Gimi is a Swedish startup that was founded in 2015 (then called Veckopengen) by Philip Haglund. Gimi's aim is to provide children and young people with financial education in a fun and interactive way.
Gimi provides an education app where children can handle their pocket money and where parents can give the weekly or monthly allowance digitally. Together with the Gimi card (a prepaid Mastercard) Gimi gives children both theoretical education and practical exercises in personal finance. The app is based on in-depth research in psychology, didactics and economics developed in collaboration with universities and educational institutions in Sweden as well as abroad.
Gimi's goal is for all children to grow up and become financially independent. To do that we are working in the frontline for technical development and inspirational content. Hope you want to be a part of that journey!