Job Description:

We are seeking a highly skilled and motivated Junior Marketing Manager to join our dynamic team. As a Junior Marketing Manager, you will play a crucial role in driving organic traffic, improving conversion rates, and enhancing the visibility of our web portal through strategic SEO initiatives.

Responsibilities:

• Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings.

• Conduct keyword research, analyze website traffic, and identify opportunities for optimization.

• Optimize website content, meta tags, URLs, and other on-page elements for improved visibility and higher conversion rates.

• Collaborate with the development team to implement technical SEO enhancements and ensure best practices are followed.

• Monitor and analyze website performance using tools such as Google Analytics and provide actionable insights for continuous improvement.

• Plan and execute targeted marketing campaigns to drive traffic and user engagement.

• Utilize data-driven analysis to identify conversion bottlenecks and implement strategies to enhance user experience and increase conversion rates.

• Stay updated with industry trends, search engine algorithm changes, and emerging SEO techniques to ensure the web portal remains competitive.

• Collaborate with the content team to develop SEO-friendly content that resonates with our target audience.

• Monitor and manage online reputation and reviews to maintain a positive brand image.