About Us

Factorise is a pre-seed stage AI Fintech startup.

We are an innovative fintech startup on a mission to democratize investment knowledge and tools through our AI-powered chatbot, learning platform, and interactive community. We blend novel technology with deep industry insights to empower investors of all levels. Our mission is to equip retail investors and investment learners with the tools and knowledge needed to navigate the complexities of the financial world. One of our learning platform features is leveraging insights from various fields such as physics, biology, sociology, and more. This means enabling the user to acces mental models and knowledge across disciplines with the purpose of upgrading investment strategies, learning and action. Another aspect of the learning platform is facilitating that Generation Z and Generation Alpha engage with the financial ecostem through gamified and curated, dynamic and engaging education and learning content. We aim for synergy between our chatbot, learning & community features and dimensions.

Our Progress

We have achieved significant milestones, including our chatbot is live for internal test use and demo investor purpose both locally through Docker and in a cloud solution. We've built an AWS cloud setup with the following components: Backend: NestJS microservices on AWS Fargate. Frontend: Next.js on AWS Amplify. Message Broker: RabbitMQ on Amazon MQ. Database: MongoDB.  API Gateway: AWS API Gateway. Our ML/AI is integrated both in the cloud and locally same as our RAG system. We've enriched our chatbot capabilities and carried out comprehensive API development. Our product designs are complete for some aspects and being further developed on other features, and we are conducting innovative R&D to transform investment knowledge. We've engaged in extensive user research, userbility testing, competitor analysis, product positioning and built a strong and motivated team, and established early industry partnerships.

We take on a demand driven approach to pre-Product-Market-Fit (pre-PMF) phase. We have investor meetings scheduled and are currently updating business and project management documentation in addition to integration of core product features.

About the Role - demand and supply

As a Marketing Intern, your primary role will be to assist and deliver on executing commercial responsibilities under management supervision and direction. This include helping with the Ideal Customer Profiles (ICPs), crafting the go-to-market strategy, marketing plan, building our social media presence, and supporting founder-led sales efforts. Naturally the founder will take the lead on all key business decisions and strategies, while you provide essential support to ensure execution and consistency.

Additionally, you will support the founder in sales and venture efforts, e.g. by assisting with the continous effort that ever evolving pitch decks require, and you will play a key role in driving website traffic, increasing conversion rates, and building a loyal user base.

A big part of this is pre-product market fit sales. You will learn both to understand this concept and how to take action on it. This means uncovering demand: Supply is our response to demand. Our product features takes an interesting angle on demand, and/or creates an fresh shape of supply. This is part of our edge. The task is to figure out what demand, i.e. user project we can fit our products into. It's not about convincing people they should be doing a particular project. We drive towards understanding the customer and users well in order to better understand their projects and goals (needs & wants). When we succeed at this our products, vision and mission become aligened with demand. Pushing, convincing, or persuading - are signals that we either don't understand demand or haven't nailed supply.

Key Responsibilities:

• Ideal Customer Profile (ICP) & Buyer Personas: Help develop and refine detailed customer profiles and personas to guide marketing strategy and outreach efforts.

• Go-To-Market Strategy: Assist in crafting and executing our go-to-market strategy, targeting the right audiences at the right stages of our (pre)-product-market-fit journey.

• Marketing Planning: Contribute to the overall marketing strategy, including campaign planning, branding initiatives, and content creation.

• SEO & Conversion Optimization: Work on website optimization, improve SEO rankings, and help increase conversion rates by optimizing landing pages and calls to action.

• Building a User Base: Support efforts to attract and engage users through both organic and paid marketing channels, focusing on growing an active user base for our platform.

• Assist Founder Sales & Pitch Decks: Collaborate closely with the founder to create compelling sales materials, including pitch decks and presentations, and assist with sales outreach to potential customers and investors.

• Branding: Contribute to defining and developing our brand identity across all channels, ensuring consistency in messaging and visual representation.

• Pre-Product-Market Fit Support: Assist in gathering user feedback, consult our existing competitor analysis, and helping iterate on our value proposition to move closer to product-market fit.

• Work closely with the SoMe responsible, who's doing the Social Media Strategy & Execution, i.e. developing and manage our social media channels, creating content that aligns with our brand and resonates with our target audience.

