneering travel startup and leave your mark on our growth strategy.

• A chance to unleash your creativity with the freedom to test and execute bold ideas.

• Insight into digital marketing, growth hacking, and platform development.

• Full ownership of your tasks, with guidance and support from the founding team.

• The opportunity to grow with the company—if you excel, there’s no limit to the roles and responsibilities you can take on.

To Apply:

Send us your resume, a brief introduction, examples of bold marketing campaigns, creative strategies, or viral stunts you’ve worked on (or dreamed of executing). Show us your out-of-the-box thinking and why you’d be a great fit to hack Yaay’s growth! We are looking for both fulltime (with wage subsidy) and parttime applicants.

Let’s shake up the travel industry together 🌍🚀