We are creating content on TikTok organic as well as for ads. What we are doing differently is that we take a databased stand to content, where we do 3-4 weeks of research prior to production. Firms in the northen countries wants to enter TikTok, but often do not have the time nor knowlegde to do so. That is there we, Nordic Gazelle, provide them with a opportunity that does not only solve this, but connect their TikTok to their sales funnel, in accordance with the customers core values and strategy.