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Meaningful Entrepreneurship

Reimagining how we create value in a changing world. Meaningful Entrepreneurship is an educational project by Startup Guide, which has supported 15k+ entrepreneurs and mapped 70+ ecosystems globally. This initiative began with a research report based on insights from 400 aspiring entrepreneurs across Denmark, revealing that traditional entrepreneurship education no longer resonates with the new generation of founders. Our purpose is to support founders in building ventures aligned with their values through tools and learning experiences socially and environmentally meaningful.

Social Mirror

Social Mirror is an interactive smart mirror solution for retail that makes the shopping experience more social, digital, and engaging. Today, many shoppers struggle to make confident purchase decisions alone in the fitting room. They want instant feedback from friends or to share their experience online, but most in-store solutions are static and lack digital features. For retailers, this means missed opportunities to connect with customers, gather insights, and differentiate in a highly competitive market. Social Mirror bridges this gap by connecting offline shopping with online interaction. With the mirror, customers can: Invite friends to join their fitting session live via video. Capture outfit photos and receive them directly by email. Experience interactive features that turn the fitting room into a platform for inspiration, sharing, and social feedback. For retailers, Social Mirror creates a new way to engage customers, enhance satisfaction, and strengthen the connection between brand and shopper.

Kora

Kora is a personal safety app that allows you to share your journey with trusted contacts and discreetly alert nearby users (“Allays”)in the event of a real emergency. Kora is for everyone who values feeling connected and supported, whether you’re walking home after an evening out, waiting for public transport, or exploring new places. We believe that everyone deserves to feel safe, and Kora is here to help make that possible.

GoZeek

GoZeek – Curiosity at its core GoZeek is a mission-driven startup using digital tools to spark children's natural curiosity and connect them with the cultural world around them. At the heart of GoZeek is a belief that curiosity is a powerful learning driver. Yet today, many children grow up disconnected from cultural experiences, especially those who don’t naturally find their way to museums, galleries, or libraries. We’re here to change that. GoZeek transforms cities and cultural spaces into playful discovery zones through simple, visual missions. Using our app, children explore their surroundings, solve small challenges, and see everyday places with new eyes – while building confidence and familiarity with cultural environments. For parents or grandparents, GoZeek is a tool to offer meaningful, cultural experiences that can be shared across generations. No need to be an expert – just be curious together. For museums, libraries, and cities, GoZeek provides a scalable and flexible way to reach a young audience, gather insights, and create new cultural access points. Because our solution is digital at its core, we’re uniquely positioned to generate insights across locations, users, and contexts. Whether a child explores a small town or a major museum, we can analyze behavior patterns, preferences, and engagement levels – offering valuable feedback to cultural institutions and urban planners alike. This cross-cutting perspective makes GoZeek a powerful tool not just for experiences, but for understanding them. We're building something unique: a digital product that supports analog discovery, designed to grow across locations, languages, and institutions. If you're passionate about children’s learning, cultural access, and the power of good digital design – GoZeek might be your next big adventure. Join us and help curiosity lead the way.

Azendo

Azendo is a software development company founded in Thailand in 2010, Danish-led, building dedicated software development teams for European businesses. We assign backend and frontend developers, mobile engineers, QA specialists, cloud and DevOps engineers, AI engineers, and data teams to your own roadmap and codebase, all run by an Azendo service delivery manager who is accountable for what ships. It's outsourced software development without losing control of quality or direction. Offices in Chiang Mai and Bangkok, five hours ahead of Northern Europe. Talk to us about your next software development project.

KøbSmart

We’re a Danish startup on a mission to simplify everyday life for thousands of users. Our mobile-first platform helps people save money and time by giving them smart access to daily essentials — all in one seamless experience. We're passionate about using technology, data, and user experience to create tools that make life easier. Currently, we’re in active development and scaling our product. Our team values creativity, ownership, and hands-on problem solving. We love collaborating with people who are hungry to grow and make a real impact.

Nord Creatives

Nord Creatives is a Denmark-based content agency helping ambitious DTC brands across the Nordics and Europe scale with high-performing paid social creatives. We specialize in data-driven content that blends strategy, storytelling, and platform-native editing, designed to be scroll-stopping and convert.

PropTech Denmark

PropTech Denmark is a non-profit network organisation working to drive innovation in the real estate sector. We connect 200+ members—from major real estate players to early-stage startups—through various activities such as meetups, network groups and publications. We're a small team that works closely together. We value initiative, collaboration, and being service minded —whether you're helping an individual member or helping host a 300-person conference.

