Performance Marketing Specialist

Salary Competitive

Are you an expert in planning, executing, and managing distribution of digital marketing campaigns across platforms to effectively generate inbound leads? Do you thrive when measuring and monitoring the success of these campaigns, and enjoy challenging new ways to reach the target audience? Then we might have the perfect opportunity for you.

We are looking for a Performance Marketing Specialist with a strong passion for elevating our digital distribution, monitoring performance, developing, and supporting digital strategies, and being part of a dedicated marketing team in the exciting SaaS industry.


  • Plan and execute digital campaign distribution activities using ad platforms including SEM, social media, display advertising campaigns, etc.

  • Work within a budget to achieve maximum KPIs while keeping the Cost of Acquisition (CAC) at the optimum level.

  • Measure and report the performance of digital marketing campaigns and assess them against goals (ROI and KPIs).

  • Identify trends and insights to optimise spending and performance based on insights.

  • Recommend A-B test campaigns to optimise campaigns and, based on insights, collaborate with the Marketing team on content optimisation.

  • Utilise strong analytical ability to evaluate the end-to-end experience across multiple channels and customer touchpoints.

  • Recommend new digital channels that have the potential to increase inbound leads efficiently.

  • Monitor SEO on the website and conduct keyword analysis.

Requirements and skills:

  • Bachelor's degree (or higher) in a related field with a strong background.

  • Proven working experience in digital marketing (minimum 3 years), with extensive experience in managing digital performance marketing at technology/SaaS companies being preferable.

  • Highly proficient in using digital platforms such as Meta Ads, Google Ads, LinkedIn Campaign Manager, Microsoft Ads, Gartner's Digital Markets, PIWIK, Search Console and Hubspot.

  • Experience in managing Ad Networks for acquisition campaigns.

  • Understanding of organic acquisition/Search Engine Optimization (SEO).

  • Experience in setting up platform integrations with third parties (e.g., Google, Facebook, PIWIK) for campaign setup and tracking purposes.

  • Strong analytical skills and data-driven thinking.

  • Creative in identifying target audiences and up-to-date with the latest trends and best practices in online marketing and measurement.

  • Ability to generate meaningful reports using tools.

  • Fluency in English and Danish.

Why Wired Relations?

At Wired Relations, we firmly believe in our colleagues and in what we do. Work/life balance is not just a buzzword to us. Therefore, we trust each other, expect everyone to take responsibility for their work, and value and prioritise flexibility. Besides our strong beliefs, we offer a number of other benefits to consider joining our team:

  • Possibility to leave your mark on your area of responsibility

  • Pension scheme with company contribution

  • Healthcare insurance

  • Office in central Copenhagen close to Metro (less than a 5-minute walk)

  • Company events and a strong social culture

  • Options for hybrid work

  • Daily catered lunch made by in-house chefs

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Free coffee / tea
Free coffee / tea

Social gatherings
Social gatherings

Central office
Central office

Remote work allowed
Remote work allowed

Work life balance
Work life balance

See all 9 benefits

Working at
Wired Relations

Ever imagined merging cutting-edge tech with genuine human values? At Wired Relations, we're not just innovating; we're reimagining the future of compliance in a digital age. We've developed a GRC solution that simplifies privacy and information security and turns it into a strategic advantage, so our customers can have peace of mind. Step into a realm where Scandinavian warmth meets technical brilliance. Here, you'll be part of a transformative journey, shaping the very essence of an environment defined by collaboration, innovation, openness, and integrity. Ready for a career that's both challenging and deeply rewarding? Welcome to Wired Relations About Wired Relations: Wired Relations is a GRC solution - tailored for privacy and information security. We were founded in 2017 in Copenhagen, Denmark. At the time, we realised - from our own experience - that compliance professionals need to turn fragile privacy and information security into sustainable GRC programmes through structure, overview and control of their processes. Since then, we’ve built a SaaS platform to do just that. It is designed to be easy to use, collaborative and support the all important workflows of a privacy and infosec function. In 2019, we welcomed our first clients to the solution, and the customer base is still growing with private companies and public organisations which handle significant volumes of personal data and take privacy and security seriously. New privacy and security laws and frameworks constantly surface. Luckily, Wired Relations makes it easy to accommodate new regulations as they enter into force. Join us in leading the world to sustainable GRC programmes. For more information, go to

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