Product Adoption Specialist

Salary Competitive

Connected Cars is working on an ambitious project to connect millions of car-owners with their vehicles. Our mission is to enable safer, more sustainable, and more convenient mobility to the world through responsible and transparent data collection and sharing. We are looking for enthusiastic and determined people to join us on this exciting journey. Our diverse team of 50 people is brought together by the shared belief of delivering quality work through not only great but fun teamwork.


The position

We are looking for a Product Adoption Specialist to ensure that our customers are always up to speed with our product offering and capable of providing the best service for their customers using our products to increase loyalty. You are a gifted communicator and you love to communicate directly to the customers via the content you build. If the customers ask for more, you provide because you know that the customer’s success – is your success.

You understand that different content types (video, animations, blog posts, webinars) apply to different customers and audiences and as you are used to doing all the material yourself and measure the results you know what to use when.

You will be the foundation for our best practice organization towards our clients across all markets.

Candidate Profile

The successful candidate will be an ambitious individual, with a strong track record in developing customer relationships through strong communication and embody product best practices.

What you would be doing and loving:

  • Create high-quality product content—articulate product benefits through App, portal workshop, fleet tool

  • As you are a curious individual that always strives for the next new cool way of communicating you ensure that your toolbox is always up to date to meet customer requests

  • You understand the challenges of communicating to large audiences across borders, with different cultural and language backgrounds, and this does not scare you. Scalable communication is “where you live”

  • Measuring your success; adjusting format, frequency & frame to keep improving impact and adoption is a part of your DNA

  • Drive product adoption programs—engage customers in utilizing our products to the fullest

  • Team Work - You will work closely together with the Product team, Marketing, Customer Success, Training Academy & Country Management to develop product messaging and prepare demand campaigns in response to relevant product launches and announcements.

The ideal candidate will have

  • English at a native level

  • Experience in creating compelling e-learning content for mass distribution

  • A user-centric mindset and the ability to understand customer’s views on business and user experience.

  • A structured & trust-worthy approach to customers and experience in driving online retention.

  • Ability to find client challenges and build solutions (concepts for the product)

  • A structured approach to deal with new or difficult requests and an urge to solve them.

  • An understanding of customer satisfaction, scalability, and experience in operating a data-driven priority list of tasks to be successful.

  • Previous experience in SaaS //CEM// Learning Management

  • 4-5 year of experience in an equivalent role

The role is placed within our Operations team which is the customer-facing part of the Connected Cars organization. Therefore, it is expected that you “put yourself out there” as the communication is conducted directly to our customers. 

As we have clients in multiple countries and continue to add more to our client footprint, any additional language and culture skills will be a massive plus. 

Background (what could you be doing right now?)

  • You could be in a content producing role at an agency with one eye on the impact of your content and the other on the next step in your career where you want to be involved in what is being created because you know better about product adoption on the customer side.

  • You could be in a traditional marketing role, creating content for potential customers where you are used to being measured on how your content is being consumed.

  • You could be in a product trainer role where you make sure that all your customers are happy but to grow you need to be at a company where the “sky is the limit”.

Job location

The pandemic has forced everyone to work and live differently than they were used to before.

The same goes for us and our customers.

Our offices are in Glostrup in Copenhagen, but currently, we are all working remotely. 

As soon as we know what the “new normal” is after the pandemic, our prediction is that we will be using the offices more than we are at the moment. 

The role does include customer visits abroad when the “new normal” is in motion.

What's in it for you?

  • Be part of a journey to develop the connected car experience of the future

  • Highly skilled and dedicated co-workers to learn from

  • Competitive salary and pension scheme

  • Flexible working hours and location

  • Optional company car package

  • Laptop of your choice

  • All the snacks you can eat and drink

Please reflect on the requirements of the job description and send us a short—maximum 2 minutes long— video to tell us, why would you be the best match for this position.


We will be going to hold interviews on an ongoing basis as we are looking to fill in the role as soon as possible.

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

Pension plan
Pension plan

We take care of you, even when you are old and wrinkly.

See all 10 benefits

Working at
Connected Cars A/S

At Connected Cars, we’re helping automotive manufactures, importers, and dealerships, building long-lasting customer relationships, through intelligent use of real-time car telematics data. With our software solution, workshops can transform their business processes and customer dialogues from reactive to proactive. Our success so far has brought us to 200,000+ vehicles, in 6 countries – and this is just the beginning! Our team consists of people with backgrounds from strategy, tech, automotive, and financial services. Some of us have successful startup experience, many of us like the latest technologies and while we differ in profiles and personalities, all of us believe in team effort, fun at work, and relentless execution. Connected Cars is fully funded by Semler Gruppen and operates autonomously.

Read more about Connected Cars A/S

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