Parent is a Childcare Management Software that revolutionizes and simplifies childcare management, enriches children’s education, and streamlines communication with parents. The journey started in 2015 with the idea to make a seamless application for parents and educators and now in 2021 Parent operates globally, available in 14 languages and used by thousands all over the world.
What helps us in delivering our message to the world is our belief in building the honesty, transparency, dedication, integrity, and passion that keeps our brand alive.
You will be working among a team of professionals from around the world. Individuals who foster creativity and learning, teach conflict and resolution skills. You will gain different aspects of what creating a space of transparency and professionalism is like.
We believe that creativity thrives when people work together on a team. Combining unique perspectives from each team member creates a more effective selling solution. Collaborating on a project creates an enthusiasm for learning and sharing discoveries with the rest of the team.
Job Description :
Develop, execute, and manage content strategies to attract companies' target audiences.
Developing clear and engaging content that is consistent with the company's brand image/TOV and addresses both business goals and consumer needs.
Analyzing content marketing data to identify trends and anticipate customer needs.
Performing content audits to assess how well existing content is performing.
Performing content gap analyses to determine what type of content is missing and what is needed.
Creating, adjusting, and managing the editorial calendar.
Establishing style guides that specify the writing style and tone needed to create engaging content.
Developing a solid understanding of the target audience through online and traditional market research.
Produce well-researched content for publication online and in print.
Understanding of grammar rules and how to construct clear sentences.
Develop different content types, including email, social media posts, blogs, videos scripts, and white papers regularly.
Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials.
Conduct thorough research on industry-related topics.
Organize writing schedules to complete drafts of content or finished projects within deadlines.
Requirement :
Bachelor’s degree in English, Journalism, Marketing, or related field.
Minimum 2 years experience as a content strategist - Preferably agency background.
Excellent writing and editing skills in English for a B2B as well as B2C audience.
Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
Excellent interpersonal skills & analytical skills.
Strong communication skills & exceptional marketing and collaborative skills.
Ability to work independently.
A keen eye on details.
This job comes with several perks and benefits