Are you a T-shaped marketer with a passion for SaaS marketing? Then you’re in the right place.
We’re looking for the next hire for our Marketing team. An action driven marketer to oversee our growth efforts and help us scale across search engines and paid social channels.
The position
We will be honest. We have the basics covered. We rank and bid by the book. We have our CAC, ROAS, and LTV in check, and are ready to put more fuel on the fire and get our campaigns and blogs to scale.
You will work closely with a cross functional team across marketing performance, content & SEO, and product marketing to drive various acquisition projects from the ground up.
This covers a wide range of activities, from overseeing creatives production, to experimenting with paid campaigns and SEO, and implementing a full-fledged revenue attribution set-up. The ideal candidate is a strategic and data-driven problem solver, eager learner, and well-rounded cross-functional team player ready to tackle the many challenges in today’s digital marketing landscape.
We will be receiving applications throughout August for this position. In early September, we will begin reviewing and reaching out to candidates for an initial call.
What will you be doing
Define acquisition opportunities to maximize current digital channels and exploring new channel or content sponsorship opportunities
Take an integrated approach to media planning, including of all organic and paid digital channels
Build, maintain and monitor reports, budgets, campaign performance, ROI, and other channel metrics
Build out tests to prove out hypotheses and recommend performance optimizations
Take a data driven approach to managing channel programs and derive insights on strategy and performance
Act as a business partner to internal teams to ensure acquisition goals are met
Monitor digital marketing dashboards pointing out key areas of importance
Oversee weekly and monthly reporting of channel metrics, goals, and other KPIs
Write creative briefs to define program objectives and KPIs, optimizing campaigns to maximize ROI
About you
You are 110% focused on results, and results only.
Deep understanding of paid social & display platforms and capabilities. +5 years experience in running paid campaigns across Google Search (AdWords), Paid Social (Facebook, Instagram, LinkedIn), and more (YouTube, display).
Experience with tracking & attribution
A firm grasp of Web Analytics, A/B Testing and metrics driven performance marketing
You have an interest in Search engine optimization
You stay up to date on the industry, platforms and changes as they roll out
Outstanding ability to think creatively, identify and resolve problems
Strong analytical abilities
High level autonomy, and self-motivation
The ability to synthesize complex ideas into actionable recommendations for leadership teams
Excellent cross-functional and communication skills
Attention to detail and the ability to effectively multi-task in a deadline driven environment.
About Linkfire
We’re a passionate team of music techies on a mission to make music consumption easier for fans, labels, and artists. The music industry is transforming constantly, the market is fragmented and split across many different platforms and services.
Physical sales are going down. Legal downloads and in particular streaming are gaining momentum.
The transformation will continue and the years to come will be very interesting. We want to contribute to the transformation by bringing music and fans closer. Not inside music services, but outside where fans and artists engage. Our approach is to index digital music across music services and provide smart links that route fans directly to the music regardless of their location or which player or platform they use.
It’s complex. We make it simple.
What’s in it for you
The opportunity to work in one of the fastest-growing music tech companies in the world
An open, informal entrepreneurial startup working environment
Becoming a part of a world-class product team working with scaled agile methodology
An awesome, international office with colleagues from 25+ different nationalities
The chance for your work to be seen and used by millions of music enthusiasts all over the globe
Music has the unique power to unite us all. It transcends cultures, languages, and borders. Every day, we help artists from around the world connect with their fans, and we’re immensely proud to count such a diverse range of creators as our users. We embrace this diversity inside our offices too. At Linkfire, we want you to find a place to belong, and feel encouraged to be your authentic self. We therefore do not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
Is that you? If so, submit your resume and cover letter and we’ll be in touch!
This job comes with several perks and benefits
