Upnova

Upnova offers an all-in-one upsell platform built for online stores. Our centralized solution helps eCommerce businesses maximize their revenue through meticulously crafted upselling strategies. By simplifying the process of creating and managing upsells, Upnova enables merchants to effectively increase their Average Order Value (AOV) and enhance the customer buying experience. The platform integrates seamlessly with existing online store setups, making it a versatile tool for brands looking to leverage upselling as a core growth strategy. Learn more: https://upnova.io/ At Upnova, we believe in unlocking the power of upselling for every eCommerce business. While upselling may seem like an old and unglamorous tactic, it holds tremendous potential — especially for small to mid-sized brands that lack the resources of larger corporations. By leveraging smart, data-driven upsell strategies, we help these businesses grow sustainably, increase their AOV, and reinvest profits to scale further. This mission shows in our growth and the impact we deliver. We’re growing fast, with customers across the globe (🇺🇸🇨🇦🇬🇧🇦🇺…) and merchants generating millions in extra revenue every month through Upnova. **Key Results** - $1M ARR with team of 5 people - Fully bootstrapped - 600+ paying customers, primarily in the US and Australia - $45M+ additional revenue generated through upsells Our mission is to break the barriers that prevent eCommerce brands from fully utilizing upselling opportunities — transforming what’s long been seen as “unsexy” into one of the most powerful growth engines in modern commerce.
Location Finland
Website upnova.io
Founded 2023
Employees 1-10
Industries SaaS
Business model B2B
Funding state Bootstrapping

Working at
Upnova

This job comes with several perks and benefits

Near public transit
Near public transit

Free office snacks
Free office snacks

Paid holiday
Paid holiday

Social gatherings
Social gatherings

Flexible working hours
Flexible working hours

Equity package
Equity package

See all 11 benefits

Team

Founder, CEO

Son Chu

Founding GTM

Tomi Lahti

Open positions (2)

Frontend Developer
Upnova Helsinki Full-time
Account Manager
Upnova Helsinki Full-time