The average consumer is believed to buy 60% more pieces of clothing than they did 15 years ago. The more we buy, the less we're wearing our clothes, leading to increased fashion waste. reWear it is a mobile app for fashion rental and sharing. Through our platform, women who love fashion and want to reduce consumption can rent clothes from peers and brands, and list their wardrobes to lend, swap and resell.

Folke Furniture is a D2C furniture brand from Copenhagen. We design, produce, and sell modular sofas made for real life, for people who move, change plans, and live in homes with staircases, doorways, and shifting needs. Most sofas are built for a forever home. But many of us live in apartments, move often, and need furniture that can follow along, without drama. So we’re replacing bulky, one-shape-for-life sofas with a simple system: tool-free modules that ship in boxes, zip together in minutes, and rearrange whenever life does. Our modular sofa is built from four core modules, giving customers the freedom to: • start small now • switch between sofa, lounge, guest bed, or conversation corner in seconds • add more modules later, instead of replacing the whole thing Folke is a Danish name with a simple meaning. It comes from “folkelig,” meaning "for the people," and nods to folklore: the everyday stories we share and pass on. Because home isn’t just walls and furniture. It’s movie nights, long talks, kids on the cushions, and friends who stay a little longer. Folke began in 2024 out of personal need. When our founder, Christoffer, became a family of three, he didn’t want “a sofa.” He wanted a living space: a soft spot for board games, wrestling, scrolling, reading, real conversations, and overnight grandparents. In 2025, he left his CEO role to build Folke. If you value practical design, honest products, and building something that lasts, join us in shaping Folke.

Spoilme er en digital platform, der forbinder behandlere og kunder inden for beauty- og behandlingsbranchen. Vi gør det nemt for kunder at finde, booke og opdage behandlinger – særligt last-minute tider og eksklusive tilbud – mens behandlere får mulighed for at øge deres synlighed, optimere deres kalender og skabe mere omsætning. Vi er en ambitiøs startup / scale-up med fokus på teknologi, AI og automatisering, og vores mål er at blive den førende platform for beauty- og behandlingsbranchen

SHKR Club is a dynamic creative platform and production company that showcases and celebrates innovative work in photography, art, and collaborations. It serves as a hub for fostering connections and building a community of artists, collaborators, and supporters. Through curated events, engaging social media content, and unique creative projects, SHKR Club aims to inspire and amplify creative voices, offering fresh and bold perspectives in the art and media world. SHKR Club was founded by photographer and influencer Karl Shakur, who, with a following of over 1,000,000, is paving the way for emerging photographers and creatives.

In a short span of time, Upsound has become the leading platform for recording studio rental in Denmark, both on an hourly- and session basis. We facilitate a large number of crowdsourced studios throughout the country that rent out their studios through our platform, as well as a vast network of music producers, sound-engineers and songwriters. And in 2024, we changed our name from Juicebox to Upsound, re-branded ourselves at upsound.com, and are ready to take our first international steps! But why is there a need for a platform like ours? Countless musicians across all music industries does not have access to recording studios, which is both due to a lack of studios, that access to studios is often based on personal networks, as well as the fact that existing studios are often very expensive, and the common users therefore cannot afford to use them. But despite this, many studios are often empty, as most of them are rented on a monthly basis by only one or a few owners who does not use them full time, but finding renters for the available days and/or hours can be time consuming. At Upsound we try to solve both problems. With our crowdsourcing of existing studios across the country, we can highlight all the offers out there, thereby bringing the customers and the studio owners together. As of today, we have onboarded 40+ professional studios to our platform, have 1000+ users registered, and have facilitated over 800 bookings. But why us? Because we have experienced the problem ourselves as musicians. We, like many others who start making music, did not have a large network of friends in the industry, and we did not know any producers, sound engineers, or studios, and we certainly did not have money for what we could find on Google. We are therefore heavily dedicated to solving this issue, but have also seen the potential for a highly profitable business endeavor. This combination is why we went directly from university, to working full time on Upsound, to creating a team that have all the necessary skills to solve any problem we may encounter, to being adopted into Innfounder Graduate, to landing our first investment in December 2023, and our ambition is not only to solidify ourselves in Denmark, but to become the leading platform for recording studio rental in Europe.

