We are fighting to redefine the nature of social networks.
As we create new spaces for meaningful interactions, we also confront the harsh realities of how social media affects close relations, society, and how we measure people's worth.
It's no secret that social media competes for your time, data, and privacy. This is not simply a result of evil corporations with ill intentions but because social platforms profit from absorbing as much attention from you as possible.
As big tech competes for market dominance, users compete for attention from other users to gain likes, views, and followers. This kind of shallow attention is today the primary social currency users receive in exchange for their time, data, and privacy.
The "Attention Economy" has left us with constant interruptions and precisely-targeted distractions, taking a toll on our ability to think, focus, solve problems, and be present with each other.
Intree was founded on the idea that the fabric of our relations is based on trust. Trust allows people to be authentic and deepen meaningful relations.
Unfortunately, the competition for attention has become a numbers game that incentivises users and companies to adopt shallow and superficial behavior to attract more attention and expand the reach of their network.
Instead, we propose that it is more valuable to deepen your relations through trust and contributing instead of just adding another to the list.
We are on our mission with 15 other team members including the founder of Steelseries Jacob Wolff-Petersen (Investor) & The leading neuroscientist Dr. Thomas Ramsøy (Advisor)
Apart from being a company with high standards regarding our products, We have high ambitions regarding the modern workplace and work environment. This puts flexibility and independence in the center of our interaction with one another. Put in other words, our team members co-decide everything from work hours to workplace.
More than anything we know that quality and creativity can’t be put in a 9-5 schedule. Some days the quality is found in the office at 8 o’clock, others it might be at the local coffee shop at noon.
If these values aligns with you, and the people you want to work with, you’re likely to thrive at Intree.