  
  

Qualifications:

• new or old degree in Marketing, Communications, Business, or a related field.

• Understanding of ICPs, buyer personas, and go-to-market strategies.

• Experience or strong interest in digital marketing strategies such as SEO, social media management, and conversion optimization.

• Ability to develop and execute effective marketing plans that drive user engagement and brand awareness.

• Familiarity with website analytics and tools for tracking conversion rates (e.g., Google Analytics).

• Excellent written and verbal communication skills in English.

• Interest in fintech, AI, startups, and the startup growth journey.

  
  

About you

You can be a student, more experienced and in between projects, and/or wanting in on an exciting opportunity, while you are working your regular job. 

Personal and professional compatibility as well as trust, the right set of skills and ability in addition to complete buy-in on mission, vision, and values are significantly important.

We look at your competences and personality. What matters is your contributions to the mission and ability to work with the CEO and team.

It’s crucial that you have the mindset of a problem solver and are excited about contributing in a startup setting. You need to be able to work remote and independently between team collaborations.

Personal Attributes:

• Self-starter with intrinsic motivation

• A problem-solver with a startup mindset.

• Highly organized with the ability to manage multiple tasks.

• Passion for financial inclusion and democratizing investment knowledge.

• Strong analytical and problem-solving skills.

• Excellent communication skills and ability to work collaboratively with a cross-functional team.

• Highly motivated and driven to contribute

• Passion for marketing, branding, and customer acquisition.

• Strategic thinker who can balance high-level goals with hands-on execution.

• Strong organizational skills with the ability to juggle multiple projects simultaneously.

• Adaptable and eager to learn, with a growth mindset that thrives in a startup environment.

The Team

The team will support you with resources, learning and experience. There will be room for you to develop and grow.

The team have distinct results, experience and achievements in AI, Cloud, Learning and Software Development. This includes technology leadership, learning, knowledge production, education, user centricity and visionary leadership. In addition to a funding track-record and project management optmization.

We are part of the Copenhagen Fintech Community and varoius other networks. You have the opportunity to leverage network resources and meet with a variety of entrepreneurial people.

Check out Founders LinkedIn profile and connect or follow for more: www.linkedin.com/in/peter-nørgaard-04773167.

The current team will be on our coming new landing page, until then I will tell you about them if/when we chat.

What We Offer:

This role offers the opportunity to shape the digital narrative of a fintech startup, build a user base from the ground up, and support critical sales efforts. You get to work at the intersection of finance and AI, providing real-world experience in analyzing markets, building investment models, and educating users on finance. You will be part of a forward thinking, automated investment and learning platform. If you are passionate about stocks, crypto, company analysis, and portfolio management, and want to contribute to shaping the future of financial education, we would love to hear from you! As a Factorise intern you furthermore get:

• Hands-on experience in a fintech startup, where you'll directly contribute to shaping our marketing narrative and go-to-market strategy.

• Mentorship from experienced professionals in marketing, sales, and product development.

• Opportunities for career growth within a growing company.

• Flexibility in work hours and a remote working setup.

• Potential for a full-time role, when funded and if you deliver results, upon successful completion of the internship.

Why Join Us?

• Collaborate in a culture that values creativity and continuous learning.

• Be a part of an innovative team aiming to change the investment domain.

• Enjoy the flexibility of remote work.

• Build your portfolio, get access to great use case, gain experience, create a network.

• Improve your professional trajectory.

• Hands-On Experience: Gain practical experience in a novel, complex and experimental startup environment.

• Direct Mentorship: Work closely with the CEO and be involved in high-level strategic discussions.

• Growth Opportunities: Opportunity to shape the digital narrative of an emerging fintech company.

• You get the advantage to get in early in an AI startup. This means opportunity for you – if you are excellent at the job.

• Flexible Working Hours: Enjoy a flexible work schedule in a remote setup.

The job is unpaid and without equity for now, but when we get funded, you will have a chance to apply and negotiate for a paid position. You will need to sign an NDA. 

We will make the contract for 3-6 months with a 14-day trial period. Hours a week will depend upon individual agreement, but there will be a lower limit, for you to be able to deliver the results needed.

Please send your resume and a portfolio showcasing your best projects.

We're excited to review your application and potentially welcome you to our team, where together we'll build something truly impactful in the investment space!