We’re passionate about changing the world of Warehouse Management and are looking for a great Inbound Marketing Manager to help us fulfill our mission. Are you experienced enough and ready to help elevate Rackbeat’s inbound marketing strategies + lead generation?
Our ideal candidate thrives when being challenged and is enthusiastic about working in a fast-paced environment. If you are eager to work with smart people to solve complex problems, then we are looking forward to hearing from you!
Responsibilities:
Managing, and executing multi-channel marketing campaigns leveraging SEO, social, inbound marketing, email, mail/print campaigns, and events to drive customer acquisition
Optimize marketing automation and lead nurturing processes through email, content, and social channels
Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and convert customers
Create monthly reports containing a robust description of monthly activity, suitable advice and recommendations, and a clear summary of performance against the key performance indicators and metrics
Propose new and improved inbound marketing campaign ideas
Create and maintain metrics reports on marketing and sales activities and effectiveness and business impact
Proactively explore data to find trends, discover KPIs, and apply proper hypothesis testing
Monitor campaigns to optimize performance based on industry best practices
Requirements
Paid Search Certification from Google, and experience working with the Facebook Ads Manager
Previous working experience with Inbound marketing, ideally in B2B and/or SaaS industry
BA in Marketing or similar relevant field
Outstanding analytical skills
Hands-on experience with marketing automation systems
Excellent organizational and time management skills
Attention to details
Fluent/native English and Danish speaker
Experience using HubSpot
Basic Knowledge of HTML
Perks & Benefits
HQ: Picturesque and super-central location just next to Nyhavn, Copenhagen
Free lunch: There IS such a thing as free lunch: Enjoy a free catered lunch with your colleagues, every day.
Flexible working hours: Morning person or night owl? It doesn’t matter as long as you deliver.
Free coffee and tea: Get your caffeine fix of choice
Near public transport: Right next to metro etc.
Social gatherings: Hang out with your colleagues and enjoy!
Skill development: We want to take you from good to great.
New tech gear: Laptop, screen, mouse, keyboard, and headset. We got your tech cravings covered.
Remote work allowed (of course): You know how you perform best. But we’ll love to see you as much as possible.
Paid holiday: Metropolitists, beach-bums, and mountaineers we salute you and pay you to go and explore the world.
FUN: If we’re not having fun, we’re doing it wrong.
Free Friday beers: Every day of the week ;)
This job comes with several perks and benefits
Friday is something special, let's enjoy a beer together.
Your local office is your anchor point, thus, we placed it centrally at your convenience.
Easy access and treehugger friendly workplace.
Social gatherings and games; hang out with your colleagues.
We want to take you from good to great.
Carve out time for your kids, friends and personal cider projects.