Noon Invest is an investment platform helping savers and investors make smart decisions while reducing time, effort and uncertainty. While bank interest Is near zero, people are struggling to get a decent return on their savings. When trying to invest, you face a world of 122.000 mutual funds and 7.000 index funds. How should you navigate? Who should you trust? By building a Robo Advisory service, we help people help themselves to a smart and professional investment portfolio. By answering a few simple questions, our algorithm will match each client with a suitable investment portfolio. Our experienced investment team will look after and manage the portfolio as time goes by. Professional investment services have increasingly been reserved for the wealthy few. The remaining population have been left with standardized expensive products and/or questionable “advisors” (salespeople). Technology is now making it possible to offer sophisticated and professional investment management to ordinary investors.