Plus-Plus is on a journey to Inspire creative minds through open-ended play. We want to engage with consumers around the world through timeless products that encourage creativity. One important step in this journey has been to launch our DTC webshop that should be a platform for inspiration and the possibility to purchase our entire assortment. We have a small but very dedicated team but we realize that we need more resources to boost this journey even further. Plus-Plus was developed in the eighties in Holbæk, Denmark. The idea was to create a simplistic toy that would spark the imagination and creativity of children of all ages. The educational market immediately saw the potential in Plus-Plus and supported the idea of simplicity and open play in schools and kindergartens. Today, Plus-Plus is internationally recognized as a high-quality toy brand and the winner of multiple product awards. We are proud of our Danish heritage, and we continue to produce Plus-Plus at our factory in Holbæk. In 2012 we opened US sales offices in South Carolina and Ohio, and Plus-Plus is currently distributed in more than 40 countries around the world. Plus-Plus is a socially and environmentally responsible company. We work with non-profit organizations to support hospitalized children, and our factory and headquarters run on 100% green energy from wind power. All products and packaging are 100% recyclable.