The Hub | Intern as Marketing specialist in an innovative coffee startup

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Intern as Marketing specialist in an innovative coffee startup

Salary Unpaid

We are looking for you who we can expand our team with and will help develop our innovative coffee startup. Your main tasks will be working closely with our SoMe team and our graphic designer and figure out exactly how we get the best public appearance and conversion rate through our online commercials.

What is BRØG?

BRØG is a startup with its roots in DTU - Technical University of Denmark. In BRØG we are developing a beautiful and innovative pour-over coffee machine which will revolutionize the coffee culture. Our vision is to make it possible to brew the perfect cup of coffee and get inspiration to do so from the best baristas and other coffee enthusiast.

What are your tasks?

Find effective and innovative ways how to brand BRØG.
Make plans for and take part in implementing our market strategy.
Assist in the organization and implementation of digital campaigns.
Get insight in the coffee industry, first and foremost Northern Europe and USA
Measure the effectiveness of advertising, marketing and communication strategies.

What are your competences?

Professionally

We expect you to have a commercial/business background from CBS or similar.
Experience in defining customer segments and market sizes, and how to make them understandable for presentations.
Understand basic marketing concepts and models and how to implement them.
Understand SEM campaign strategies and SEO practices.

Personally

Be able to solve tasks that does not have a definitive description
Whether or not you speak Danish does not matter, however you need to be fluent in spoken and written English.

What do we expect from our cooperation?

You are able to work autonomously but are also prepared to be part of an innovative environment in Futurebox which is the leading deep tech incubator in Denmark. You are cheerful, supportive, helpful, creative, talented and when needed a nerdish BRØG-team member.

You don’t need to be a coffee lover but you respect and find it interesting that other people are - we are always ready to serve you the perfect cup.

You will have good opportunities to form your working day as it suits you best - working hours are flexible and most of them will be spent in Futurebox.

What will we offer you?

We offer you an internship which you have the influence to shape in many different ways. There’ll be interesting and exciting tasks, tasks were you will have a big impact on how it should develop and be formed. Last but not least we’re offering you to be a part of a dynamic and enthusiastic team where we work together, and naturally free lunch and a desk ;)

Who are we?

We are a team of three enthusiastic engineers who are well on our way to deliver products appealing to your senses. We start with our pour-over coffee machine BRØG, which will appeal to your eyes, nose and hands. Our experiences cover hardware, software, business development and the ability to transform materials into user-oriented products. Essential for BRØG is a strong and engaged network of professionals which we use actively to find practical and surprising solutions on our different challenges. We live in a world of opportunities.

Learn more about us and our beautiful pour-over coffee machine on www.brogcoffee.com

When do you start?

The internship will start either in August or in September. Which one of the two is up to you and your university. The internship should preferably last 20 weeks, but more or less can also be acceptable.

All applications will be reviewed and sorted in the middle of June and you’ll hear from us right after no matter if we chose to move forward with you or not. If your application is one of the best ones you’ll be invited to an interview at our office (or online if necessary) and by the end of June you’ll have a final answer.

We’re looking forward to reading your application. Have a great day and a good cup of coffee!

Perks and benefits

This job comes with several perks and benefits

Flexible working hours

Free coffee / tea

Skill development

Remote work allowed

Gym access

Work life balance

Working at
BRØG

See company profile

In BRØG we are developing a beautiful pour over coffee machine, where the user can control several variables in order to make their preferred cup of coffee. Our vision is to give the user the opportunity to brew the perfect cup of coffee while keeping the machine aesthetically beautiful. Besides that, we want to create an app where our customers can share, download and rate brews and thereby create a community similar to Vivino but for coffee lovers. Our customer segments consist primarily of coffee and design enthusiasts. The Scandinavian countries are the most coffee drinking nations worldwide, with a market potential of 800.000 sales - especially because black pour over coffee is the preferred brewing method. Furthermore, the design often matters a lot when Scandinavians buy new interior equipment and we plan on branding BRØG with that in focus. In order to brew a great cup of pour over coffee with the pour over method, you need to practice a lot to do it perfectly. This is where our machine comes into the picture. When using our machine, the user will be able to adjust all the crucial variables and thereby recreate their favorite cup of coffee every time. Besides that, our machine distributes the water correctly over the beans using our newly patented-pending water distributor. This will together with the right temperature, waterflow, bloom time and bloom water ensure a great cup of coffee. If the user is not an experienced barista or coffee connoisseur, they can use our app and in that find the coffee bean they are using (or a similar one) and see what settings other users have used and what the result was like. Anyone can therefore create a great cup of coffee with minimum effort or knowledge. All the components necessary to control these parameters require very little battery which, together with our battery pack, allows the user to brew a minimum of 100 cups of coffee before having to about recharging the machine. BRØG is portable and gives the user a lot of freedom which together with our design-protected design differentiates us from our competitors. The team consists of three Process and Innovation students from DTU. Our skills as a team cover the fundamental knowledge necessary to run a startup due to us having different qualities and interests. We have a great team spirit and know each other's strengths and weaknesses and help each other whenever the need arises. Two of us have been working on BRØG for the past one and a half years and are now going full time in our company, and the third partner just joined. Besides us, we have a strong team of advisors and mentors. Our advisory board consists of a business lawyer working with startups, a product developer, a business and market expert from CBS and an entrepreneur that we try to meet up with 6 times a year. Besides that, we have a mentor from a previous mentor program with years of experience as a designer within the same luxurious customer segment, who helps us create a beautiful and user-friendly product. This group of people have also helped us create a large network with contacts in all areas of expertise that we need to succeed.