Rokoko is a category leading brand, providing motion capture and animation tools for the global entertainment industry. Our customers include top tier game, film, AR/VR and VFX producers as well as thousands of indie creators making unique content. Our vision is to enable every creator to be able to do 3D animation - intuitively, collaboratively, and fast! We are looking for an experienced and passionate Head of Product Marketing to join our growing Growth Team in our Copenhagen office, reporting to the Director of Growth.

The Head of Product Marketing role is to accelerate the growth of an industry leading desktop SaaS built for animators, by championing the customer's perspective, communicating product value, and driving adoption among the right segments of users by leading GTM campaigns. The ideal candidate will have a track record within early-stage SaaS product marketing, where product launches, feature positioning, and end-to-end marketing activities are native to you. This is a unique opportunity to join a category leading brand working with some of the biggest film, game, and animation studios, including Netflix, Epic, Disney and others.

Responsibilities:

• As we develop new software products and features to better serve and access new customers, you will play a leading role in determining the GTM strategy and how we scale sales.

• You'll utilise product marketing frameworks to own positioning, lead cross-functional product and feature launch processes, covering acquisition through to advocacy.

• You'll be the main liaison between product, marketing, and C-level on everything to do with product and feature launches.

• You'll partner with cross-functional management to nurture and establish product partnerships.

• You'll nurture industry understanding and continuously evaluate how ecosystem players interact with each other and the role we play. Likewise, you'll be responsible for the enablement of other commercial teams, acting as an internal product, customer, and industry expert.

• You'll partner with our in-house content team to develop compelling and useful content to educate existing and prospective customers.

• You'll be responsible for hiring and building our product marketing function covering both hardware and software.

Requirments

• At least 5 years experience in early-stage SaaS, with a proven track record of product marketing or management.

• Demonstrated ability to operate in cross-functional environments where you're comfortable navigating multiple responsibilities, technical conversations, and customer types.

• Demonstrated experience drawing logical conclusions from data to inform decision making.

• Experience working or taking interest in the creative industry and a familiarity with creative tools is preferred.

• Exceptional written and verbal English communication skills.

• You're a natural leader who takes pride in your work and feels a sense of ownership and accountability in the outcomes you drive.