Leakproof underwear so comfortable and gorgeous, you’ll want to wear them every day of the month - leaks or not. ------ Hala Collective is an ambitious apparel brand bringing a game-changer collection of underwear to market in 2023. We set out to design leakproof underwear so comfortable and gorgeous, you’d want to wear them every day of the month - leaks or not. That’s exactly what we’ve designed; underwear that evolves with you throughout the month – from dry days and discharge to periods, post-partum and incontinence – so you can get on with life, on your terms. After all, if your underwear’s not doing anything, why are you even wearing it? But we don’t just want to launch an amazing product; we want to do it as responsibly and respectfully as possible. That’s why we are on a mission to be the world’s most transparent underwear (don’t worry, not literally). The apparel industry leaves a deep imprint, impacting not only the planet, but also the people who produce and consume its products. We are committed to doing our part by sourcing in accordance with leading social and environmental standards and by working to increase traceability and transparency. So, where are we now? Over the last 1.5 years, we’ve been researching, designing and prototyping the most comfortable, functional and safe underwear on the market. We’ll be launching in 2023.