Do you dream of a growth and development journey in an exciting SaaS/tech scale-up, where you want to be a central piece in the future, commercial success?
You will be involved in several different types of marketing – tactical and operational campaigns, email marketing, and SoMe activities.
You report to the CEO and work closely with the Sales Manager. Your primary goal will be to help sales create qualified leads and run inbound marketing activities. You will have a close dialogue and collaboration with external partners, such as freelancers or the company’s external graphic designers and agencies.
Find, test, and optimize marketing channels to ignite and fuel Safe Online’s growth and revenue.
Develop, execute, and manage content, campaigns, and activities online to provide a steady stream of B2B inbound MQL’s
Build email capturing and nurture campaigns to support leads in arriving at the buying decision faster.
Find new growth initiatives to attract prospects and convert them to leads.
Be data-driven, explore what works and what doesn’t, and identify opportunities for future marketing campaigns.
Support the company’s sales team
Prepare advertisements, direct emails, e-banners, and other marketing material both independently and in collaboration with external partners.
Prepare relevant content for digital marketing activities, blogs etc.
Maintenance of email permission database and customer communication such as newsletters and other notifications
Development and optimization of social media presence
Ongoing statistical follow-up on online performance (Google Analytics)
SEO / SEM optimization in collaboration with external agency
Update and maintain the website independently or in collaboration with an external agency
Maintain contact with various partners (graphic designer, media agencies, etc.)
Relevant bachelor’s degree in marketing
Experience with digital marketing and community engagement
Stellar written and verbal communication skills – fluent in English
Preferably experience with WordPress and HubSpot, or other CRM systems
This job comes with several perks and benefits