Inbound marketing specialist

Salary Competitive

We’re passionate about changing the world of Warehouse Management and are looking for a great Inbound Marketing Manager to help us fulfill our mission. Are you experienced enough and ready to help elevate Rackbeat’s inbound marketing strategies + lead generation?

Our ideal candidate thrives when being challenged and is enthusiastic about working in a fast-paced environment. If you are eager to work with smart people to solve complex problems, then we are looking forward to hearing from you!


Responsibilities:

  •  Managing, and executing multi-channel marketing campaigns leveraging SEO, social, inbound marketing, email, mail/print campaigns, and events to drive customer acquisition

  • Optimize marketing automation and lead nurturing processes through email, content, and social channels

  • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and convert customers

  • Create monthly reports containing a robust description of monthly activity, suitable advice and recommendations, and a clear summary of performance against the key performance indicators and metrics 

  • Propose new and improved inbound marketing campaign ideas

  • Create and maintain metrics reports on marketing and sales activities and effectiveness and business impact

  • Proactively explore data to find trends, discover KPIs, and apply proper hypothesis testing

  • Monitor campaigns to optimize performance based on industry best practices

 

Requirements

  • Paid Search Certification from Google, and experience working with the Facebook Ads Manager

  • Previous working experience with Inbound marketing, ideally in B2B and/or SaaS industry

  • BA in Marketing or similar relevant field

  • Outstanding analytical skills 

  • Hands-on experience with marketing automation systems 

  • Excellent organizational and time management skills

  • Attention to details

  • Fluent/native English and Danish speaker

  • Experience using HubSpot

  • Basic Knowledge of HTML

 

Perks & Benefits

  • HQ: Picturesque and super-central location just next to Nyhavn, Copenhagen 

  • Free lunch:  There IS such a thing as free lunch: Enjoy a free catered lunch with your colleagues, every day.

  • Flexible working hours: Morning person or night owl? It doesn’t matter as long as you deliver. 

  • Free coffee and tea: Get your caffeine fix of choice

  • Near public transport: Right next to metro etc. 

  • Social gatherings: Hang out with your colleagues and enjoy!

  • Skill development: We want to take you from good to great. 

  • New tech gear: Laptop, screen, mouse, keyboard, and headset. We got your tech cravings covered.

  • Remote work allowed (of course): You know how you perform best. But we’ll love to see you as much as possible.

  • Paid holiday: Metropolitists, beach-bums, and mountaineers we salute you and pay you to go and explore the world.

  • FUN: If we’re not having fun, we’re doing it wrong. 

  • Free Friday beers: Every day of the week ;)


 

For more information or questions please contact us at apply@rackbeat.com

Perks and benefits

This job comes with several perks and benefits

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Free friday beers
Free friday beers

Friday is something special, let's enjoy a beer together.

Central office
Central office

Your local office is your anchor point, thus, we placed it centrally at your convenience.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Free lunch
Free lunch

Enjoy a free catered lunch with your colleagues, every day.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

See all 11 benefits

Working at
Rackbeat

Rackbeat is a cloud-based inventory management solution designed to make your life easier. If you sell, produce, distribute, or manage products, you need a smart system to keep track of your stock. With a product-centric design, Rackbeat minimizes administrative and manual tasks. This frees up time for profit-generating activities

Read more about Rackbeat

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