Do you love marketing and thrive at every stage of the funnel? Are you a creative genius who’s ready to become the face of the US market for Famly? Want to move the needle for a company that does work that matters? Then we might just be your next adventure. At Famly, we’re looking for a Senior Content Marketing Manager to help even more childcare centers and parents find and fall in love with our Early Childhood Platform. You’ll be the main driver of all the content we produce to win in the US, such as articles, guides, videos, newsletters, webinars and more. You’ll become one of the content team’s main pillars and focus mainly on the US market. If you are passionate about Content Marketing and would like to join one of the most creative teams at Famly, keep scrolling!

With regards to location, we’d really love you to join Famly here at our Copenhagen HQ. If you're not here already, perhaps you're keen to move to the city of bikes and pastries. We can help you with relocating, getting a visa, and finding childcare (and a lot of new friends).

What you'll be doing

Our mission in the US this year is to expand our reach and brand awareness. We need you on board to work closely with the US sales team and customer success teams to spread the word about Famly - and eventually increase our number of US inbound leads. 

What projects you’ll be expected to collaborate on and own:

• Work with the Head of Content Marketing to create an exhaustive content strategy for the US market.

• Take part in building and managing a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, guides, webinars, infographics, videos, interviews, etc.)

• Grow and nurture Famly’s subscriber base by providing our audience with regular, helpful content that’s in tune with their needs.

• Recruit, manage and serve as primary editor for an external network of US-based freelance contributors to our blog.

• Work closely with senior leaders, marketing teammates, and other departments to create effective communications strategies that articulate our product’s core benefits properly and consistently.

• Stay up-to-date with the latest industry trends and customer challenges in the US to build a more effective editorial calendar.

• Collaborate with the US Marketing Project Manager and the graphic designers to create engaging campaigns and brand activations.

• Work closely with the Performance Marketing and SEO Managers with the goal of increasing the number of MQLs.

• Run and regularly analyse and report on the performance of our content efforts, and locate opportunities for improvement and optimisation.

You’ll thrive in this role if you:

• Are from the US yourself or have close ties to it 

• Have 6+ years of experience in content marketing or direct copywriting experience

• Have strong knowledge of content marketing strategy and channels

• Have a metrics-driven approach

• Have an editorial mindset that seeks to understand what audiences consume and how to create it

We appreciate that everyone brings something unique, so even if you don’t tick every box above, we’d still love to read your application.

You’ll love working at Famly because:

• We’re all about hiring clever people who are good humans too. It means Famly is full of top thinkers and generous teammates waiting to help you shine.

• We like to give a lot of ownership both in terms of responsibility and freedom to try new things. We’ll get you up and running and collaborate along the way, of course.

• Flexible hours. We fit work around our lives - not the other way around. If you need to work different hours sometimes or take the day from home we trust you to do just that.

• A big focus on people support with personal and career development, including leadership training in a wide-variety of topics.

At Copenhagen HQ, you can enjoy:

• A yummy daily buffet and a well stocked drinks fridge (did someone say snack corner?)

• Our private rooftop courtyard (sunny all year round, we promise…!)

• Lots of team and company fun with dinners out, office BBQs, Friday bars, big quarterly social events, game nights, and more!

• 25 days of annual holiday, on top of all those Danish bank-related holidays during the spring (and the other festive holidays, too!)

At this point, we’re sure you’re wondering who Famly are...?  Well it all began when our co-founder Henrik’s daughter was ready to start at daycare. He couldn’t believe the amount of work being done on paper - and how distant he felt from his first child during the day. The paper ‘parent’ books they exchanged once a month just weren’t cutting it. Together with his friend, our co-founder and CEO Anders, they set about solving that.

These days, the 140 of us building Famly talk about trying to do two things for our many customers across the UK, Germany, Switzerland, Denmark, Norway and the US:

• Giving children the best possible start to life.

• Championing the vital work that goes into making that happen

We do it with software that brings hundreds of thousands of parents closer to their child’s day while they’re away from them. We also make financial, pedagogical, and planning tools for more than 34,000 childcare professionals, saving them hours and reducing their admin stress.

Ultimately, that gives them more time and headspace for the little ones that really matter. Come help us make that happen.

Interested? Let us know now :)

We're looking to fill the position as soon as possible, so get your application in today. This is what our interview process looks like:

• Video conversation with People Partner

• Logical test

• Online interview with the Head of Content Marketing

• Take home assignment

• Final interview with the VP of Growth Marketing, the Head of Content Marketing, and a member of the Content Team

  
  

Looking forward to hearing from you!

Famly is committed to creating a more diverse, equal, and inclusive workforce, building teams that represent a variety of backgrounds, perspectives and experiences. It is a fundamental policy at Famly not to discriminate on any basis or characteristics and celebrate diversity. Everyone is welcome and encouraged to apply.