Zoly is the first automated online marketplace for buying and selling secondhand fashion to men. The clothing industry is currently standing as the worlds second most polluted industry, right under the oil-industry. It is estimated that around 85% of our clothes end up in landfills or burned according to calpirg.org. Comparing the CO2 emission of new clothes vs secondhand clothes, it is estimated by thredUP that new clothes has a 5,7 times higher CO2 emission. Our mission is to change that. We want to make secondhand the future mindset of clothing by attracting sellers and buyers to our marketplace where we have developed an automated system that makes it unbelievably easy for the seller to sell his/her clothes and for the buyer to easily filter through thousands of preowned clothing items as well as having a return-policy so the customer can always shop safely.