eCommerce Manager

Salary Competitive

We are seeking a skilled eCommerce Manager to join our team working out of both the To Øl City brewery in Svinninge and HQ in Copenhagen to oversee the ongoing development and execution of our eCommerce strategy. As the eCommerce Manager, you will manage the day-to-day operations of our online store and will seek opportunities for growth while ensuring the best possible customer experience.


Your role

  • Manage our online store, including product listings, inventory management, order fulfillment, and customer service.

  • Develop and implement our eCommerce strategy, including website UX/design advancements, product assortment, pricing, promotions, and customer experience.

  • Conceptualized and execute digital marketing campaigns and initiatives, including email marketing and social media advertising.

  • Analyze and report on eCommerce performance, using data to inform decision-making and identify areas both for improvement and opportunity.

  • Represent and plan eCommerce-driven events such as the monthly beer club tastings.


Your qualifications

  • Proven track record for growth as an eCommerce Manager or similar role ideally in a fast-moving consumer goods company or subscription-based business.

  • Strong understanding of website design and development, UX optimization, and nerding out with data and analytics.

  • Experience leading warehouse or 3PL to ensure timely execution of orders and accurate inventory.

  • Skills to manage paid advertising on Meta and Google.

  • Knowledge of digital content creation practices, including copywriting, email marketing, SoMe content, photography, and video content creation.

  • Feeling comfortable in prioritizing and managing multiple projects simultaneously.

  • Curious and in tune with consumer behavior and trends within the fast-moving consumer goods industry or adjacent fields.

Perks and benefits

This job comes with several perks and benefits

Social gatherings
Social gatherings

Paid holiday
Paid holiday

Central office
Central office

Free coffee / tea
Free coffee / tea

Work life balance
Work life balance

Working at
To Øl

To Øl is a young Danish craft brewery founded in 2010. We brew a wide range of different craft beers; some potent and provocative, others fresh and floral. We brew hoppy, balanced and complex beers both light, dark, strong and simple. We brew the beers we want to drink ourselves and work to brew the best beers in the world. Our team is made up of 100 value-driven people with diverse skill sets from 23 countries. We have varied backgrounds, life stories, life futures, areas of expertise, and personal preferences — and we love that about us, it betters our work.

Read more about To Øl

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