At Meum we sell sustainable vegan bamboo razors on subscription for all women. All they need is a bit of hair... We try to swap small day to day activities out with more sustainable alternatives. We make razors for all women, young and elder, big and small, with short curly hair or long soft beautiful hair. We launched in the spring of 2021, and are therefore still further developing our products to make them as sustainable as possible. We believe that shaving should be optional, but great shaving shouldn’t.

WineJump (www.winejump.com) is a new direct-to-consumer marketplace launched in March 2020 across Europe. WineJump changes the way you buy quality wine and changes how much you pay for it, too. It's great wines from the cellar door to front door - without the middlemen and their high costs and margins. As the first of its kind marketplace for wine lovers and winemakers WineJump provides Access, Value, Convenience and Community. It's the future of great wine and it's wine buying as it should have always been. We build WineJump for the love of quality wine and to liberate a broken wine trade system. We are currently a team of 8 driven people, from 7 countries, speaking 8 languages, united in our vision to cause major industry disruption by developing and delivering the best place in the world to sell and buy quality wine.

Bilhandel is your new car market - and it is completely free! BilHandel unifies cars, car parts and equipment in a userfriendly app and website, and it seeks to target people who either want to buy or sell cars. We give you a very broad overview that helps you complete a safe trade. The app and website enables you to search for cars in your local area, and you are also able to search for specialized parts across the country - it is entirely up to you. If you create an ad, BilHandel makes sure that your ad gets the most exposure when you aim to sell your car. Your ad will appear here on BilHandel, but also on AutoUncle, Jubii, BilEkspressen, BilGalleri and BilHandel Nordjylland. In total, your ad reaches over 500,000 car-happy Danes. And the best part is that you only have to create your ad once! Thus, with BilHandel you gain access to a huge marketplace only for cars, equipment and parts. Quite simple and easy!

VALUEZON is one of the leading consultancies for the sales channel Amazon. We support companies operationally while building and optimizing their Amazon sales channel. Existing clients were able to significantly increase their sales growth when working with VALUEZON and thus increase their lasting company value. As one of the leading consultancies for the sales channel Amazon, we have expertise in brands, merchants, startups, and even service providers. Our competence includes all areas like consumer goods of all category, FMCG, food, merchandising, and industrial products. We understand Amazon: We have experience dealing with all aspects: Seller vs. vendor, third-party and private brands, product strategy, operational optimization, marketing, customer service, fulfillment, and technology. We work technology-based: We are “data hunters” and stand by it. We draw data from Amazon interfaces, our own tools, and third-party tools to take action and support decisions based on data. We are hands-on entrepreneurs: We are doers and work every day in the “Amazon machine room” ourselves. Our tactics and tools are tried and tested in our own company. We know all the challenges and problems that can occur while selling on Amazon

We are Donna Vino ApS, one dream, one team. Our mission is to elevate the world of wine selling and tasting to new heights by introducing an innovative approach to this beloved yet often unfamiliar domain. Through a robust eCommerce platform combined with the unique opportunity to participate in curated wine tastings with us, we aim to redefine how people experience wine. As a fast-growing startup, we are committed to establishing a strong presence in this dynamic industry. Backed by years of expertise in hospitality and wine, our team brings a wealth of knowledge and passion to the table, ensuring a premium experience for our customers and partners alike.

Firtal Tech is a part of Firtal Group, owned by Matas A/S. Our primary product is SELVEO, an e-commerce logistics management SaaS, hyperfocused and -optimized towards modern e-commerce businesses. SELVEO was born from a need from our sister company, Firtal Web, to fulfill orders, manage stock and do purchasing in a highly efficient manner. SELVEO is currently in closed beta and is used by multiple e-commerce businesses - big and small. The ambition is to become "Shopify for e-commerce logistics." The platform is so simple that it's easy to use even with 20-30 orders a day and up to 5.000 orders and beyond (our current customers represent all parts of that range). On the technical side, SELVEO is built API-first and made up of several microservices written in multiple languages (Go, NodeJS, Rust, PHP), depending on which language best suits the service.

