Hi! Do you get excited about marketing and automation? Keep reading!
We are a fast-growing B2C Fintech Startup based in Zurich and Helsinki and are now looking for Marketing Automation Manager. Selma is a digital investment assistant who helps you do the right things with your money. Our mission is to make investing and financial advice accessible to everyone. Selma is currently available in Switzerland🇨đź‡, we have +9000 clients, and are eager to scale our business.
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Be the driving force behind our marketing automation campaigns and enticing users to become clients of Selma
Take ownership of Selma’s user journeys and touch points across email, notifications and more!
Manage the email automation & newsletter tool Autopilot
Find creative and new ways to tackle challenges like referrals and client retention
Work closely with customer success team to automate some of the current manual communication processes
Collaborate with each individual in the marketing team to sync campaigns, messaging and content creation across touch points
Set up notifications and better email targeting together with our product team
Run engaging user activation or onboarding measures like webinars, videos, call invites, etc.
Zero in on engagement metrics and come up with creative and out-of-the-box experiments for different segments of Selma’s target audience
Strong belief in our missionÂ
A structured and organized way of workingÂ
Passion for digitization and digital toolsÂ
Excellent communication skills - Fluent in English & German
A proactive can-do attitude, unafraid to get things done on your ownÂ
Experience in automating engagement measures at a SaaS or B2C company
Excellent copywriting skills in English and German
Curios and self-driven “get stuff done” attitude
A basic understanding for personal finances and investing and eagerness to learn more about finances
All-round technical expertise – you don’t shy away to dive into projects that require engineers to work with you
Nice-to-haves
Familiarity with Autopilot, Demio or other engagement platforms
French language skills
Experience in a FinTech or other regulated industries
Our team appreciates skill over hierarchy, ideas over egos, and experiments over guesswork. We are a diverse team with different backgrounds that strives to provide a great client experience.
The Selma team includes folks who live in different parts of Europe, and who originally come from across the globe, including Switzerland, Finland, Austria, Ukraine, Vietnam, Nepal, and Romania. Remote and transparent work is in our DNA, which means we arrange every meeting remote-first and share plans, notes and such in the company chat.
A unique opportunity to scale a fintech startup with a passionate, client-centric team
Involvement in our strategic design decisions
Ability to work remotely
Full trust to manage your own work and schedule
Support and resources for you to work productively and to excel in your role
A team that loves to think outside the box and demystify finance and investing
Properly fun retreats with our lovely Selma crew, including dinners, treasure hunts and spontaneous padel matches.
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Fantastic! This is how the hiring process works:
Introduction chat
We’ll talk about your experience and expectations for this position – and you can ask anything you want about Selma
Solve a case study Â
If we think you might be a good fit, you will be invited to complete a case study that relates to the day-to-day work of a Marketing Automation Manager at Selma. This will take around 2-3 hours of your time, including task preparation and a follow-up sync with our team. We’ll set a suitable schedule together.Â
Chat with the team
If we both see you as a potential Marketing Automation Manager at Selma, we dig deeper. Get to know the people and the actual work in a relaxed discussion.Â
A final talk & offerÂ
The last stage. We present you an offer: Let's have that talk about your starting at Selma.Â
This job comes with several perks and benefits
Time is precious. Make it count. Morning person or night owl, this job is for you.
Get your caffeine fix to get you started and keep you going.
Easy access and treehugger friendly workplace.
Social gatherings and games; hang out with your colleagues.
Want to be a partner? Look no further.
We want to take you from good to great.