Salary Competitive
Equity To be negotiated

Inniti is looking for a new colleague to help sell and market our solution for digitalising laboratories and to be part of building our sales organisation. By joining Inniti, you will join an international team of 8 people consisting of engineers, designers and commercial people.


Inniti was founded almost 4 years ago and has, since then, built a unique infrastructure for Laboratory 4.0. Inniti solution has been on the market for more than 2 years. With our unique IoT technology, any laboratory can upgrade their existing laboratory equipment to join the digital age and benefit from the tools of industry 4.0. 

We release the full potential of scientists to solve tomorrow's problems.


Within the role of this position, you will:

  • Participate in building a scalable sales organisation. 

  • Present, promote and sell Inniti’s solution to both new and existing customers and partners.

  • Coordinate and carry out outbound sales activities – primarily through phone, e-mail and LinkedIn.

  • Help to identify new markets together with the technical team, and validate the commercial value.

  • Be responsible for creating new contacts to both partners and direct customers through online research, networking and direct contact.

  • Coordinate, optimise and scale up sales activities with the rest of the team.

  • Be responsible for digital and traditional marketing, including the preparation of promotional material.

As a person, you are:

  • Positive and outgoing to ensure a fruitful dialogue with customers.

  • Ambitious and willing to take the extra step to close a deal.

  • Able to work alone, but thinks like a team-oriented person.

  • Innovative and thrives in a changing environment

  • Structured, quality-conscious, and knows the value of the detail.

  • Persistent with good personal motivation and only stops when you are at the finish line.

About you:

  • Experience with B2B sales from one of the following sectors lab/ process equipment, IoT solutions, life-science, chemical, SaaS B2B products, enterprise software etc.

  • Have worked with establishing and maintaining in-direct sales channels.

  • Negotiate with industrial customers and willing to learn about technical solutions.

  • Professional level of English - second language is a bonus. Danish is not required.

  • Have worked with CRM systems.

  • Can use the necessary IT tools.

  • Is comfortable with 20 - 30 travelling days per year.

  • Have a business, engineering or similar degree.

We offer:

  • A workplace with an entrepreneurial spirit, we prioritise to create a fun environment where people can grow.

  • Be part of a highly enthusiastic team, with the aspiration to become the market leader in Laboratory 4.0.

  • Enrolment in our attractive warrant program.


We will review applications ongoingly.

For more information or questions please contact us at tcb@inniti.dk or phone number +45 52717738

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free friday beers
Free friday beers

Friday is something special, let's enjoy a beer together.

Skill development
Skill development

We want to take you from good to great.

See all 18 benefits

Working at
Inniti

Inniti is the brainchild of three eager lab enthusiasts who were surprised by the amount of tedious work done by scientists and PhDs in modern laboratories. With the humble ambition of transforming labs forever, the team established the first Inniti Connector to make labs smarter. From a three-man band to a global scale-up, Inniti has grown to include a full-service solution enabling lab and industrial companies to do more with their data. The founders’ core vision remains the same: drive innovation in industrial and lab processes. Inniti is an international team of engineers, developers and commercial people, that are keen to drive the digital revolution within laboratories. Smart labs, Industry 4.0, FutureLabs. Call it what you want – we are doing it today.

Read more about Inniti

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