We are looking for an excellent, “jack/jill of all trades” marketer to help us define, create and implement outreach and marketing strategies to help GameAnalytics connect with and engage mobile game developers around the world. You’ll help to drive exposure for our new features and product lines across a mix of channels. You’ll need to be an organized self-starter and an excellent writer (in fluent English), with a portfolio of work to demonstrate your ability in this field. You’ll have proven experience working within tech and running successful marketing campaigns. This position reports to our VP of Marketing.
Sound like you? Then read on…
What you’ll be doing:
Own, develop, and execute innovative marketing strategies that drive awareness, engagement, and new user acquisition
Act as our editor, developing and sharpening key messaging across all marketing content; including everything from blogs, to emails, feature updates and case studies
Communicate new product releases and updates to our customer base, and keep them informed and educated about our tools
Help to create visually appealing marketing design assets and collateral
Strategically publish engaging updates across all of our channels (blogs, newsletter, social media, ads, events, etc.)
Build relationships with customers, leads, industry professionals and journalists
Coordinate external PR and content agencies, ensuring deliverables are met
Organize and participate in industry events and company roadshows to build community and boost brand awareness
Partner closely with the sales team to nurture, engage, and qualify new opportunities
Analyze any marketing initiatives and their impact on the business, reporting findings, and give recommendations to improve future go-to-market plans
At GameAnalytics we’re open to various levels of experience, but you will ideally have:
Done marketing for a B2B SaaS product with an in-depth understanding of and hands on approach to product, growth and content marketing activities
Experience in copywriting and a talent for storytelling
Experience launching community initiatives (e.g. creating an event series, writing an email newsletter and interviewing customers)
A good eye for design with an understanding of UX/UI principles
Hands-on experience with design/marketing tools and website management (e.g. Wordpress, Photoshop, InDesign, Hubspot, Google Analytics, etc.)
Excellent communication skills; Fluent in English
An interest in the mobile gaming industry or the mobile advertising ecosystem
BA/BS degree and at least 4 years of relevant work experience
Working flexibility
(When in office) Food, snacks and drinks
25 Days paid holiday (excluding bank holiday)
Company sickness leave
Carers’ leave
Additional compassionate leave
“Work-from-Anywhere” Scheme
Learning budgets
Monthly social nights
Expense phone bill
This job comes with several perks and benefits