Head of Marketing

We're looking for a Head of Marketing who wants to help us build a more sustainable world and a world-class marketing team.

GLOBHE is scaling and this is a key position for us to be able to reach our ambitions. It starts off as a one-year engagement to sub for our current Head of Marketing while on maternity leave with the successful candidate having a high chance of staying on board and growing within the company beyond this initial period. In this role, you will partner up with the rest of the management team, drive the marketing development to the next level, help increase sales, spearhead our international growth and position us as a leader in the SaaS industry, earth observation data, and drone industry. Your main mission will be to establish a structure and foster a culture that drives digital sales, with the ultimate target being us selling more data than ever before and while doing so enable decision-makers to build a more sustainable world.

Our marketing team is currently small and consists of GLOBHE Team members as well as our Crowddroning Ambassadors around the world. You are ideally based in Stockholm, Sweden. Other locations can be considered as the perfect candidate as we are a highly digital company but value balancing digital with in-person meets. Fluency in English is required, and Swedish is a big plus. You will report to the CEO.

What you'll do - key responsibilities

• Shape, implement and execute GLOBHE’s marketing funnel and digital sales strategy to accelerate revenue growth. 

• Scale and grow the global team as necessary and needed, ensuring we meet our ambitious targets at the right time.

• Manage, mature, and develop the team, fostering a sustainable and high-performing marketing and sales culture using sharp and accurate KPIs.

• Champion a data-driven and structured marketing and sales approach, assuring we approach our markets and our target audience(s) in a highly deliberate way.

• Collaborate closely with our Head of Business Development, Success Manager, Chief Technology Officer, and the rest of the team on all things related to the product, marketing, digital sales, and company success.

• Remain calm in a fast-moving environment, making sure we stay focused and making sure we stand out.

Your profile

We are looking for an experienced leader who knows the importance of marketing to drive sales, storytelling, branding, and positioning. We believe you have significant experience from an equivalent position and that you come with a background in a startup/scaleup environment. You understand the dynamics of a startup's commercial situation and what it takes to promote and help sell a product through digital sales. Furthermore, we consider it a big plus if you have experience in the drone data industry or earth observation industry. And importantly, you’ve built and scaled a highly efficient marketing team previously in your career. Your expertise lies within marketing and the digital sales areas of this scope, and you thrive in an iterative, execution-driven environment where you are part of creating the path forward and where time, quality, and mindset always is of essence.

Quick changes and decision-making appear natural to you and you are often described as a level-headed and mature leader who puts the team first. Needless to say, you share our values when it comes to sustainability and social impact. 

All in all, you are a doer who gets things done. Your peers are impressed by your positive energy and capability of seeing the bigger picture as well as paying attention to important details. You seek guidance and assistance when needed, but are fine with taking your own responsibility and guiding yourself forward. You understand and value that working in a startup requires you to dig in when and where it’s needed and that a set work description is difficult to offer.

Skills we’re looking for

• Execution-driven and accountable

  • Proactive and holistic in your approach, minding both short and long-term objectives.

  • Determined and persistent when it comes to team performance and digital sales opportunities.

  • You prefer to take action, and don’t wait to be given ownership

  • You understand the ins and outs of a SaaS model, you can build and manage a marketing funnel, and utilise content marketing to generate MQLs for the sales team to accelerate revenue.

• Structured and data-driven

  • You know how to break down a vision and digital sales strategy to clear messages, actions, and deliverables.

  • You make data-informed decisions and structure come naturally to you. 

• Communicative, bold, and growth-oriented

  • We need a people-person who’s team-oriented and highly communicative in this role. A modern leader!

  • You believe in a leadership style built on trust rather than control.

  • You believe in yourself to help take our company to the next level.

What we offer

If you are looking for a challenging role in a fast-paced and purpose-driven environment, this is it. Do you want to be part of revolutionizing the earth observation industry with drones in order for our planet to thrive again - then we are ready for you!

About GLOBHE

GLOBHE has launched the world’s first Crowddroning platform connected to drones around the world collecting high-resolution earth observation data for a sustainable future. Our mission is simple. We want to fight climate change, challenge the status quo, and make the world a better place than the one we found. This is your opportunity to work for the company that is disrupting and making it happen.

Read more at www.globhe.com