Chief Marketing Officer (CMO)

Salary Unpaid
Equity To be negotiated

Do you want to help shape the future of urban gardening?

We are a GreenTech startup company that brings nature into people's homes with our hydroponic indoor gardens. We believe that vertical farming should not only be for the industry but also part of your interior decoration.

Our products combine Danish design with the latest plant technology to enable you to have fresh, tasty herbs and veggies all year round. In April 2021 we launched a successful Kickstarter campaign and were +350% funded. Since then we received an investment from Innovation Fund Danmark which allows us to build a scalable product and customer platform so we can expand our business.


Now we’re looking to continue growing (pun intended) our brand and we need you.

As this role is very important to us, we are looking for someone dedicated that could take a role of co-founder if we are a match.


Your role: 

As our CMO you will be in charge of developing and executing the marketing strategy, including creating the brand, building a community around it and making collaborations possible, with support from the founder team. As the "C" implies, you will obviously also be able to define your own role as we go.


We hope you are ready to contribute with the following tasks and that you will see lots of other areas to contribute to as well:

  • Brand design

    • Creating content (Photos, Videos, …)

    • Building basic landing pages and webshop

  • Community building

    • Defining and handling SoMe strategy (choosing platform, making plan for content, post, ...)

    • Writing newsletters / marketing emails

  • Creating new collaborations

    • Engaging (future) partners

    • Co-organising events


We are looking for someone who:

  • has experience in driving a marketing strategy

  • has basic creative skills (eg. infographics / media, landing pages, illustrations, content ...)

  • is filled with curiosity and energy

  • is able to take independent initiative and decisions

  • is already passionate, or could see yourself become passionate about GreenTech

  • is eager to collaborate and share successes with the team

  • Lives in Copenhagen (even if you can work from home if you prefer, we will meet a few times a week)


It is a plus if you:

  • speak Danish and/or have a network in Denmark

  • have worked in a start-up or small company before


You first project - Kickstart your journey at NordicGrow

If you start with us, you will be help us prepare our next small crowdfunding campaign for the early fall. All the profit generated will be used to finance your position.


Our promise to you - it will be fun!

You will have a good equity package and a "C" suite / co-founder title.

We collaborate and are curious and you will join a diverse, international team of young ambitious individuals.

Joining our team, you will have the opportunity to have a large impact on our market positioning and you will be part of a fast-moving start-up. The role is very much hands-on and you will get a lot of responsibility and freedom to shape your own work-day.

We are looking for the right long term partner rather than quickly filling the position.

We interview as the applications come in so please submit your interest to us as soon as possible. It only takes 5 minutes to apply.

For more information or questions please contact us at mathieu@nordicgrow.dk

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Skill development
Skill development

We want to take you from good to great.

Working at
NordicGrow.

NordicGrow wants to support anyone on their journey to home grown food. Trying to grow veggies in a city can be quite challenging, this is why we created the first personal coach for your garden skills. Thanks to a sensor, we measure your garden and help you in your daily activities by giving personalised recommendations on what to do or look out for. We want to promote alternative food production technologies to push global food production towards a more sustainable model. By engaging and educating consumers, we hope to inspire awareness and a higher demand for sustainably produced food.

Read more about NordicGrow.

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