WHO WE ARE

About Vintage Group is a fast-growing multi-brand Danish watch company that offers consumers Scandinavian minimalism with fine craftsmanship. We operate worldwide and are looking to strengthen our position in the US market even further. You will be responsible for building our online presence in the US market for both our flagship brand, About Vintage, and our newly launched sister brand, Oliver Green.

We are searching for someone with excellent skills within marketing, sales and written communication. Join our dynamic and diverse team in the heart of Copenhagen - a great opportunity to learn and share experience of how to build brands.

THE ROLE

About Vintage Group is currently looking for a full-time employee to build and grow our brands in the US market. The team behind About Vintage Group are passionate entrepreneurs with excellent brand building and marketing skills. Developing brands in a new market requires an outstanding can-do attitude as well as an ability to be persistent and relentless why we hope to find these traits in our new candidate. 

You will be responsible for creating impactful local campaigns and relevant marketing activities to the US market and manage your own marketing budget. We offer a role where you can take ownership and drive own marketing projects and initiatives and manage them from start to end. You will work closely together with the other country managers and rest of the marketing team. Your native language is English and/or speaking it fluently.

Responsibilities

• Lead and develop a targeted local go-to-market strategy

• Manage all steps of the local marketing and sales activation in the US market

• Be responsible for driving own local country campaigns in close collaboration with our creative- and performance team

• Identifying new and innovative ways to drive traffic to our US websites as well as developing and improving traffic from existing channels.

• Build and handle both ambassador, influencer- and paid marketing activities in the US market

• Responsible for the country marketing budget

• Be part of developing our US websites

• Work with the rest of the About Vintage marketing and country management team to identify new growth opportunities and ways in which to improve our brand reputation and presence in the US market

• Deliver best in class customer experience partnering closely with design and editorial teams to brief and build engaging product pages that provide the consumer with relevant information, advice and conversion opportunity.

Knowledge Required

• Sales and marketing experiences with a proactive & growth mindset

• Great commercial knowledge and understanding

Skills & Qualifications

• Preferably experience and knowledge with the US market    

• Understand and interpret market & consumer trends for decision making

• Ability to translate strategic initiatives into operational plans and manage projects effectively from start to end

• Minimum 2 years of work experience in a similar environment

• Experience working within a proactive and customer focused environment

• Strong communication skills both written and verbal with ability to present and sell projects/ ideas (influencing skills)

• Take ownership and drive own tasks

• Experience with Shopify and Google Analytics is a plus