BEDRI ApS

BEDRI hjælper virksomheder i både Danmark og Sverige med at finde deres næste topsælger. Men vi hunter ikke kandidater – vi repræsenterer dem. Vi har hjulpet over 2.000 kandidater videre i karrieren, skabt flermillion vækst for vores kunder og opnået en Trustpilot-score på 4,9. Vores tilgang er enkel: Vi finder ikke bare kandidater til virksomheder – vi finder virksomheder, der fortjener vores kandidater. Når det rette match opstår, vinder alle.

North ESG

At North ESG, we’re building the AI-powered ESG accounting software for SMEs. 99% of all companies in Europe are small and medium-sized enterprises. They drive our economy - but when it comes to sustainability, they are underserved. ESG reporting is complex, time-consuming, and an administrative hassle. We believe the future of ESG should be about growth - not admin. Our mission is to free up time and strengthen the ESG profile of SMEs as a commercial advantage, so they can stay competitive, win more business, and meet rising demands from customers, regulators, and investors. Our platform automates the entire ESG reporting process using AI - from data collection to emissions calculations and EU-aligned reporting. It integrates with ERP systems and leverages both public and private data sources to generate tailored, commercially viable ESG reports. We’ve already gained strong market traction across industries in Denmark. And with ESG requirements increasingly cascading down from large corporates and financial institutions, we’re solving a growing pain for millions of SMEs across Europe.

Neucom

Neucom builds ultra-efficient hardware accelerators that combine minimal power consumption with maximum human oversight. We work towards a freer and fairer world with trustworthy technology, one chip at the time. Our hardware is informed by neuroscience to achieve minimal power consumption. Our headquarter is in Lyngby, just north of Copenhagen Denmark.

Webbler

Webbler er et 100% digitalt og datadrevet midtjysk marketing bureau, der stræber efter at være et modstykke til pseudoarbejde og overdrevne priser. Vi gør en ære i at kunne byde vores kunder en 360-graders oplevelse af deres digitale marketingstrategi, og har i huset kompetencer indenfor digital marketing og webudvikling, som vi i fællesskab bruger til at løfte vores kunder til nye højder. Du finder os på Klamsagervej 35, 8230 Åbyhøj tæt på Århus i nybyggede lokaler, hvor vi værner om en god, produktiv og rar atmosfære. Vi er i dag +16 digitale ildsjæle på kontoret, som du kommer til at arbejde tæt sammen med, og får mulighed for faglig sparring.

EDL

We’re a design studio in Copenhagen, all about boosting SaaS products and making boring, business-critical software enjoyable. We exist to make complex technologies a joy to use. Poorly designed software is released all the time. It affects people and the ability of fantastic companies to succeed. Our mission is to make thoughtful design accessible to startups, scale-ups, and established companies trying to build impressive technology. When we collaborate with founders and leaders, we help organizations put people first. When people are the focus, we design better products, healthier businesses, and happier users.

Verarca - Climate accounting made quick and painless

The hard part of climate reporting – made easy What we do: Verarca delivers accurate carbon calculations effortlessly and fast based on the available data – always in full compliance with legal requirements, fully traceable, and based on recognised sources How we do it Verarca integrates seamlessly with your accounting software, ensuring that all necessary data is automatically pulled into the system, now and in the future. Whether you’re purchasing a new business machine or ballpoint pens the carbon footprint is assigned and you get a complete overview. Artificial Intelligence-generated calculations We work with AI to make sure that Verarca really is an automatic, easy and less costly alternative to existing solutions. Our AI solution reads imported invoices and inputs purchases in the correct fields for calculation in just a few seconds per line. Our AI calculates everything for you, either automatically through integration with your bookkeeping software, or by quick and easy file import. Verarca has developed software for automatic carbon calculation for everything you purchase. And that goes for both the tricky Scope 3 and the energy purchased in Scope 1 and 2, so you can have the total climate report for your company – automatically calculated or inserted and in easy-toread dashboards and reports.

Moxso

Moxso is an easy to implement, adaptable phishing simulation and training platform. By collaborating with security experts we've built the next-gen phishing tool. No code. No clunkiness. Our security drills and phishing simulations help employees recognize, avoid, and report potential threats that can compromise critical business data and systems, including phishing, malware, ransomware, and spyware.