Who are we?

We are Penneo, and we are on a mission to scale!

At Penneo, we want to build a world where you can trust the way businesses do business.

Penneo combines digital signing and Know Your Customer (KYC) workflows into a single platform that streamlines critical business processes for anti-money-laundering regulated B2B companies.

Founded in Copenhagen and operating throughout Europe, Penneo is fast becoming the go-to platform for companies looking to save time on administrative tasks while ensuring complete regulatory compliance and peace of mind for themselves and their clients.

Following our listing on Nasdaq Copenhagen Main Market in April 2022, we are now more than ever in a position to execute our European expansion strategy and scale our operations to maximize value to our existing and future customers.

Who are we looking for?

At Penneo, we are always looking to forge new long-term relationships with people who resonate with our culture and values and are passionate about getting Penneo to the next level.

Do you want to be part of it?

We are now hiring a Sr. Growth Marketer responsible for optimising our marketing spend and performance to grow revenue and market shares in our key markets.

You will report directly to the CMO, Kirstine Møller Pedersen, and be part of a Marketing team of 9 awesome and ambitious colleagues as well as an extended inbound sales team. 

You’ll get the opportunity to form an agile working Growth Team together with our Web & SEO Manager and Marketing Automation Specialist. In addition, you’ll work with a talented agency to ensure we’re constantly challenging ourselves and innovating our growth strategies. 

The position is full-time and based in our Copenhagen office on top of the legendary Vega.

What would be your responsibilities?

For our Sr. Growth Marketer, we foresee the following responsibilities, but you'll have the opportunity and freedom to influence and define them with us.

• Develop and execute comprehensive performance marketing strategies to help drive acquisition, customer retention, and revenue growth.

• Manage and analyse marketing data and metrics to measure campaign performance, identify areas for improvement, and provide actionable insights to the team.

• Working with our tech stack (SalesForce, ChiliPiper, WordPress, etc) to continuously optimise our processes and performance

• Own and optimise our analytics and tracking in collaboration with the CMO, Web & SEO Manager, and RevOps team. 

• Work with our Sales organisation to drive pipeline progression and identify and execute ABM campaigns in key markets

• Optimise website and landing pages for conversion rate optimisation, using A/B testing and data analysis to improve user experience and drive conversions.

• Stay updated on best practices, emerging technologies, and performance marketing trends to continuously innovate and drive growth strategies.

• Support our campaign, content, and webinar strategies to scale our demand-generation efforts and thought-leadership position

What makes you a great match?

This role is ideally suited to a candidate with strong analytical thinking, an expert understanding of paid metrics, tests, and strategies to optimise performance, and a passion for using marketing to create and capture demand and drive revenue growth and retention.

Using LinkedIn and Google as our primary channels for growth, previous experience in a similar role at a B2B SaaS company is an advantage. You should have strong stakeholder management skills, and excellent oral, written, and presentation skills, as well as the ability to collaborate and work cross-functionally to drive business results in a fast-paced environment.

However, we acknowledge that talent takes many forms, and we would still like to hear from you, even if you don't think you match all the points below.

How will this role progress?

It is important to us to be as transparent as possible and to allow you to level expectations for the role. Therefore, we share our impact description in advance and would love your thoughts about it in your cover letter.

During the first months, you will:  

• Get yourself familiar with the team and tech stack 

• Have an overview of prioritisations and growth opportunities identified 

Within 6 months, you will:

• Drive performance and growth within Penneo together with our CMO and the rest of the team

• Have made a significant contribution to our growth and success

At this point, we want to support you in expressing your ambitious growth aspirations, and we're eager to learn on the journey with you. It all depends on your capabilities for continuous learning and, equally important - your dreams for the future. By now, we hope you're sitting with a smile on your face, ready to apply and contribute to the Penneo adventure.

About our interview process:

We know that going through a recruitment process can be pretty demanding sometimes, so we want you to know what to expect:

• Call with our CMO, Kirstine (~45m): Getting to know each other, assessing for mutual fit, introduction to the impact and goals for the position.

• Collaboration round (~1h): Together with two team members, you will discuss your approach to a problem scenario to assess collaboration fit and ways of working.

• The practicalities (~45m): Closing talk with CMO, Kirstine agreeing about compensation, starting date, and all other practical details.

All of our interviews can be conducted remotely, scheduled via email and Google Meet for audio/video calls if you prefer.

Best of success with your application!

We are screening and interviewing on an ongoing basis. If you are interested in any of our roles, please do not hesitate to submit your application.

Penneo is an equal-opportunity employer. All aspects of employment, hiring, and promotion are based on merit and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity, or expression.

Please be aware that if hired, as part of our Background check, we require a copy of your criminal record. We do that to ensure that we remain a trusted service provider and partner as well as to comply with relevant compliance requirements such as ISO27001.