About us 👋🏼

Talent Garden is Europe's leading innovation platform and co-working network with +18 campuses across 8 countries. Our ecosystem includes thousands of talented people in startups, SMEs and large corporations, as well as freelancers and Innovation School alumni. Our local campus in Christianshavn hosts over 300 tech entrepreneurs, who are a proud part of our community in the form of teachers, speakers, mentors and inspirers.

Besides co-working, Talent Garden delivers training to individuals and companies (the Innovation School), as well as creating partnerships and organising large-scale events to help grow the local digital ecosystem and support organisations on their innovation journeys.

The Role 🙌

Are you passionate about Marketing and Growth? Do you want to become part of a fast-growing co-learning platform in Europe? And, do you want to work in a dynamic and international team? Then Talent Garden has the perfect position for you, offering an array of opportunities to develop your skills and career! ⭐

We are seeking a talented, dedicated and dynamic individual who will help drive the Growth of our Danish market. We have ambitious targets and we want you to love a challenge and desire to succeed together with the rest of our super-team 🚀

The role will include collaborating with the heads of each business line, as well as our Global Social Media, Creatives and Sales team, to optimize our marketing and sales funnels. Thus, we are working closely as a team most of the time, and we need you to enjoy teamwork. In a dream scenario, you have experience working in (or with) other European countries 🌎

As a Marketing and Growth Marketer, you must have a proven track record of executing campaigns that have delivered great results and resulted in a positive ROI. This is essential as your role in Talent Garden will make you responsible for reaching our agreed targets 🎯

Knowledge of the Danish market is a must-have, but your Danish doesn’t need to be fluent 🇩🇰

Main Responsibilities ✅

• Definition of the overall Country Marketing Strategy in coordination with all business units (Campus, Events, School and Corporate Transformation). 

• Responsible for generating qualified leads for all business lines, achieving KPIs and targets set by the Country Lead. 

• Align with the different local team representatives to define specific marketing and comms actions for their targeted audiences, proactively suggesting marketing and communication activities to reach objectives (social media, adv, affiliate marketing, etc).

• Manage social media channels and create monthly editorial plans according to awareness and sales KPIs.

• Lead offline sales activities to achieve set sales goals for all business lines, from a marketing perspective. Including supporting digital marketing in campaign creation. 

• Lead online and offline events promotion. Manage communication and content plans throughout the events (invite email funnels, eventbrite creation, follow up content creation).

• Content creation for website (blog posts and SEO oriented content) and additional activities to optimize traffic and conversions e.g. link building 

• Manage local PR, in partnership with the Global Marketing team and an agency/local PR company. 

• Engage partnerships with external, local and relevant communities through various networking and matchmaking activities.  

• Constant sharing and alignment with HQ and local teams related to business, contents and digital marketing needs.

• Weekly and monthly reporting and provide feedback on your activities and results

We are looking for 🕵🏻‍♀️

• A professional with 2 years experience in a similar role (agency or in-house marcomms). The candidate should thrive in a dynamic team and be excited to have ownership over a whole market and to lead the marketing strategy for our Danish market. Ideally experience in an agency or a startup with a lot of autonomy

• A candidate who loves taking a sales approach to marketing. We are looking for someone who will spot opportunities to grow our coworking and events business and loves to get stuck in with creative sales activities

• A professional obsessed with data: your business decisions are lead by data collection & analysis

• A master of results monitoring: traffic, leads, conversion and sales

• An excellent English speaker and writer, knowledge of one language among German, Danish, Italian, Spanish or French would be an advantage.

• Familiarity with Google Analytics and Canva is a plus

• Prior experience with Hubspot would be an advantage

   

About you ⚡

• You are business-oriented, and use marketing to drive sales and growth 

• You have a proven lead generation experience

• You have a strong visual eye, and the ability to execute

• You feel motivated by challenges and are eager to take on a high level of responsibility

• You are flexible and able to work in a fast-paced environment

• You are a critical thinker, with the ability to engage in reflective and independent thinking

• You are curious and interested about digital world and new trends

• You are proactive and able to explore new ways of working

• You are ambitious and you love to work both hard and smart