Stori is a fast growing Copenhagen based company in the e-commerce interior design space. Known for securing 2.5m DKK in funding in the danish version of Shark Tank called Løvens Hule. We are not simply another multibrand webshop looking to compete with existing stores. Stori is an extensive interior design univers that you do not only visit to find your favorite brands, but also to seek inspiration through our online interior design magazine, and for perks through our membership program, Club Stori. Stori has also become a brand of its own by releasing our first ever products and designs. This is only the beginning of our private label strategy, and we are excited to design and launch our own interior collections for the masses. We are on a mission to create the ultimate destination for everything interior design related.

Naetion is working to create the world’s largest on-chain professional network. Naetion operates at the crossroads of consumer and crypto, allowing the general public to participate in the emerging web3 industry. Naetion acts as an umbrella for everything you may need. Quest - the “business in a box” for service providers, talent, and creators is still around. It’s a solid first step, however, we intend to provide a platform that assists you in reaching your life goals as well. PAEYROLL - is an HR tool that allows businesses to turn payroll into revenue. MONAEY - is a neo-bank where your earnings are always yours, and features like staking become easier than ever.

Serpier was born from a simple truth: link building is one of the most impactful parts of SEO - but also one of the most outdated. 

 Therefore we are building something smarter. By combining AI and real SEO expertise, Serpier helps marketers build high-quality links with speed, clarity, and relevance. No guesswork. Just smarter decisions guided by data. We're a tight team of builders, creators, and optimizers working globally. 
If that sounds like your kind of vibe - Join the journey!

Astma Allergi Shoppen ApS er en virksomhed dedikeret til at forbedre livet for mennesker med allergi og astma. Grundlagt for fire år siden af Kristina Andersen, drevet af hendes personlige erfaringer med sønnen Elliots alvorlige allergiske reaktioner, har virksomheden vokset sig fra et hjemmebaseret initiativ til et omfattende lager i Roskilde. Kristinas motivation til at starte Astma Allergi Shoppen stammer fra de udfordringer og mangler, hun stødte på i sin søgen efter allergivenlige produkter. Hun indså, at mange produkter, der markedsføres som "allergivenlige", faktisk ikke lever op til dette løfte. Dette førte til, at hun personligt undersøgte og testede hvert produkt, hun tilbyder, sikrende at de virkelig kan gøre en forskel for mennesker med allergi eller astma. Hun trækker viden fra anerkendte kilder og organisationer som Asthma Allergy Nordic, ECARF, NOMITE, DTU, Videncenter for Allergi, COPSAC og Lungeforeningen. Virksomheden startede med en investering på 40.000 kroner og gode leverandøraftaler. Fra at købe kun et par stykker af hvert produkt, er Astma Allergi Shoppen nu vokset til at bestille store mængder, hvilket afspejler den stigende efterspørgsel og kundetilfredshed. Oprindeligt hjemmebaseret, flyttede virksomheden først til et lille lager i Hillerød og derefter til det nuværende store lager i Roskilde. Ud over at levere produkter, engagerer virksomheden sig også i projekter for at forbedre arbejdsmiljøet i hjemmeplejen og hos virksomheder. Virksomheden arbejder på at udvikle sine egne produkter, såsom kemifrie madrasser, for at imødekomme et marked med begrænsede muligheder. Astma Allergi Shoppen har opnået en betydelig omsætning, og Kristina sigter efter endnu højere mål i de kommende år, inklusive en potentiel Gazelle-pris. Hendes virksomhed er ikke blot et handelsforetagende, men en passioneret indsats for at skabe en bedre hverdag for allergikere og astmatikere.